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  5. Natural Factors

Brand page · Health Care · United States

Natural Factors Top 5% worldwide Top 5% in United States Top 5% in Health Care Top 10% in Health Care in United States
naturalfactors.com·🇺🇸 Monroe, United States· Shopify·Since 1996

Natural Factors: 58.1k visits a month, 1 active Meta ads, Gravity score 605.

Natural Factors — Natural Factors USA is a manufacturer of vitamins, minerals, nutritional supplements, and herbals for health and wellness. In September 2026 naturalfactors.com drew an estimated 58.1k visits, down 7% on the month before. It ranks #734 of 12,108 Health Care brands in United States.

naturalfactors.com@naturalfactorsus 16.1kYouTube 125FacebookLinkedIn 12.3kTrustpilot 3.8Meta Ad Library 1

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
58.1k
−7% vs. August 2026
Instagram followers
16.1k
743 posts · @naturalfactorsus
Trustpilot
3.8
2 reviews · 1 in 12 months
Meta ads
1
active · on Google since 2025
Products
95%
in stock · 139 collections
Rank in United States
#734
of 12,108 in Health Care
LinkedIn
12.3k
followers
Earned media value
€287.8
per month, Instagram

Gravity score

605/ 1000 · 8 of 10 indicators rated
Brand Power659
Momentum529
Performance627

Percentiles within 103 peers: Health Care brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Natural Factors USA is a manufacturer of vitamins, minerals, nutritional supplements, and herbals for health and wellness.

01 · Traffic

How much traffic Natural Factors gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Natural Factors drew an estimated 58.1k visits in September 2026, down 7% on the month before and down 8% over three months.

  • Worldwide#149,389of 4.5m sites · Top 5%
  • In United States#48,176of 1.2m sites · Top 5%
  • Health Care, worldwide#3,957of 105,715 brands · Top 5%
  • Health Care, United States#734of 12,108 brands · Top 10%
Monthly visitssource Sept 2026

58.1k

estimated visits in September

1 mo ▼ −7.3%4 mo ▼ −7.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Natural Factors.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Natural Factors holds 3.8 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 50% of customers give five stars and 50% one star.

Trustpilotread 20 Oct 2026
3.8TrustScore · 2 reviews · 1 in 12 months
5 ★50%
4 ★0%
3 ★0%
2 ★0%
1 ★50%

Vitamin and Supplements Store Herbal Medicine Store Herbalist Herb Shop Fitness and Nutrition Service

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Natural Factors sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Natural Factors sells on Shopify, 95% of its catalogue in stock. The best seller is Berberine, at US$28.95–US$49.95, followed by Magnesium Glycinate and Lung, Bronchial & Sinus Health.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fitness & Nutrition66%
Health & Beauty0%
Gardening0%
Pet Supplies0%

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care99%
Lawn & Garden0%
Shipping Insurance0%
Pet Supplies0%
Health & Beauty0%

The dominant category places Natural Factors in its comparison group.

Prices and ratingsstore data
Average rating
4.82 / 5
Rated products
57% of the catalogue
In stock
95%
Upper price quartile
US$31.95
Currency
USD

05 · Influencers

Who talks about Natural Factors.

The creators who tag @naturalfactorsus on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @naturalfactorsus on Instagram, led by Nutrition World (60k followers, 0.1% engagement).

Influencersaccounts tagging @naturalfactorsus · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNutrition World@nutritionworldchattanooga · 🇺🇸 USHealth medicine Creator60k0.1%1Tagged @naturalfactorsus
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Natural Factors competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Natural Factors among Health Care brands in United States. The closest is immy, then Natural Vitality, Irwin Naturals, Peak Pure & Natural, Vitalia, 5TRIP.

CompetitorsHealth Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
immyimmy.co
Natural Vitalitynaturalvitality.com
Irwin Naturalsirwinnaturals.com
Peak Pure & Naturalpeaknatural.com
Vitaliashopvitalia.co
5TRIPthe5trip.com
Competitors Gravity finds for Natural Factors. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Natural Factors with immy

07 · Company

The company behind Natural Factors.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Natural Factors is a company based in Monroe, United States, founded in 1950 according to LinkedIn, on a domain registered in December 1996.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Monroe
Founded
1950, per LinkedIn
Domain registered
9 Dec 1996
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
naturalfactors.com · Shopify · USD
Catalogue
139 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Natural Factors

What people ask Google about Natural Factors.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Natural Factors legit?

According to Gravity by Benchr, Natural Factors is a brand based in Monroe, United States: its website has existed since December 1996, it sells on a Shopify store, it has 16,055 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Natural Factors?

Natural Factors USA is a manufacturer of vitamins, minerals, nutritional supplements, and herbals for health and wellness. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 66% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Natural Factors cost?

Natural Factors' best seller, Berberine, sells from US$28.95 to US$49.95 on naturalfactors.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check naturalfactors.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Natural Factors promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Natural Factors advertises on Facebook and Instagram and on Google, where its offers often run. Check naturalfactors.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Natural Factors?

Natural Factors sells on its own website, naturalfactors.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Natural Factors?

Gravity by Benchr records a company based in Monroe, United States, founded in 1950 according to LinkedIn, on a domain registered in 1996. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Natural Factors growing?

Not at the moment. Gravity by Benchr estimates about 58,100 visits to naturalfactors.com in September 2026, down 7% in a month and down 8% over three months. Natural Factors ranks #734 of 12,108 Health Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Natural Factors use?

Gravity by Benchr identifies naturalfactors.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Natural Factors' ad budget?

Gravity by Benchr does not publish a spend figure for Natural Factors on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands in United States?

Among Health Care brands in United States in the Gravity by Benchr index, Natural Factors ranks #734 of 12,108 by estimated traffic. Its closest competitors on the same market are immy, Natural Vitality, Irwin Naturals, Peak Pure & Natural and Vitalia. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Natural Factors.