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- Shirt in a Box
Brand page · Decor · United Kingdom
Shirt in a Box traffic, ads & competitors 66.9k visits a month, 321 active Meta ads, Gravity score 574.
Shirt in a Box — 100% genuine officially licensed shirts for men, women & kids. One real shirt per box from £35.10. Name up to 3 teams to avoid. In September 2026 mysteryshirtinabox.com drew an estimated 66.9k visits, down 24% on the month before. It ranks #223 of 13,189 Decor brands in the United Kingdom and holds a 3.6 Trustpilot rating over 2,598 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 391 peers: Decor brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
100% genuine officially licensed shirts for men, women & kids. One real shirt per box from £35.10. Name up to 3 teams to avoid.
01 · Traffic
Shirt in a Box website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Shirt in a Box drew an estimated 66.9k visits in September 2026, down 24% on the month before and down 19% over three months.
- Worldwide#132,560of 4.5m sites · Top 5%
- In United Kingdom#6,917of 192k sites · Top 5%
- Decor, worldwide#2,612of 185,686 brands · Top 5%
- Decor, United Kingdom#223of 13,189 brands · Top 5%
66.9k
estimated visits in September
1 mo ▼ −24.0%4 mo ▼ −19.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Shirt in a Box reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Shirt in a Box holds 3.6 out of 5 on Trustpilot over 2,598 reviews, 630 of them in the last twelve months: 56% of customers give five stars and 27% one star. That volume places Shirt in a Box in the top 5% of the 270,321 Trustpilot pages in the Gravity index.
Sportswear Store Soccer Store Gift Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Shirt in a Box best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Shirt in a Box sells on Shopify, 79% of its catalogue in stock. The best seller is Premium Mystery Football Shirt, at £45.00, followed by Kids Mystery Football Shirt Box and A6 Prints x3.
#1Premium Mystery Football ShirtShirt in a Box£45.00In stock
#2Kids Mystery Football Shirt BoxShirt in a Box£39.00In stock
#3A6 Prints x3Shirt in a Box£12.30In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Shirt in a Box in its comparison group.
- Average rating
- 4.59 / 5
- Rated products
- 19% of the catalogue
- In stock
- 79%
- Upper price quartile
- US$23.82
- Currency
- GBP
04 · Ads
Shirt in a Box ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Shirt in a Box runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since June 2022 (text, video).
Camisetas reales, no imitacionesMystery Shirt in a Box8 Oct 2026image
Camisetas reales, no imitacionesMystery Shirt in a Box8 Oct 2026image
Real Jerseys, Not Cheap KnockoffsMystery Shirt in a Box8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Shirt in a Boxverified
Text ad19 Oct 2026Shirt in a Boxverified
Text ad19 Oct 2026Shirt in a Boxverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Shirt in a Box influencers
The creators who tag @shirtinabox on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Shirt in a Box competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Shirt in a Box among Decor brands in the United Kingdom. The closest is Moonshine Prints, then Striped Circle, antiquemapsandprints.com, Animato, Poster Kingz, Wallberry.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Moonshine Printsmoonshineprints.co.uk | |||||||
| Striped Circlestripedcircle.com | |||||||
| antiquemapsandprints.comantiquemapsandprints.com | |||||||
| Animatoanimato.uk | |||||||
| Poster Kingzposterkingzuk.com | |||||||
| Wallberrywallberry.co.uk |
07 · Company
Who is behind Shirt in a Box?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Shirt in a Box is a company based in Belfast, United Kingdom, on a domain registered in May 2021. It employs about 12 people.
- Entity country
- 🇬🇧 United Kingdom · Belfast
- Domain registered
- 25 May 2021
- Employees
- 12 on LinkedIn · 2-10
- Own store
- mysteryshirtinabox.com · Shopify · GBP
- Catalogue
- 3 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Shirt in a Box
What people ask Google about Shirt in a Box.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Shirt in a Box legit?
According to Gravity by Benchr, Shirt in a Box is a brand based in Belfast, United Kingdom: its website has existed since May 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 177,445 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Shirt in a Box reviews
Customers rate Shirt in a Box 3.6 out of 5 on Trustpilot over 2,598 reviews, 630 of them in the last twelve months: 56% give five stars, 27% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Shirt in a Box?
100% genuine officially licensed shirts for men, women & kids. One real shirt per box from £35.10. Name up to 3 teams to avoid. Gravity by Benchr classifies it under Decor, with Artwork making up 80% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Shirt in a Box expensive?
Shirt in a Box's best seller, Premium Mystery Football Shirt, sells £45.00 on mysteryshirtinabox.com. 79% of the catalogue is in stock. Gravity does not track prices daily: check mysteryshirtinabox.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Shirt in a Box promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Shirt in a Box advertises on Facebook and Instagram and on Google, where its offers often run. Check mysteryshirtinabox.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Shirt in a Box?
Shirt in a Box sells on its own website, mysteryshirtinabox.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Shirt in a Box?
Gravity by Benchr records a company based in Belfast, United Kingdom, whose domain was registered in 2021, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Shirt in a Box doing well?
Not at the moment. Gravity by Benchr estimates about 66,900 visits to mysteryshirtinabox.com in September 2026, down 24% in a month and down 19% over three months. Shirt in a Box ranks #223 of 13,189 Decor brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Shirt in a Box use?
Gravity by Benchr identifies mysteryshirtinabox.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Shirt in a Box's ad budget?
Gravity by Benchr does not publish a spend figure for Shirt in a Box on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in the United Kingdom?
Among Decor brands in the United Kingdom in the Gravity by Benchr index, Shirt in a Box ranks #223 of 13,189 by estimated traffic. Its closest competitors on the same market are Moonshine Prints, Striped Circle, antiquemapsandprints.com, Animato and Poster Kingz. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shirt in a Box.