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  5. NCF Living

Brand page · Sofas · United Kingdom

NCF Living Top 5% worldwide Top 5% in United Kingdom Top 5% in Sofas Top 10% in Sofas in United Kingdom
ncf.co.uk·🇬🇧 Birmingham, United Kingdom· Shopify·Since 2004

NCF Living: 108k visits a month, 16 active Meta ads, Gravity score 690.

NCF Living — NCF Living is a British furniture retailer that sells sofas, beds, dining furniture and home furnishings at affordable prices. In September 2026 ncf.co.uk drew an estimated 108k visits, up 72% on the month before. It ranks #22 of 421 Sofas brands in United Kingdom and holds a 4.6 Trustpilot rating over 56,442 reviews.

ncf.co.uk@ncf.co.uk 4.1kFacebookLinkedIn 3kTrustpilot 4.6Meta Ad Library 16

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
108k
+72% vs. August 2026
Instagram followers
4.1k
365 posts · @ncf.co.uk
Trustpilot
4.6
56,442 reviews · 14,124 in 12 months
Meta ads
16
active · on Google since 2023
Products
99%
in stock · 195 collections
Rank in United Kingdom
#22
of 421 in Sofas
LinkedIn
3k
followers · 123 employees
Earned media value
—
Data not available

Gravity score

690/ 1000 · 8 of 10 indicators rated
Brand Power720
Momentum744
Performance606

Percentiles within 17 peers: Sofas brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

NCF Living is a British furniture retailer that sells sofas, beds, dining furniture and home furnishings at affordable prices.

01 · Traffic

How much traffic NCF Living gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

NCF Living drew an estimated 108k visits in September 2026, up 72% on the month before and up 98% over three months.

  • Worldwide#87,564of 4.5m sites · Top 5%
  • In United Kingdom#4,511of 192k sites · Top 5%
  • Sofas, worldwide#204of 7,681 brands · Top 5%
  • Sofas, United Kingdom#22of 421 brands · Top 10%
Monthly visitssource Sept 2026

108k

estimated visits in September

1 mo ▲ +72.0%4 mo ▲ +98.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about NCF Living.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

NCF Living holds 4.6 out of 5 on Trustpilot over 56,442 reviews, 14,124 of them in the last twelve months: 89% of customers give five stars and 8% one star. That volume places NCF Living in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.

Trustpilotclaimed page · read 20 Oct 2026
4.6TrustScore · 56,442 reviews · 14,124 in 12 months
Top 1% review volumeTop 10% rating quality
5 ★89%
4 ★2%
3 ★1%
2 ★1%
1 ★8%

Bedroom Furniture Store Furniture Store Mattress Store Furniture Accessories Garden Furniture Shop Living Room Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What NCF Living sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

NCF Living sells on Shopify, 99% of its catalogue in stock. The best seller is Ruby 1400 Mattress, at £399.00–£699.00, followed by Sapphire 3500 Mattress and Emerald 4500 Mattress.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Sofas28%
Armchairs, Recliners & Sleeper Chairs13%
Kitchen & Dining Room Chairs10%
Accent Tables7%

Share of the catalogue by product family.

Activity mixdominant: Sofas
Sofas31%
Chairs23%
Tables14%
Beds & Accessories11%
Outdoor Furniture5%

The dominant category places NCF Living in its comparison group.

Prices and ratingsstore data
Average rating
4.31 / 5
Rated products
3% of the catalogue
In stock
99%
Upper price quartile
US$1,057.54
Currency
GBP

05 · Influencers

Who talks about NCF Living.

The creators who tag @ncf.co.uk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @ncf.co.uk · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who NCF Living competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for NCF Living among Sofas brands in United Kingdom. The closest is Home Living Outlet, then Furniture Online, COKU, Rydan Interiors, Harry's House Of Furniture, Lovesofas.

CompetitorsSofas · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Home Living Outlethomelivingoutlet.co.uk
Furniture Onlinefurnitureonline.co.uk
COKUcoku.co.uk
Rydan Interiorsrydaninteriors.co.uk
Harry's House Of Furnitureharryshouseoffurniture.co.uk
Lovesofaslovesofas.co.uk
Competitors Gravity finds for NCF Living. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare NCF Living with Home Living Outlet

07 · Company

The company behind NCF Living.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

NCF Living is a company based in Birmingham, United Kingdom, on a domain registered in April 2004. It employs about 123 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Birmingham
Founded
Data not available
Domain registered
23 Apr 2004
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
123 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
ncf.co.uk · Shopify · GBP
Catalogue
195 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about NCF Living

What people ask Google about NCF Living.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is NCF Living legit?

According to Gravity by Benchr, NCF Living is a brand based in Birmingham, United Kingdom: its website has existed since April 2004, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 123 people on LinkedIn, it has 4,108 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

NCF Living reviews: is it worth it?

Customers rate NCF Living 4.6 out of 5 on Trustpilot over 56,442 reviews, 14,124 of them in the last twelve months: 89% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is NCF Living?

NCF Living is a British furniture retailer that sells sofas, beds, dining furniture and home furnishings at affordable prices. Gravity by Benchr classifies it under Sofas, with Sofas making up 28% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does NCF Living cost?

NCF Living's best seller, Ruby 1400 Mattress, sells from £399.00 to £699.00 on ncf.co.uk. 99% of the catalogue is in stock. Gravity does not track prices daily: check ncf.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

NCF Living promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: NCF Living advertises on Facebook and Instagram and on Google, where its offers often run. Check ncf.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy NCF Living?

NCF Living sells on its own website, ncf.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind NCF Living?

Gravity by Benchr records a company based in Birmingham, United Kingdom, whose domain was registered in 2004, with 123 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is NCF Living doing well?

Yes. Gravity by Benchr estimates about 108,400 visits to ncf.co.uk in September 2026, up 72% in a month and up 98% over three months. NCF Living ranks #22 of 421 Sofas brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does NCF Living use?

Gravity by Benchr identifies ncf.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is NCF Living's ad budget?

Gravity by Benchr does not publish a spend figure for NCF Living on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Sofas brands in United Kingdom?

Among Sofas brands in United Kingdom in the Gravity by Benchr index, NCF Living ranks #22 of 421 by estimated traffic. Its closest competitors on the same market are Home Living Outlet, Furniture Online, COKU, Rydan Interiors and Harry's House Of Furniture. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NCF Living.