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- New Balance
Brand page · Shoes
New Balance traffic, ads & competitors 64.9k visits a month, 2,284 active Meta ads.
New Balance — New Balance is a sportswear brand that sells footwear, apparel, and accessories including sneakers, running shoes, hoodies, and other athletic clothing. In September 2026 newbalance.ch drew an estimated 64.9k visits, down 19% on the month before. It ranks #9 of 159 Shoes brands.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
New Balance is a sportswear brand that sells footwear, apparel, and accessories including sneakers, running shoes, hoodies, and other athletic clothing.
01 · Traffic
New Balance website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
New Balance drew an estimated 64.9k visits in September 2026, down 19% on the month before and down 21% over three months.
- Worldwide#135,996of 4.5m sites · Top 5%
- In Switzerland#625of 26.5k sites · Top 5%
- Shoes, worldwide#2,873of 46,962 brands · Top 10%
- Shoes, Switzerland#9of 159 brands · Top 10%
64.9k
estimated visits in September
1 mo ▼ −19.1%4 mo ▼ −21.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
New Balance reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
New Balance holds 3.8 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Sportswear Store Activewear Store Sportwear Manufacturer Children's Clothing Store Shoe Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
New Balance best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
New Balance sells on Shopify, 88% of its catalogue in stock. The best seller is 530 Running Freizeitschuhe, at CHF 130.00, followed by 530 Running Freizeitschuhe and U 530 Fashion Freizeitschuhe.
#1530 Running FreizeitschuheNew BalanceCHF 130.00In stock
#2530 Running FreizeitschuheNew BalanceCHF 130.00In stock
#3U 530 Fashion FreizeitschuheNew BalanceCHF 130.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places New Balance in its comparison group.
- Average rating
- 4.55 / 5
- Rated products
- 47% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$156.45
- Currency
- CHF
04 · Ads
New Balance ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
New Balance runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Futuristisch en elegant design.New Balance14 Oct 2026video
The 204L. Reaching cruising altitude.New Balance14 Oct 2026video
New Balance EllipseNew Balance14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026CHRIS box AGverified
Image ad21 Oct 2026CHRIS box AGverified
Text ad21 Oct 2026CHRIS box AGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
New Balance influencers
The creators who tag @newbalance on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @newbalance on Instagram, led by Secluded.Garden (16.2k followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSecluded.Garden@secluded_garden_ · INTL | Fashion style luxury Creator | 16.2k | 0.5% | 44 | Tagged @newbalance |
06 · Competitors according to Gravity
New Balance competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for New Balance among Shoes brands. The closest is New Balance, then New Balance, New Balance, New Balance, New Balance, Reebok.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| New Balancenewbalance.com.gt | |||||||
| New Balancenewbalance.com.sv | |||||||
| New Balancenewbalance.com.ec | |||||||
| New Balancenewbalance.cr | |||||||
| New Balancenewbalance.com.co | |||||||
| Reebokreebok.co.za |
07 · Company
Who is behind New Balance?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
New Balance is an e-commerce brand, founded in 1906 according to LinkedIn. It employs about 11,965 people.
- Founded
- 1906, per LinkedIn
- Employees
- 11,965 on LinkedIn
- Own store
- newbalance.ch · Shopify · CHF
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about New Balance
What people ask Google about New Balance.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is New Balance legit or a scam?
According to Gravity by Benchr, New Balance is a brand: it sells on a Shopify store, it employs 11,965 people on LinkedIn, it has 9,362,338 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is New Balance known for?
New Balance is a sportswear brand that sells footwear, apparel, and accessories including sneakers, running shoes, hoodies, and other athletic clothing. Gravity by Benchr classifies it under Shoes, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is New Balance expensive?
New Balance's best seller, 530 Running Freizeitschuhe, sells CHF 130.00 on newbalance.ch. 88% of the catalogue is in stock. Gravity does not track prices daily: check newbalance.ch before buying. Source: Gravity by Benchr catalogue reading, October 2026.
New Balance promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: New Balance advertises on Facebook and Instagram and on Google, where its offers often run. Check newbalance.ch for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy New Balance?
New Balance sells on its own website, newbalance.ch, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns New Balance?
Gravity by Benchr records a company, founded in 1906 according to LinkedIn, with 11,965 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is New Balance doing well?
Not at the moment. Gravity by Benchr estimates about 64,900 visits to newbalance.ch in September 2026, down 19% in a month and down 21% over three months. New Balance ranks #9 of 159 Shoes brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does New Balance use?
Gravity by Benchr identifies newbalance.ch as a Shopify store (standard plan, not Shopify Plus), selling in CHF. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.
How much does New Balance spend on Meta ads?
Gravity by Benchr does not publish a spend figure for New Balance on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands?
Among Shoes brands in the Gravity by Benchr index, New Balance ranks #9 of 159 by estimated traffic. Its closest competitors on the same market are New Balance, New Balance, New Balance, New Balance and New Balance. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with New Balance.