Brand page · Chairs · India
Home Furniture: 1.2m visits a month, 81 active Meta ads.
Home Furniture — Nilkamal Furniture is an Indian brand that sells home furniture, office furniture, and mattresses online. In September 2026 nilkamalfurniture.com drew an estimated 1.2m visits. It ranks #1 of 87 Chairs brands in India.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Nilkamal Furniture is an Indian brand that sells home furniture, office furniture, and mattresses online.
01 · Traffic
How much traffic Home Furniture gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Home Furniture drew an estimated 1.2m visits in September 2026 and up 14% over three months.
- Worldwide#12,193of 4.5m sites · Top 1%
- In India#661of 164k sites · Top 1%
- Chairs, worldwide#7of 13,042 brands · Top 1%
- Chairs, India#1of 87 brands · Top 5%
1.2m
estimated visits in September
1 mo ▲ +0.4%4 mo ▲ +14.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Home Furniture.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Home Furniture holds 2.8 out of 5 on Trustpilot over 3 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Furniture Store Furniture Manufacturer Bedroom Furniture Store Living Room Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Home Furniture sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Home Furniture sells on Shopify, 99% of its catalogue in stock. The best seller is Nilkamal 50 Litre Multipurpose Storage Box with Lid (Blue and Red), at ₹1,359.00, followed by Nilkamal Mystique Plastic Arm Chair and Nilkamal CHR2061 Plastic Arm Chair.
#1Nilkamal 50 Litre Multipurpose Storage Box with Lid (Blue and Red)Home Furniture₹1,359.00In stock
#2Nilkamal Mystique Plastic Arm ChairHome Furniture₹1,470.00In stock
#3Nilkamal CHR2061 Plastic Arm ChairHome Furniture₹1,040.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Home Furniture in its comparison group.
- Average rating
- 4.87 / 5
- Rated products
- 71% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$134.74
- Currency
- INR
04 · Ads
What Home Furniture is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Home Furniture runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2024 (image, text, video).
₹19,490Nilkamal7 Oct 2026image
₹2,730 Nilkamal Gem Plastic Cabinet with Mirror (Black)Nilkamal7 Oct 2026image
Great Furniture Festival: Up to 60% Off*Nilkamal7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Nilkamal Limitedverified
Text ad20 Oct 2026Nilkamal Limitedverified
Text ad20 Oct 2026Aena LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Home Furniture.
The creators who tag @nilkamal_ltd on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nilkamal_ltd on Instagram, led by GATSBY India (34.2k followers, 1.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGATSBY India@gatsbyindia · 🇮🇳 IN | Fashion style luxury Creator | 34.2k | 1.0% | 6 | Tagged @nilkamal_ltd |
06 · Competitors according to Gravity
Who Home Furniture competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Home Furniture among Chairs brands in India. The closest is Royaloak Furniture, then urbanladder.com, Wooden Street, Damro, Interio by Godrej, rahatystore.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Royaloak Furnitureroyaloakindia.com | |||||||
| urbanladder.comurbanladder.com | |||||||
| Wooden Streetwoodenstreet.com | |||||||
| Damrodamroindia.com | |||||||
| Interio by Godrejinterio.com | |||||||
| rahatystore.comrahatystore.com |
07 · Company
The company behind Home Furniture.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Home Furniture is a company based in Mumbai, India, founded in 2000 according to LinkedIn, on a domain registered in April 2015. It employs about 24 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇳 India · Mumbai
- Founded
- 2000, per LinkedIn
- Domain registered
- 9 Apr 2015
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 24 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nilkamalfurniture.com · Shopify · INR
- Catalogue
- 362 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Home Furniture
What people ask Google about Home Furniture.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Home Furniture legit or a scam?
According to Gravity by Benchr, Home Furniture is a brand based in Mumbai, India: its website has existed since April 2015, it sells on a Shopify store, it employs 24 people on LinkedIn, it has 82,080 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What does Home Furniture sell?
Nilkamal Furniture is an Indian brand that sells home furniture, office furniture, and mattresses online. Gravity by Benchr classifies it under Chairs, with Furniture making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Home Furniture prices: how much is it?
Home Furniture's best seller, Nilkamal 50 Litre Multipurpose Storage Box with Lid (Blue and Red), sells ₹1,359.00 on nilkamalfurniture.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check nilkamalfurniture.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Home Furniture have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Home Furniture advertises on Facebook and Instagram and on Google, where its offers often run. Check nilkamalfurniture.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Home Furniture?
Home Furniture sells on its own website, nilkamalfurniture.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Home Furniture?
Gravity by Benchr records a company based in Mumbai, India, founded in 2000 according to LinkedIn, on a domain registered in 2015, with 24 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Home Furniture doing well?
Yes. Gravity by Benchr estimates about 1,243,300 visits to nilkamalfurniture.com in September 2026, up 0% in a month and up 14% over three months. Home Furniture ranks #1 of 87 Chairs brands in India in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Home Furniture use?
Gravity by Benchr identifies nilkamalfurniture.com as a Shopify store (standard plan, not Shopify Plus), selling in INR. It advertises through Meta and on Google since September 2024. Source: Gravity by Benchr platform and advertising records.
What is Home Furniture's ad budget?
Gravity by Benchr does not publish a spend figure for Home Furniture on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Chairs brands in India?
Among Chairs brands in India in the Gravity by Benchr index, Home Furniture ranks #1 of 87 by estimated traffic. Its closest competitors on the same market are Royaloak Furniture, urbanladder.com, Wooden Street, Damro and Interio by Godrej. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Home Furniture.