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- Next Gay Thing
Brand page · Clothing
Next Gay Thing: 38.1k visits a month, 4 active Meta ads.
Next Gay Thing — Next Gay Thing is a subscription service that delivers designer underwear and grooming/lifestyle products for gay men, chosen based on customer preferences and shipped in discreet packaging. In September 2026 nextgaything.com drew an estimated 38.1k visits, down 27% on the month before. It ranks #3,442 of 97,158 Clothing brands and holds a 4.6 Trustpilot rating over 1,046 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
Next Gay Thing is a subscription service that delivers designer underwear and grooming/lifestyle products for gay men, chosen based on customer preferences and shipped in discreet packaging.
01 · Traffic
How much traffic Next Gay Thing gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Next Gay Thing drew an estimated 38.1k visits in September 2026, down 27% on the month before and down 57% over three months.
- Worldwide#214,188of 4.5m sites · Top 5%
- In United States#67,656of 1.2m sites · Top 10%
- Clothing, worldwide#20,490of 459,295 brands · Top 5%
- Clothing, United States#3,442of 97,158 brands · Top 5%
38.1k
estimated visits in September
1 mo ▼ −27.2%4 mo ▼ −57.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Next Gay Thing.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Next Gay Thing holds 4.6 out of 5 on Trustpilot over 1,046 reviews, 58 of them in the last twelve months: 85% of customers give five stars and 5% one star. That volume places Next Gay Thing in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Underwear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Next Gay Thing sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Next Gay Thing's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Next Gay Thing in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Next Gay Thing is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Next Gay Thing runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since April 2025 (text).
Not a sad multipack.Next Gay Thing7 Oct 2026image
🏳️🌈 The Most Sickening Gay Self-Love Box is Here 🏳️🌈Next Gay Thing7 Oct 2026video
🏳️🌈 The Most Sickening Gay Self-Love Box is Here 🏳️🌈Next Gay Thing7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad4 Sept 2026Next G Thing Ltdverified
Text ad4 Sept 2026Next G Thing Ltdverified
Text ad3 Sept 2026Next G Thing Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Next Gay Thing.
The creators who tag @nextgaything on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nextgaything on Instagram, led by SweetBanana (14.9k followers, 7.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSweetBanana@sweetbanana_beachwear · 🇪🇸 ES | Fashion style luxury Creator | 14.9k | 7.0% | 3 | Tagged @nextgaything |
06 · Competitors according to Gravity
Who Next Gay Thing competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Next Gay Thing among Clothing brands. The closest is Chemisette, then primark.com.kw, Inciclo, Louzan Fashion, loar.co.kr, Nuvenia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Chemisettechemisette.com.mx | |||||||
| primark.com.kwprimark.com.kw | |||||||
| Incicloinciclo.com | |||||||
| Louzan Fashionlouzanfashion.com | |||||||
| loar.co.krloar.co.kr | |||||||
| Nuvenianuvenia.it |
07 · Company
The company behind Next Gay Thing.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Next Gay Thing is an e-commerce brand, founded in 2013 according to LinkedIn, on a domain registered in October 2013. It employs about 4 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2013, per LinkedIn
- Domain registered
- 5 Oct 2013
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 4 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nextgaything.com · Woocommerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Next Gay Thing
What people ask Google about Next Gay Thing.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Next Gay Thing a legit company?
According to Gravity by Benchr, Next Gay Thing is a brand: its website has existed since October 2013, its Trustpilot profile is claimed by the brand, it sells on a Woocommerce store, it employs 4 people on LinkedIn, it has 149,940 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Next Gay Thing?
Customers rate Next Gay Thing 4.6 out of 5 on Trustpilot over 1,046 reviews, 58 of them in the last twelve months: 85% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Next Gay Thing known for?
Next Gay Thing is a subscription service that delivers designer underwear and grooming/lifestyle products for gay men, chosen based on customer preferences and shipped in discreet packaging. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Next Gay Thing promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Next Gay Thing advertises on Facebook and Instagram and on Google, where its offers often run. Check nextgaything.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Next Gay Thing?
Next Gay Thing sells on its own website, nextgaything.com, a Woocommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Next Gay Thing?
Gravity by Benchr records a company, founded in 2013 according to LinkedIn, on a domain registered in 2013, with 4 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Next Gay Thing growing?
Not at the moment. Gravity by Benchr estimates about 38,100 visits to nextgaything.com in September 2026, down 27% in a month and down 57% over three months. Next Gay Thing ranks #3,442 of 97,158 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Next Gay Thing use?
Gravity by Benchr identifies nextgaything.com as a Woocommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2025. Source: Gravity by Benchr platform and advertising records.
How much does Next Gay Thing spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Next Gay Thing on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Next Gay Thing ranks #3,442 of 97,158 by estimated traffic. Its closest competitors on the same market are Chemisette, primark.com.kw, Inciclo, Louzan Fashion and loar.co.kr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Next Gay Thing.