Brand page · Decor · United States

Nestig Top 1% worldwide Top 1% in United States Top 1% in Decor Top 1% in Decor in United States
nestig.com·🇺🇸 New York, United States· Shopify·Since 2019

Nestig: 605K visits a month, 638 active Meta ads, Gravity score 632.

Nestig — Nestig is a brand that sells baby and kids furniture and decor, including convertible cribs, kids beds, wallpaper, shelves, and other nursery items made with sustainable materials and rigorous safety standards. In September 2026 nestig.com drew an estimated 605K visits, down 23% on the month before. It ranks #39 of 42,373 Decor brands in United States.

nestig.com@nestig 252KLinkedIn 4.4KTrustpilot 2.5Meta Ad Library 638

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
605K
−23% vs. August 2026
Instagram followers
252K
1,203 posts · @nestig
Trustpilot
2.5
6 reviews · 6 in 12 months
Meta ads
638
active · on Google since 2021
Products
93%
in stock · 224 collections
Rank in United States
#39
of 42,373 in Decor
LinkedIn
4.4K
followers · 58 employees
Earned media value
€37.0k
per month, Instagram

Gravity score

632/ 1000 · 10 of 10 indicators rated
Brand Power532
Momentum689
Performance676

Percentiles within 294 peers: Decor brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nestig is a brand that sells baby and kids furniture and decor, including convertible cribs, kids beds, wallpaper, shelves, and other nursery items made with sustainable materials and rigorous safety standards.

01 · Traffic

How much traffic Nestig gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nestig drew an estimated 605K visits in September 2026, down 23% on the month before and up 30% over three months.

  • Worldwide#21,356of 4.5M sites · Top 1%
  • In United States#7,011of 1.2M sites · Top 1%
  • Decor, worldwide#277of 185,686 brands · Top 1%
  • Decor, United States#39of 42,373 brands · Top 1%
Monthly visitssource Sept 2026

605K

estimated visits in September

1 mo ▼ −23.4%4 mo ▲ +30.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Nestig.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nestig holds 2.5 out of 5 on Trustpilot over 6 reviews, 6 of them in the last twelve months: 0% of customers give five stars and 83% one star.

Trustpilotread 20 Oct 2026
2.5TrustScore · 6 reviews · 6 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★17%
1 ★83%

Rug Store Furniture Store Decoration and Interior Design Store Furniture Manufacturer Bedding Store Bedroom Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Nestig sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Nestig sells on Shopify, 93% of its catalogue in stock. The best seller is Stripes Organic Crib Sheet Set, at US$79.00, followed by Gingham Organic Crib Sheet Set and The Wave Assembled Dresser.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Wallpaper28%
Bedding23%
Artwork7%
Chairs5%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor41%
Linens & Bedding23%
Baby & Toddler Furniture8%
Chairs6%
Baby Toys & Activity Equipment5%

The dominant category places Nestig in its comparison group.

Prices and ratingsstore data
Average rating
4.71 / 5
Rated products
81% of the catalogue
In stock
93%
Upper price quartile
US$399.00
Currency
USD

05 · Influencers

Who talks about Nestig.

The creators who tag @nestig on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nestig on Instagram, led by Cace (kay•sh) 🫶🏼 (15.2K followers, 7.3% engagement).

Influencersaccounts tagging @nestig · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCace (kay•sh) 🫶🏼@acaciaofmay · 🇺🇸 USParenting family Creator15.2K7.3%3Tagged @nestig
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Nestig competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nestig among Decor brands in United States. The closest is Babyletto, then Tutti Bambini, Pottery Barn Kids Australia, Foppapedretti, Boori Australia, monlitcabane.com.

CompetitorsDecor · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Babylettobabyletto.com
Tutti Bambinituttibambini.com
Pottery Barn Kids Australiapotterybarnkids.com.au
Foppapedrettifoppapedretti.it
Boori Australiaboori.com.au
monlitcabane.commonlitcabane.com
Competitors Gravity finds for Nestig. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nestig with Babyletto

07 · Company

The company behind Nestig.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nestig is a company based in New York, United States, on a domain registered in March 2019. It employs about 58 people, is listed at seed stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
Data not available
Domain registered
4 Mar 2019
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
58 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Seed · last deal: seed
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
nestig.com · Shopify · USD
Catalogue
224 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nestig

What people ask Google about Nestig.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nestig legit or a scam?

According to Gravity by Benchr, Nestig is a brand based in New York, United States: its website has existed since March 2019, it sells on a Shopify store, it employs 58 people on LinkedIn, it has 251,717 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Nestig sell?

Nestig is a brand that sells baby and kids furniture and decor, including convertible cribs, kids beds, wallpaper, shelves, and other nursery items made with sustainable materials and rigorous safety standards. Gravity by Benchr classifies it under Decor, with Wallpaper making up 28% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Nestig expensive?

Nestig's best seller, Stripes Organic Crib Sheet Set, sells US$79.00 on nestig.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check nestig.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Nestig promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Nestig advertises on Facebook and Instagram and on Google, where its offers often run. Check nestig.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Nestig?

Nestig sells on its own website, nestig.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Nestig?

Gravity by Benchr records a company based in New York, United States, whose domain was registered in 2019, with 58 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Nestig doing well?

Yes. Gravity by Benchr estimates about 604,500 visits to nestig.com in September 2026, down 23% in a month and up 30% over three months. Nestig ranks #39 of 42,373 Decor brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Nestig use?

Gravity by Benchr identifies nestig.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Nestig spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Nestig on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in United States?

Among Decor brands in United States in the Gravity by Benchr index, Nestig ranks #39 of 42,373 by estimated traffic. Its closest competitors on the same market are Babyletto, Tutti Bambini, Pottery Barn Kids Australia, Foppapedretti, Boori Australia. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nestig.