Brand page · Chairs · United States
Nathan James: 771k visits a month, 1,015 active Meta ads, Gravity score 656.
Nathan James — Nathan James is a furniture company that sells affordable, design-first minimalist furniture and lighting for apartments and homes. In September 2026 nathanjames.com drew an estimated 771k visits, down 6% on the month before. It ranks #1 of 1,685 Chairs brands in United States and holds a 3.5 Trustpilot rating over 13 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 35 peers: Chairs brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Nathan James is a furniture company that sells affordable, design-first minimalist furniture and lighting for apartments and homes.
01 · Traffic
How much traffic Nathan James gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Nathan James drew an estimated 771k visits in September 2026, down 6% on the month before and up 21% over three months.
- Worldwide#17,722of 4.5m sites · Top 1%
- In United States#5,841of 1.2m sites · Top 1%
- Chairs, worldwide#19of 13,042 brands · Top 1%
- Chairs, United States#1of 1,685 brands · Top 1%
771k
estimated visits in September
1 mo ▼ −6.2%4 mo ▲ +21.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Nathan James.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Nathan James holds 3.5 out of 5 on Trustpilot over 13 reviews, 5 of them in the last twelve months: 54% of customers give five stars and 23% one star.
Furniture Store Living Room Furniture Store Furniture Accessories Furniture Manufacturer Bedroom Furniture Store Office Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Nathan James sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Nathan James sells on Shopify, 98% of its catalogue in stock. The best seller is 5-Shelf Ladder Bookshelf Nutmeg Matte Black, at US$149.99, followed by Rattan & Wood Storage Nightstand Light Oak and Wood & Rattan Storage Cabinet Light Oak.
#15-Shelf Ladder Bookshelf Nutmeg Matte BlackNathan JamesUS$149.99In stock
#2Rattan & Wood Storage Nightstand Light OakNathan JamesUS$109.99In stock
#3Wood & Rattan Storage Cabinet Light OakNathan JamesUS$249.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Nathan James in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 70% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$1,079.96
- Currency
- USD
04 · Ads
What Nathan James is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Nathan James runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Delivered in daysNathan James Home14 Oct 2026image
Delivered in daysNathan James Home14 Oct 2026image
Delivered in daysNathan James Home14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Nathan James USA Incverified
Text ad20 Oct 2026Nathan James USA Incverified
Text ad20 Oct 2026Nathan James USA Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Nathan James.
The creators who tag @nathanjames on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nathanjames on Instagram, led by Katie Bowen | Home & Design (113k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKatie Bowen | Home & Design@theverestplace · 🇺🇸 US | Decoration garden diy Creator | 113k | 0.1% | 6 | Tagged @nathanjames |
06 · Competitors according to Gravity
Who Nathan James competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Nathan James among Chairs brands in United States. The closest is Urban Sales, then Linon Home & Design, Big Furniture Warehouse, article.com, Meubella, northcalfurnituregallery.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Urban Salesurbansales.co.nz | |||||||
| Linon Home & Designlinon.com | |||||||
| Big Furniture Warehousebigfurniturewarehouse.com | |||||||
| article.comarticle.com | |||||||
| Meubellameubella.nl | |||||||
| northcalfurnituregallery.comnorthcalfurnituregallery.com |
07 · Company
The company behind Nathan James.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Nathan James is a company based in Sparks, United States, founded in 2016 according to LinkedIn, on a domain registered in March 2000. It employs about 46 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Sparks
- Founded
- 2016, per LinkedIn
- Domain registered
- 30 Mar 2000
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 46 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nathanjames.com · Shopify · USD
- Catalogue
- 216 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Nathan James
What people ask Google about Nathan James.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Nathan James legit or a scam?
According to Gravity by Benchr, Nathan James is a brand based in Sparks, United States: its website has existed since March 2000, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 46 people on LinkedIn, it has 348,941 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Nathan James reviews: is it worth it?
Customers rate Nathan James 3.5 out of 5 on Trustpilot over 13 reviews, 5 of them in the last twelve months: 54% give five stars, 23% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Nathan James known for?
Nathan James is a furniture company that sells affordable, design-first minimalist furniture and lighting for apartments and homes. Gravity by Benchr classifies it under Chairs, with Table & Bar Stools making up 19% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Nathan James expensive?
Nathan James' best seller, 5-Shelf Ladder Bookshelf Nutmeg Matte Black, sells US$149.99 on nathanjames.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check nathanjames.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Nathan James discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Nathan James advertises on Facebook and Instagram and on Google, where its offers often run. Check nathanjames.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Nathan James?
Nathan James sells on its own website, nathanjames.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Nathan James?
Gravity by Benchr records a company based in Sparks, United States, founded in 2016 according to LinkedIn, on a domain registered in 2000, with 46 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Nathan James doing well?
Yes. Gravity by Benchr estimates about 771,400 visits to nathanjames.com in September 2026, down 6% in a month and up 21% over three months. Nathan James ranks #1 of 1,685 Chairs brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Nathan James use?
Gravity by Benchr identifies nathanjames.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Nathan James spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Nathan James on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Chairs brands in United States?
Among Chairs brands in United States in the Gravity by Benchr index, Nathan James ranks #1 of 1,685 by estimated traffic. Its closest competitors on the same market are Urban Sales, Linon Home & Design, Big Furniture Warehouse, article.com and Meubella. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nathan James.