Brand page · Office Furniture · Hong Kong SAR China
Newtral: 75k visits a month, 15 active Meta ads, Gravity score 705.
Newtral — Newtral Official is an ergonomic chair store that sells office chairs with patented lumbar support, designed for home offices and gamers seeking neck and cervical support. In September 2026 newtralchair.com drew an estimated 75k visits, down 7% on the month before. It ranks #29 of 380 Office Furniture brands in Hong Kong SAR China and holds a 2.2 Trustpilot rating over 94 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 5 peers: Office Furniture brands in Hong Kong SAR China with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Newtral Official is an ergonomic chair store that sells office chairs with patented lumbar support, designed for home offices and gamers seeking neck and cervical support.
01 · Traffic
How much traffic Newtral gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Newtral drew an estimated 75k visits in September 2026, down 7% on the month before and down 10% over three months.
- Worldwide#120,011of 4.5m sites · Top 5%
- In United States#39,081of 1.2m sites · Top 5%
- Office Furniture, worldwide#204of 8,936 brands · Top 5%
- Office Furniture, United States#29of 380 brands · Top 10%
75k
estimated visits in September
1 mo ▼ −7.4%4 mo ▼ −9.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Newtral.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Newtral holds 2.2 out of 5 on Trustpilot over 94 reviews, 13 of them in the last twelve months: 19% of customers give five stars and 72% one star. That volume places Newtral in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Living Room Furniture Store Office Furniture Store Furniture Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Newtral sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Newtral sells on Shopify, 86% of its catalogue in stock. The best seller is Magic H-Bpro Ergonomic Office Chair- Black, at US$379.00–US$419.00, followed by NT002 Ergonomic Home Office Chair with Auto-Following Lumbar Support & Footrest and Standing-Mate Chair: The First Leaning Ergonomic Chair Designed for Standing Desks.
#1Magic H-Bpro Ergonomic Office Chair- BlackNewtralUS$379.00–US$419.00In stock
#2NT002 Ergonomic Home Office Chair with Auto-Following Lumbar Support & FootrestNewtralUS$499.00–US$539.00In stock
#3Standing-Mate Chair: The First Leaning Ergonomic Chair Designed for Standing DesksNewtralUS$319.99–US$349.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Newtral in its comparison group.
- Average rating
- 4.56 / 5
- Rated products
- 93% of the catalogue
- In stock
- 86%
- Upper price quartile
- US$379.00
- Currency
- USD
04 · Ads
What Newtral is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Newtral runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since January 2024 (image, text, video).
StandingMate: Sit. Lean. Save 15%.Newtral30 Sept 2026video
NewtralNewtral30 Sept 2026image
Create Freely. Stay Comfortable.Newtral30 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026MICROTOUCH TECHNOLOGY(HK)CO.，LIMITEDverified
Text ad20 Oct 2026Khuất Gia Quyếtverified
Text ad20 Oct 2026MICROTOUCH TECHNOLOGY(HK)CO.，LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Newtral.
The creators who tag @newtralofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @newtralofficial on Instagram, led by RayNeo (20.9k followers, 1.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRayNeo@rayneo_global · INTL | Tech gadgets innovation Creator | 20.9k | 1.1% | 2 | Tagged @newtralofficial |
06 · Competitors according to Gravity
Who Newtral competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Newtral among Office Furniture brands in Hong Kong SAR China. The closest is Musso UK Shop, then Sihoo SA Official Online Store, EMIAH Store, HBADA, BOLISS, HBADA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Musso UK Shopuk.musso.co | |||||||
| Sihoo SA Official Online Storesa.sihoo.com | |||||||
| EMIAH Storeemiah.com | |||||||
| HBADAhbada.com | |||||||
| BOLISSboliss.org | |||||||
| HBADAhbada.uk |
07 · Company
The company behind Newtral.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Newtral is a company based in 湾仔, Hong Kong SAR China, on a domain registered in April 2021.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇭🇰 Hong Kong SAR China · 湾仔
- Founded
- Data not available
- Domain registered
- 25 Apr 2021
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- newtralchair.com · Shopify · USD
- Catalogue
- 54 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Newtral
What people ask Google about Newtral.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Newtral legit or a scam?
According to Gravity by Benchr, Newtral is a brand based in 湾仔, Hong Kong SAR China: its website has existed since April 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 23,127 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Newtral reviews
Customers rate Newtral 2.2 out of 5 on Trustpilot over 94 reviews, 13 of them in the last twelve months: 19% give five stars, 72% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Newtral sell?
Newtral Official is an ergonomic chair store that sells office chairs with patented lumbar support, designed for home offices and gamers seeking neck and cervical support. Gravity by Benchr classifies it under Office Furniture, with Office Chairs making up 45% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Newtral prices: how much is it?
Newtral's best seller, Magic H-Bpro Ergonomic Office Chair- Black, sells from US$379.00 to US$419.00 on newtralchair.com. 86% of the catalogue is in stock. Gravity does not track prices daily: check newtralchair.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Newtral have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Newtral advertises on Facebook and Instagram and on Google, where its offers often run. Check newtralchair.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Newtral?
Newtral sells on its own website, newtralchair.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Newtral?
Gravity by Benchr records a company based in 湾仔, Hong Kong SAR China, whose domain was registered in 2021. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Newtral growing?
Not at the moment. Gravity by Benchr estimates about 75,000 visits to newtralchair.com in September 2026, down 7% in a month and down 10% over three months. Newtral ranks #29 of 380 Office Furniture brands in Hong Kong SAR China in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Newtral use?
Gravity by Benchr identifies newtralchair.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Newtral spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Newtral on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Office Furniture brands in Hong Kong SAR China?
Among Office Furniture brands in Hong Kong SAR China in the Gravity by Benchr index, Newtral ranks #29 of 380 by estimated traffic. Its closest competitors on the same market are Musso UK Shop, Sihoo SA Official Online Store, EMIAH Store, HBADA and BOLISS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Newtral.