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- New Directions Aromatics
Brand page · Personal Care
New Directions Aromatics: 60.1k visits a month, 28 active Meta ads.
New Directions Aromatics — New Directions Aromatics is a wholesale supplier of essential oils and natural raw materials for businesses, providing ingredients for skincare, cosmetics, candles, soap, and aromatherapy brands. In September 2026 newdirectionsaromatics.com drew an estimated 60.1k visits, down 11% on the month before. It ranks #1,208 of 33,626 Personal Care brands and holds a 4.1 Trustpilot rating over 3,441 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
New Directions Aromatics is a wholesale supplier of essential oils and natural raw materials for businesses, providing ingredients for skincare, cosmetics, candles, soap, and aromatherapy brands.
01 · Traffic
How much traffic New Directions Aromatics gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
New Directions Aromatics drew an estimated 60.1k visits in September 2026, down 11% on the month before and down 17% over three months.
- Worldwide#131,439of 4.5m sites · Top 5%
- In United States#42,674of 1.2m sites · Top 5%
- Personal Care, worldwide#7,296of 215,119 brands · Top 5%
- Personal Care, United States#1,208of 33,626 brands · Top 5%
60.1k
estimated visits in September
1 mo ▼ −11.0%4 mo ▼ −16.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about New Directions Aromatics.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
New Directions Aromatics holds 4.1 out of 5 on Trustpilot over 3,441 reviews, 5 of them in the last twelve months: 86% of customers give five stars and 5% one star. That volume places New Directions Aromatics in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Beauty Product Supplier Beauty Products Wholesaler Cosmetics Wholesaler Cosmetic Products Manufacturer Flavours, Fragrances and Aroma Supplier Aromatherapy Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What New Directions Aromatics sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read New Directions Aromatics's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places New Directions Aromatics in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What New Directions Aromatics is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
New Directions Aromatics runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since March 2023 (image, text, video).
New Directions AromaticsNew Directions Aromatics1 Jul 2026image
Craft with confidenceNew Directions Aromatics1 Jul 2026image
Jasmine Sambac Absolute Oil | Solvent Extracted | 0.16 oz | New Directions AromaticsNew Directions Aromatics30 Jun 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026New Directions Aromatics Inc.verified
Text ad20 Oct 2026New Directions Aromatics Inc.verified
Text ad20 Oct 2026New Directions Aromatics Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about New Directions Aromatics.
The creators who tag @newdirectionsaromatics on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who New Directions Aromatics competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for New Directions Aromatics among Personal Care brands. The closest is New Directions Aromatics, then alawadoud.com, Império das Essências, alkhudiroud.com, Casa das Essências SS, Scircle.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| New Directions Aromaticsnewdirectionsaromatics.ca | |||||||
| alawadoud.comalawadoud.com | |||||||
| Império das Essênciasimperiodasessencias.com.br | |||||||
| alkhudiroud.comalkhudiroud.com | |||||||
| Casa das Essências SScasadasessencias.com.br | |||||||
| Scirclescircle.ai |
07 · Company
The company behind New Directions Aromatics.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
New Directions Aromatics is an e-commerce brand, founded in 1998 according to LinkedIn, on a domain registered in September 2003. It employs about 101 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- 1998, per LinkedIn
- Domain registered
- 9 Sept 2003
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 101 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- newdirectionsaromatics.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about New Directions Aromatics
What people ask Google about New Directions Aromatics.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is New Directions Aromatics a legit company?
According to Gravity by Benchr, New Directions Aromatics is a brand: its website has existed since September 2003, its Trustpilot profile is claimed by the brand, it employs 101 people on LinkedIn, it has 10,850 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
New Directions Aromatics reviews: is it worth it?
Customers rate New Directions Aromatics 4.1 out of 5 on Trustpilot over 3,441 reviews, 5 of them in the last twelve months: 86% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is New Directions Aromatics known for?
New Directions Aromatics is a wholesale supplier of essential oils and natural raw materials for businesses, providing ingredients for skincare, cosmetics, candles, soap, and aromatherapy brands. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Does New Directions Aromatics have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: New Directions Aromatics advertises on Facebook and Instagram and on Google, where its offers often run. Check newdirectionsaromatics.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind New Directions Aromatics?
Gravity by Benchr records a company, founded in 1998 according to LinkedIn, on a domain registered in 2003, with 101 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is New Directions Aromatics growing?
Not at the moment. Gravity by Benchr estimates about 60,100 visits to newdirectionsaromatics.com in September 2026, down 11% in a month and down 17% over three months. New Directions Aromatics ranks #1,208 of 33,626 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does New Directions Aromatics spend on Meta ads?
Gravity by Benchr does not publish a spend figure for New Directions Aromatics on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands?
Among Personal Care brands in the Gravity by Benchr index, New Directions Aromatics ranks #1,208 of 33,626 by estimated traffic. Its closest competitors on the same market are New Directions Aromatics, alawadoud.com, Império das Essências, alkhudiroud.com and Casa das Essências SS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with New Directions Aromatics.