Brand page · Clothing · Germany
NAMILIA: 73.2k visits a month, 85 active Meta ads, Gravity score 487.
NAMILIA — NAMILIA US is a fashion brand that sells provocative gender-neutral clubwear and accessories, known for reworking understandings of femininity and masculinity with bold political statements and sex-positive elements. In September 2026 namilia.com drew an estimated 73.2k visits, up 1% on the month before. It ranks #2,016 of 97,158 Clothing brands in Germany and holds a 2.1 Trustpilot rating over 27 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 283 peers: Clothing brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
NAMILIA US is a fashion brand that sells provocative gender-neutral clubwear and accessories, known for reworking understandings of femininity and masculinity with bold political statements and sex-positive elements.
01 · Traffic
How much traffic NAMILIA gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
NAMILIA drew an estimated 73.2k visits in September 2026, up 1% on the month before and down 16% over three months.
- Worldwide#122,656of 4.5m sites · Top 5%
- In United States#39,883of 1.2m sites · Top 5%
- Clothing, worldwide#11,833of 459,295 brands · Top 5%
- Clothing, United States#2,016of 97,158 brands · Top 5%
73.2k
estimated visits in September
1 mo ▲ +1.0%4 mo ▼ −16.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about NAMILIA.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
NAMILIA holds 2.1 out of 5 on Trustpilot over 27 reviews, 13 of them in the last twelve months: 19% of customers give five stars and 67% one star. That volume places NAMILIA in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Streetwear Store Women's Clothing Store Clothing Supplier Men's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What NAMILIA sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
NAMILIA sells on Shopify, 93% of its catalogue in stock. The best seller is Route Package Protection, at US$0.98–US$140.38, followed by Belt Top and moto mesh pants.
#1Route Package ProtectionNAMILIAUS$0.98–US$140.38In stock
#2Belt TopNAMILIAUS$99.00In stock
#3moto mesh pantsNAMILIAUS$169.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places NAMILIA in its comparison group.
- Average rating
- 4.78 / 5
- Rated products
- 39% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$169.00
- Currency
- USD
04 · Ads
What NAMILIA is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
NAMILIA runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2023 (image, text, video).
Almost Gone – No RestockNamilia6 Oct 2026image
NAMILIA, Made in Grasse FranceNamilia6 Oct 2026image
Your Last Chance to Get ItNamilia6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026NAMILIA - Emilia Pfohl und Nan Li Gbrverified
Text ad20 Oct 2026NAMILIA - Emilia Pfohl und Nan Li Gbrverified
Text ad20 Oct 2026Namilia - Nan Li und Emilia Pfohl Gbrverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about NAMILIA.
The creators who tag @_namilia_ on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @_namilia_ on Instagram, led by Azazel Cristian (13.1k followers, 4.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAzazel Cristian@azazelc · 🇦🇷 AR | Fashion style luxury Creator | 13.1k | 4.0% | 6 | Tagged @_namilia_ |
06 · Competitors according to Gravity
Who NAMILIA competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for NAMILIA among Clothing brands in Germany. The closest is NAMILIA, then LEFTLANE® SHOP, HALFEN, bamigo.com, FAVELA Clothing, stefanel.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| NAMILIAglobal.namilia.com | |||||||
| LEFTLANE® SHOPleftlane-shop.de | |||||||
| HALFENhalfenstore.de | |||||||
| bamigo.combamigo.com | |||||||
| FAVELA Clothingfavelaclothing.com | |||||||
| stefanel.comstefanel.com |
07 · Company
The company behind NAMILIA.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
NAMILIA is a company based in Berlin, Germany, founded in 2015 according to LinkedIn, on a domain registered in May 2015. It employs about 10 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany · Berlin
- Founded
- 2015, per LinkedIn
- Domain registered
- 10 May 2015
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 10 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- namilia.com · Shopify · USD
- Catalogue
- 40 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about NAMILIA
What people ask Google about NAMILIA.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is NAMILIA a legit company?
According to Gravity by Benchr, NAMILIA is a brand based in Berlin, Germany: its website has existed since May 2015, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 324,588 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
NAMILIA reviews
Customers rate NAMILIA 2.1 out of 5 on Trustpilot over 27 reviews, 13 of them in the last twelve months: 19% give five stars, 67% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does NAMILIA sell?
NAMILIA US is a fashion brand that sells provocative gender-neutral clubwear and accessories, known for reworking understandings of femininity and masculinity with bold political statements and sex-positive elements. Gravity by Benchr classifies it under Clothing, with Clothing making up 91% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is NAMILIA expensive?
NAMILIA's best seller, Route Package Protection, sells from US$0.98 to US$140.38 on namilia.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check namilia.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does NAMILIA have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: NAMILIA advertises on Facebook and Instagram and on Google, where its offers often run. Check namilia.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy NAMILIA?
NAMILIA sells on its own website, namilia.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind NAMILIA?
Gravity by Benchr records a company based in Berlin, Germany, founded in 2015 according to LinkedIn, on a domain registered in 2015, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is NAMILIA doing well?
Not at the moment. Gravity by Benchr estimates about 73,200 visits to namilia.com in September 2026, up 1% in a month and down 16% over three months. NAMILIA ranks #2,016 of 97,158 Clothing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does NAMILIA use?
Gravity by Benchr identifies namilia.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does NAMILIA spend on Meta ads?
Gravity by Benchr does not publish a spend figure for NAMILIA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Germany?
Among Clothing brands in Germany in the Gravity by Benchr index, NAMILIA ranks #2,016 of 97,158 by estimated traffic. Its closest competitors on the same market are NAMILIA, LEFTLANE® SHOP, HALFEN, bamigo.com and FAVELA Clothing. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NAMILIA.