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  5. Nature Climbing

Brand page · Outdoor Recreation · Denmark

Nature Climbing Top 5% worldwide Top 10% in Denmark Top 5% in Outdoor Recreation Top 10% in Outdoor Recreation in Denmark
natureclimbing.com·🇩🇰 Aarhus N, Denmark· Shopify·Since 2012

Nature Climbing traffic, ads & competitors 41.2k visits a month, 26 active Meta ads, Gravity score 651.

Nature Climbing — Nature Climbing is a Danish company that creates handmade climbing gear and products using natural materials, including climbing holds, hangboards, and accessories. In September 2026 natureclimbing.com drew an estimated 41.2k visits, down 31% on the month before. It ranks #831 of 14,873 Outdoor Recreation brands in Denmark and holds a 4.8 Trustpilot rating over 152 reviews.

natureclimbing.com@natureclimbing 19.1kYouTube 568FacebookLinkedIn 335Trustpilot 4.8Meta Ad Library 26

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
41.2k
−31% vs. August 2026
Instagram followers
19.1k
903 posts · @natureclimbing
Trustpilot
4.8
152 reviews · 31 in 12 months
Meta ads
26
active · on Google since 2023
Products
90%
in stock · 60 collections
Rank in the United States
#831
of 14,873 in Outdoor Recreation
LinkedIn
335
followers · 7 employees
Earned media value
€9.3k
per month, Instagram

Gravity score

651/ 1000 · 10 of 10 indicators rated
Brand Power704
Momentum616
Performance633

Percentiles within 44 peers: Outdoor Recreation brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nature Climbing is a Danish company that creates handmade climbing gear and products using natural materials, including climbing holds, hangboards, and accessories.

01 · Traffic

Nature Climbing website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nature Climbing drew an estimated 41.2k visits in September 2026, down 31% on the month before and up 7% over three months.

  • Worldwide#200,665of 4.5m sites · Top 5%
  • In United States#63,677of 1.2m sites · Top 10%
  • Outdoor Recreation, worldwide#4,512of 101,136 brands · Top 5%
  • Outdoor Recreation, United States#831of 14,873 brands · Top 10%
Monthly visitssource Sept 2026

41.2k

estimated visits in September

1 mo ▼ −31.4%4 mo ▲ +7.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Nature Climbing reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nature Climbing holds 4.8 out of 5 on Trustpilot over 152 reviews, 31 of them in the last twelve months: 91% of customers give five stars and 1% one star. That volume places Nature Climbing in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%. On Google, Nature Climbing scores 4.9 over 13 reviews.

Trustpilotclaimed page · read 20 Oct 2026
4.8TrustScore · 152 reviews · 31 in 12 months
Top 30% review volumeTop 10% rating quality
5 ★91%
4 ★6%
3 ★2%
2 ★1%
1 ★1%

Sporting Goods Store Rock Climbing

Google reviewsread 20 Oct 2026
4.913 reviews on the Google business profile
5 ★85%
4 ★8%
3 ★0%
2 ★8%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Nature Climbing best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Nature Climbing sells on Shopify, 90% of its catalogue in stock. The best seller is Stone Hanger - Granite, at DKK 649.00–DKK 799.00, followed by Rhino Repair - Cream and Rhino Performance - Cream.

ProductsCatalogue read Oct 2026
  • #1Stone Hanger - GraniteNature ClimbingDKK 649.00–DKK 799.00In stock
  • #2Rhino Repair - CreamNature ClimbingDKK 75.00–DKK 449.00In stock
  • #3Rhino Performance - CreamNature ClimbingDKK 75.00–DKK 449.00In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Climbing75%
Cosmetics17%
Clothing Tops7%
Gift Cards2%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation75%
Personal Care17%
Clothing7%
Gift Cards2%

The dominant category places Nature Climbing in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
76% of the catalogue
In stock
90%
Upper price quartile
US$104.74
Currency
DKK

05 · Influencers

Nature Climbing influencers

The creators who tag @natureclimbing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @natureclimbing on Instagram, led by Nina Arthaud (14.4k followers, 13.6% engagement).

Influencersaccounts tagging @natureclimbing · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNina Arthaud@ninaarthaud · 🇫🇷 FRFitness sport bodybuilding Creator14.4k13.6%6Tagged @natureclimbing
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Nature Climbing competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nature Climbing among Outdoor Recreation brands in Denmark. The closest is SIERRA, then grivel.jp, Go Crimp, gripjammers, Namah Ropes, mytendon.com.

CompetitorsOutdoor Recreation · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
SIERRAsierraclimbing.eu
grivel.jpgrivel.jp
Go Crimpgocrimp.com
gripjammersgripjammers.com
Namah Ropesnamahropes.com
mytendon.commytendon.com
Competitors Gravity finds for Nature Climbing. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nature Climbing with SIERRA

07 · Company

Who is behind Nature Climbing?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nature Climbing is a company based in Aarhus N, Denmark, on a domain registered in November 2012. It employs about 7 people.

Legal entityGravity index, Nov 2026
Entity country
🇩🇰 Denmark · Aarhus N
Domain registered
21 Nov 2012
Employees
7 on LinkedIn
DistributionGravity index, Nov 2026
Own store
natureclimbing.com · Shopify · EUR
Catalogue
60 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nature Climbing

What people ask Google about Nature Climbing.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nature Climbing legit?

According to Gravity by Benchr, Nature Climbing is a brand based in Aarhus N, Denmark: its website has existed since November 2012, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 19,055 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Nature Climbing reviews

Customers rate Nature Climbing 4.8 out of 5 on Trustpilot over 152 reviews, 31 of them in the last twelve months: 91% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. On Google, Nature Climbing scores 4.9 over 13 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Nature Climbing sell?

Nature Climbing is a Danish company that creates handmade climbing gear and products using natural materials, including climbing holds, hangboards, and accessories. Gravity by Benchr classifies it under Outdoor Recreation, with Climbing making up 75% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Nature Climbing cost?

Nature Climbing's best seller, Stone Hanger - Granite, sells from DKK 649.00 to DKK 799.00 on natureclimbing.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check natureclimbing.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Nature Climbing promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Nature Climbing advertises on Facebook and Instagram and on Google, where its offers often run. Check natureclimbing.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Nature Climbing?

Nature Climbing sells on its own website, natureclimbing.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Nature Climbing?

Gravity by Benchr records a company based in Aarhus N, Denmark, whose domain was registered in 2012, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Nature Climbing doing well?

Yes. Gravity by Benchr estimates about 41,200 visits to natureclimbing.com in September 2026, down 31% in a month and up 7% over three months. Nature Climbing ranks #831 of 14,873 Outdoor Recreation brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Nature Climbing use?

Gravity by Benchr identifies natureclimbing.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Nature Climbing spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Nature Climbing on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in Denmark?

Among Outdoor Recreation brands in Denmark in the Gravity by Benchr index, Nature Climbing ranks #831 of 14,873 by estimated traffic. Its closest competitors on the same market are SIERRA, grivel.jp, Go Crimp, gripjammers and Namah Ropes. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nature Climbing.