Brand page · Retail · United Kingdom
Nic Pouches: 44.2k visits a month, 3 active Meta ads, Gravity score 493.
Nic Pouches — Nic Pouches is a UK-based online retailer specialising in nicotine pouches from top brands like VELO, Killa, and Iceberg, offering a wide range of flavours and strengths as a smoke-free alternative for adult consumers. In September 2026 nicpouches.com drew an estimated 44.2k visits, up 22% on the month before. It ranks #4 of 89 Retail brands in United Kingdom and holds a 4.7 Trustpilot rating over 336 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 4 peers: Retail brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Nic Pouches is a UK-based online retailer specialising in nicotine pouches from top brands like VELO, Killa, and Iceberg, offering a wide range of flavours and strengths as a smoke-free alternative for adult consumers.
01 · Traffic
How much traffic Nic Pouches gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Nic Pouches drew an estimated 44.2k visits in September 2026, up 22% on the month before and up 16% over three months.
- Worldwide#189,050of 4.5m sites · Top 5%
- In United Kingdom#9,937of 192k sites · Top 10%
- Retail, worldwide#35of 2,946 brands · Top 5%
- Retail, United Kingdom#4of 89 brands · Top 5%
44.2k
estimated visits in September
1 mo ▲ +21.9%4 mo ▲ +15.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Nic Pouches.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Nic Pouches holds 4.7 out of 5 on Trustpilot over 336 reviews, 278 of them in the last twelve months: 92% of customers give five stars and 5% one star. That volume places Nic Pouches in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Tobacco Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Nic Pouches sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Nic Pouches sells on Shopify, 66% of its catalogue in stock. The best seller is VELO Freezing Peppermint, at £4.29, followed by VELO Bright Spearmint and Nordic Spirit Spearmint.
#1VELO Freezing PeppermintNic Pouches£4.29In stock
#2VELO Bright SpearmintNic Pouches£4.29In stock
#3Nordic Spirit SpearmintNic Pouches£4.89In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Nic Pouches in its comparison group.
- Average rating
- 4.52 / 5
- Rated products
- 33% of the catalogue
- In stock
- 66%
- Upper price quartile
- US$5.94
- Currency
- GBP
04 · Ads
What Nic Pouches is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Nic Pouches runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2025 (text, video).
VELO From £2.49 A Can 🔵Nic Pouches18 Aug 2026image
Gregory Vignal x 20% Off! GV20 🔵Nic Pouches11 Aug 2026video
Your new go-to NIC pouch shop is here 👀Nic Pouches20 Jan 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Kazim Alibhaiverified
Text ad20 Oct 2026Kazim Alibhaiverified
Text ad20 Oct 2026Kazim Alibhaiverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Nic Pouches.
The creators who tag @nicpouchesofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Nic Pouches competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Nic Pouches among Retail brands in United Kingdom. The closest is telasbrasil.cl, then grasscompanyuk.com, KAS Shopfittings, BtrustSupermarket, Terra Foodmart, palaydisplay.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| telasbrasil.cltelasbrasil.cl | |||||||
| grasscompanyuk.comgrasscompanyuk.com | |||||||
| KAS Shopfittingskas-shopfittings.co.uk | |||||||
| BtrustSupermarketbtrustsupermarket.com | |||||||
| Terra Foodmartterrafoodmart.com | |||||||
| palaydisplay.compalaydisplay.com |
07 · Company
The company behind Nic Pouches.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Nic Pouches is a company based in London, United Kingdom, on a domain registered in June 2022. It employs about 2 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- Data not available
- Domain registered
- 29 Jun 2022
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nicpouches.com · Shopify · GBP
- Catalogue
- 94 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Nic Pouches
What people ask Google about Nic Pouches.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Nic Pouches a legit company?
According to Gravity by Benchr, Nic Pouches is a brand based in London, United Kingdom: its website has existed since June 2022, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 2 people on LinkedIn, it has 1,068 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Nic Pouches reviews: is it worth it?
Customers rate Nic Pouches 4.7 out of 5 on Trustpilot over 336 reviews, 278 of them in the last twelve months: 92% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Nic Pouches sell?
Nic Pouches is a UK-based online retailer specialising in nicotine pouches from top brands like VELO, Killa, and Iceberg, offering a wide range of flavours and strengths as a smoke-free alternative for adult consumers. Gravity by Benchr classifies it under Retail, with Retail making up 90% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Nic Pouches expensive?
Nic Pouches' best seller, VELO Freezing Peppermint, sells £4.29 on nicpouches.com. 66% of the catalogue is in stock. Gravity does not track prices daily: check nicpouches.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Nic Pouches discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Nic Pouches advertises on Facebook and Instagram and on Google, where its offers often run. Check nicpouches.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Nic Pouches?
Nic Pouches sells on its own website, nicpouches.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Nic Pouches?
Gravity by Benchr records a company based in London, United Kingdom, whose domain was registered in 2022, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Nic Pouches growing?
Yes. Gravity by Benchr estimates about 44,200 visits to nicpouches.com in September 2026, up 22% in a month and up 16% over three months. Nic Pouches ranks #4 of 89 Retail brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Nic Pouches use?
Gravity by Benchr identifies nicpouches.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Nic Pouches' ad budget?
Gravity by Benchr does not publish a spend figure for Nic Pouches on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Retail brands in United Kingdom?
Among Retail brands in United Kingdom in the Gravity by Benchr index, Nic Pouches ranks #4 of 89 by estimated traffic. Its closest competitors on the same market are telasbrasil.cl, grasscompanyuk.com, KAS Shopfittings, BtrustSupermarket and Terra Foodmart. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nic Pouches.