Brand page · Shoes
New Balance: 149k visits a month, 2,284 active Meta ads.
New Balance — New Balance is an international corporation that sells footwear and apparel in over 120 countries, founded on the belief that 'we were born to move' with a focus on quality and craftsmanship to support athlete performance. In September 2026 newbalance.com.sg drew an estimated 149k visits, down 1% on the month before. It ranks #6 of 134 Shoes brands.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
New Balance is an international corporation that sells footwear and apparel in over 120 countries, founded on the belief that 'we were born to move' with a focus on quality and craftsmanship to support athlete performance.
01 · Traffic
How much traffic New Balance gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
New Balance drew an estimated 149k visits in September 2026, down 1% on the month before and up 2% over three months.
- Worldwide#67,013of 4.5m sites · Top 5%
- In Singapore#143of 9.6k sites · Top 5%
- Shoes, worldwide#1,376of 46,962 brands · Top 5%
- Shoes, Singapore#6of 134 brands · Top 5%
149k
estimated visits in September
1 mo ▼ −0.7%4 mo ▲ +2.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about New Balance.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
New Balance holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.
Clothing Store Sportswear Store Activewear Store Shoe Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What New Balance sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read New Balance's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places New Balance in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What New Balance is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
New Balance runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since March 2022 (image, text, video).
Futuristisch en elegant design.New Balance14 Oct 2026video
The 204L. Reaching cruising altitude.New Balance14 Oct 2026video
New Balance EllipseNew Balance14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Massive Group Pty Ltdverified
Text ad20 Oct 2026Massive Group Pty Ltdverified
Text ad20 Oct 2026Massive Group Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about New Balance.
The creators who tag @newbalance on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @newbalance on Instagram, led by Secluded.Garden (16.2k followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSecluded.Garden@secluded_garden_ · INTL | Fashion style luxury Creator | 16.2k | 0.5% | 44 | Tagged @newbalance |
06 · Competitors according to Gravity
Who New Balance competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for New Balance among Shoes brands. The closest is newbalance.fr, then New Balance, newbalancemexico.com, adidas.es, Nike, On Shop.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| newbalance.frnewbalance.fr | |||||||
| New Balancenewbalance.co.ae | |||||||
| newbalancemexico.comnewbalancemexico.com | |||||||
| adidas.esadidas.es | |||||||
| Nikenike.ae | |||||||
| On Shopon-running.com |
07 · Company
The company behind New Balance.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
New Balance is an e-commerce brand, founded in 1906 according to LinkedIn, on a domain registered in November 1999. It employs about 11,965 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1906, per LinkedIn
- Domain registered
- 29 Nov 1999
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 11,965 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- newbalance.com.sg
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about New Balance
What people ask Google about New Balance.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is New Balance legit or a scam?
According to Gravity by Benchr, New Balance is a brand: its website has existed since November 1999, it employs 11,965 people on LinkedIn, it has 9,362,338 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is New Balance known for?
New Balance is an international corporation that sells footwear and apparel in over 120 countries, founded on the belief that 'we were born to move' with a focus on quality and craftsmanship to support athlete performance. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
Does New Balance have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: New Balance advertises on Facebook and Instagram and on Google, where its offers often run. Check newbalance.com.sg for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind New Balance?
Gravity by Benchr records a company, founded in 1906 according to LinkedIn, on a domain registered in 1999, with 11,965 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is New Balance doing well?
Yes. Gravity by Benchr estimates about 149,200 visits to newbalance.com.sg in September 2026, down 1% in a month and up 2% over three months. New Balance ranks #6 of 134 Shoes brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does New Balance spend on Meta ads?
Gravity by Benchr does not publish a spend figure for New Balance on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands?
Among Shoes brands in the Gravity by Benchr index, New Balance ranks #6 of 134 by estimated traffic. Its closest competitors on the same market are newbalance.fr, New Balance, newbalancemexico.com, adidas.es and Nike. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with New Balance.