Brand page · Clothing
Newbie.com traffic, ads & competitors 61.2k visits a month, 15 active Meta ads.
Newbie.com — Newbie is a Swedish lifestyle brand for the little ones we love. Clothing for premature, baby, kids, and women in timeless design. In September 2026 newbie.com drew an estimated 61.2k visits, up 19% on the month before. It ranks #2,365 of 97,158 Clothing brands and holds a 4.4 Trustpilot rating over 329 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Newbie is a Swedish lifestyle brand for the little ones we love. Clothing for premature, baby, kids, and women in timeless design.
01 · Traffic
Newbie.com website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Newbie.com drew an estimated 61.2k visits in September 2026, up 19% on the month before and down 4% over three months.
- Worldwide#143,094of 4.5m sites · Top 5%
- In United States#46,245of 1.2m sites · Top 5%
- Clothing, worldwide#13,836of 459,295 brands · Top 5%
- Clothing, United States#2,365of 97,158 brands · Top 5%
61.2k
estimated visits in September
1 mo ▲ +18.5%4 mo ▼ −3.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Newbie.com reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Newbie.com holds 4.4 out of 5 on Trustpilot over 329 reviews, 2 of them in the last twelve months: 83% of customers give five stars and 7% one star. That volume places Newbie.com in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, Newbie.com scores 4.9 over 12 reviews.
Children's Clothing Store Children's Store Baby Store Baby Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Newbie.com best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Newbie.com sells on Shopify, 99% of its catalogue in stock. The best seller is Baby lace socks with frills, at €7.99, followed by Baby beige soft basic leggings and Baby socks with frills.
#1Baby lace socks with frillsNewbie.com€7.99In stock
#2Baby beige soft basic leggingsNewbie.com€17.99In stock
#3Baby socks with frillsNewbie.com€7.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Data not available
Share of the catalogue by product family.
The dominant category places Newbie.com in its comparison group.
- Average rating
- 5.00 / 5
- Rated products
- 1% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$44.79
- Currency
- EUR
04 · Ads
Newbie.com ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Newbie.com runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2022 (image, text, video).
Newbie WomanNewbie3 Oct 2026image
Newbie WomanNewbie2 Oct 2026image
Newbie WomanNewbie2 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026KappAhl Sverige ABverified
Text ad21 Oct 2026KappAhl Sverige ABverified
Text ad21 Oct 2026KappAhl Sverige ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Newbie.com influencers
The creators who tag @newbielovers on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Newbie.com competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Newbie.com among Clothing brands. The closest is Laleblu, then kaysandkins.com, Huggy Mommy, SwaddleAn, liaabebe.com, That's Mine.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Laleblulaleblu.com.br | |||||||
| kaysandkins.comkaysandkins.com | |||||||
| Huggy Mommyhuggymommy.com | |||||||
| SwaddleAnswaddlean.com | |||||||
| liaabebe.comliaabebe.com | |||||||
| That's Minethatsmine.com |
07 · Company
Who is behind Newbie.com?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Newbie.com is an e-commerce brand, founded in 2013 according to LinkedIn, on a domain registered in May 1995. It employs about 32 people.
- Founded
- 2013, per LinkedIn
- Domain registered
- 15 May 1995
- Employees
- 32 on LinkedIn
- Own store
- newbie.com · Shopify · EUR
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Newbie.com
What people ask Google about Newbie.com.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Newbie.com a legit company?
According to Gravity by Benchr, Newbie.com is a brand: its website has existed since May 1995, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 32 people on LinkedIn, it has 432,269 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Newbie.com reviews
Customers rate Newbie.com 4.4 out of 5 on Trustpilot over 329 reviews, 2 of them in the last twelve months: 83% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. On Google, Newbie.com scores 4.9 over 12 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Newbie.com sell?
Newbie is a Swedish lifestyle brand for the little ones we love. Clothing for premature, baby, kids, and women in timeless design. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification, October 2026.
Is Newbie.com expensive?
Newbie.com's best seller, Baby lace socks with frills, sells €7.99 on newbie.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check newbie.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Newbie.com promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Newbie.com advertises on Facebook and Instagram and on Google, where its offers often run. Check newbie.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Newbie.com?
Newbie.com sells on its own website, newbie.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Newbie.com?
Gravity by Benchr records a company, founded in 2013 according to LinkedIn, on a domain registered in 1995, with 32 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Newbie.com growing?
Not at the moment. Gravity by Benchr estimates about 61,200 visits to newbie.com in September 2026, up 19% in a month and down 4% over three months. Newbie.com ranks #2,365 of 97,158 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Newbie.com use?
Gravity by Benchr identifies newbie.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records.
How much does Newbie.com spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Newbie.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Newbie.com ranks #2,365 of 97,158 by estimated traffic. Its closest competitors on the same market are Laleblu, kaysandkins.com, Huggy Mommy, SwaddleAn and liaabebe.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Newbie.com.