Brand page · Clothing
Nícoli: 124k visits a month, 13 active Meta ads.
Nícoli — Nícoli is a Spanish brand that designs, manufactures and sells clothing and accessories for babies, children and young people. In September 2026 nicolishop.com drew an estimated 124k visits, up 15% on the month before. It ranks #76 of 4,317 Clothing brands and holds a 1.7 Trustpilot rating over 28 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Nícoli is a Spanish brand that designs, manufactures and sells clothing and accessories for babies, children and young people.
01 · Traffic
How much traffic Nícoli gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Nícoli drew an estimated 124k visits in September 2026, up 15% on the month before and up 8% over three months.
- Worldwide#78,002of 4.5m sites · Top 5%
- In Spain#1,551of 115k sites · Top 5%
- Clothing, worldwide#7,344of 459,295 brands · Top 5%
- Clothing, Spain#76of 4,317 brands · Top 5%
124k
estimated visits in September
1 mo ▲ +15.2%4 mo ▲ +7.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Nícoli.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Nícoli holds 1.7 out of 5 on Trustpilot over 28 reviews, 13 of them in the last twelve months: 7% of customers give five stars and 79% one star. That volume places Nícoli in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Shoe Store Women's Clothing Store Children's Clothing Store Underwear Store Men's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Nícoli sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Nícoli sells on Shopify, 95% of its catalogue in stock. The best seller is BLUE EMBROIDERED YOKE TROUSERS, at €69.90, followed by GREY TROUSERS SIDE BUTTONS and ANTHRACITE SIDE BUTTON TROUSERS.
#1BLUE EMBROIDERED YOKE TROUSERSNícoli€69.90In stock
#2GREY TROUSERS SIDE BUTTONSNícoli€67.90In stock
#3ANTHRACITE SIDE BUTTON TROUSERSNícoli€67.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Data not available
Share of the catalogue by product family.
The dominant category places Nícoli in its comparison group.
- Average rating
- 4.60 / 5
- Rated products
- 4% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$67.09
- Currency
- EUR
04 · Ads
What Nícoli is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Nícoli runs Meta ads on Instagram.
New Drop | WinterNícoli13 Oct 2026image
Meet the new paisley pants.Nícoli13 Oct 2026image
New Drop | WinterNícoli13 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Nícoli.
The creators who tag @nicolishop on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nicolishop on Instagram, led by 𝐂𝐁𝐂 𝐎𝐮𝐭𝐟𝐢𝐭𝐬 (24.1k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝐂𝐁𝐂 𝐎𝐮𝐭𝐟𝐢𝐭𝐬@cbcoutfits · 🇪🇸 ES | Fashion style luxury Creator | 24.1k | 0.8% | 4 | Tagged @nicolishop |
06 · Competitors according to Gravity
Who Nícoli competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Nícoli among Clothing brands. The closest is Marie Nicole Clothing, then Lola + The Boys, Boden, fbargainsgalore.co.uk, Boden, Bobo Choses.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Marie Nicole Clothingmarienicoleclothing.com | |||||||
| Lola + The Boyslolaandtheboys.com | |||||||
| Bodenglobal.boden.com | |||||||
| fbargainsgalore.co.ukfbargainsgalore.co.uk | |||||||
| Bodenbodenusa.com | |||||||
| Bobo Chosesbobochoses.com |
07 · Company
The company behind Nícoli.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Nícoli is an e-commerce brand, founded in 1994 according to LinkedIn, on a domain registered in April 2017. It employs about 149 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1994, per LinkedIn
- Domain registered
- 18 Apr 2017
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 149 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nicolishop.com · Shopify · EUR
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Nícoli
What people ask Google about Nícoli.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Nícoli legit?
According to Gravity by Benchr, Nícoli is a brand: its website has existed since April 2017, it sells on a Shopify store, it employs 149 people on LinkedIn, it has 217,218 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Nícoli reviews
Customers rate Nícoli 1.7 out of 5 on Trustpilot over 28 reviews, 13 of them in the last twelve months: 7% give five stars, 79% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Nícoli?
Nícoli is a Spanish brand that designs, manufactures and sells clothing and accessories for babies, children and young people. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification, October 2026.
Is Nícoli expensive?
Nícoli's best seller, BLUE EMBROIDERED YOKE TROUSERS, sells €69.90 on nicolishop.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check nicolishop.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Nícoli promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Nícoli advertises on Facebook and Instagram, where its offers often run. Check nicolishop.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Nícoli?
Nícoli sells on its own website, nicolishop.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Nícoli?
Gravity by Benchr records a company, founded in 1994 according to LinkedIn, on a domain registered in 2017, with 149 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Nícoli doing well?
Yes. Gravity by Benchr estimates about 124,300 visits to nicolishop.com in September 2026, up 15% in a month and up 8% over three months. Nícoli ranks #76 of 4,317 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Nícoli use?
Gravity by Benchr identifies nicolishop.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta. Source: Gravity by Benchr platform and advertising records.
How much does Nícoli spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Nícoli on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Nícoli ranks #76 of 4,317 by estimated traffic. Its closest competitors on the same market are Marie Nicole Clothing, Lola + The Boys, Boden, fbargainsgalore.co.uk and Boden. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nícoli.