Brand page · Decor · Denmark
Nimara: 119k visits a month, 22 active Meta ads, Gravity score 586.
Nimara — Nimara.it is a Scandinavian furniture and design brand that sells various home furniture including dining chairs, tables, benches, sofas, and coffee tables. In September 2026 nimara.it drew an estimated 119k visits, up 157% on the month before. It ranks #14 of 1,989 Decor brands in Denmark and holds a 4.0 Trustpilot rating over 912 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 16 peers: Decor brands in Denmark with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Nimara.it is a Scandinavian furniture and design brand that sells various home furniture including dining chairs, tables, benches, sofas, and coffee tables.
01 · Traffic
How much traffic Nimara gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Nimara drew an estimated 119k visits in September 2026, up 157% on the month before and up 165% over three months.
- Worldwide#81,128of 4.5m sites · Top 5%
- In Italy#1,964of 138k sites · Top 5%
- Decor, worldwide#1,433of 185,686 brands · Top 1%
- Decor, Italy#14of 1,989 brands · Top 1%
119k
estimated visits in September
1 mo ▲ +157.0%4 mo ▲ +164.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Nimara.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Nimara holds 4.0 out of 5 on Trustpilot over 912 reviews, 807 of them in the last twelve months: 62% of customers give five stars and 19% one star. That volume places Nimara in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Nimara sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Nimara sells on Shopify, 100% of its catalogue in stock. The best seller is Jenna - Sedia da pranzo tessuto beige con finitura in rovere, at €37.90, followed by Jenna sedia da pranzo - tessuto sabbia con aspetto rovere fumé and Maise cassettiera 70x138x41 cm con 6 cassetti in bianco.
#1Jenna - Sedia da pranzo tessuto beige con finitura in rovereNimara€37.90In stock
#2Jenna sedia da pranzo - tessuto sabbia con aspetto rovere fuméNimara€37.90In stock
#3Maise cassettiera 70x138x41 cm con 6 cassetti in biancoNimara€94.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Nimara in its comparison group.
- Average rating
- 4.16 / 5
- Rated products
- 46% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$222.89
- Currency
- EUR
04 · Ads
What Nimara is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Nimara runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2025 (image, text).
Nimara.dkNimara.dk7 Oct 2026image
TIL KUN 74,99 KR. - VANVITTIG SKARP pris på akustikpaneler🌳Nimara.dk5 Oct 2026video
Nimara.dkNimara.dk30 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Prime Trade ApSverified
Text ad20 Oct 2026Prime Trade ApSverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Nimara.
The creators who tag @nimara.dk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nimara.dk on Instagram, led by Kübra Arslan (74.1k followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKübra Arslan@kueb.interior · 🇩🇪 DE | Decoration garden diy Creator | 74.1k | 0.7% | 5 | Tagged @nimara.dk |
06 · Competitors according to Gravity
Who Nimara competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Nimara among Decor brands in Denmark. The closest is Nimara, then asko-nabytek.cz, Garnero Arredamenti, 宜得利家居NITORI, akord.net.pl, Twojemeble.pl.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Nimaranimarahome.de | |||||||
| asko-nabytek.czasko-nabytek.cz | |||||||
| Garnero Arredamentigarneroarredamenti.com | |||||||
| 宜得利家居NITORInitori-net.tw | |||||||
| akord.net.plakord.net.pl | |||||||
| Twojemeble.pltwojemeble.pl |
07 · Company
The company behind Nimara.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Nimara is a company based in Odense SØ, Denmark, founded in 2014 according to LinkedIn. It employs about 34 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇰 Denmark · Odense SØ
- Founded
- 2014, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 34 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nimara.it · Shopify · EUR
- Catalogue
- 164 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Nimara
What people ask Google about Nimara.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Nimara legit?
According to Gravity by Benchr, Nimara is a brand based in Odense SØ, Denmark: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 34 people on LinkedIn, it has 28,499 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Nimara reviews
Customers rate Nimara 4.0 out of 5 on Trustpilot over 912 reviews, 807 of them in the last twelve months: 62% give five stars, 19% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Nimara?
Nimara.it is a Scandinavian furniture and design brand that sells various home furniture including dining chairs, tables, benches, sofas, and coffee tables. Gravity by Benchr classifies it under Decor, with Sofas making up 6% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Nimara cost?
Nimara's best seller, Jenna - Sedia da pranzo tessuto beige con finitura in rovere, sells €37.90 on nimara.it. 100% of the catalogue is in stock. Gravity does not track prices daily: check nimara.it before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Nimara promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Nimara advertises on Facebook and Instagram and on Google, where its offers often run. Check nimara.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Nimara?
Nimara sells on its own website, nimara.it, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Nimara?
Gravity by Benchr records a company based in Odense SØ, Denmark, founded in 2014 according to LinkedIn, with 34 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Nimara doing well?
Yes. Gravity by Benchr estimates about 118,800 visits to nimara.it in September 2026, up 157% in a month and up 165% over three months. Nimara ranks #14 of 1,989 Decor brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Nimara use?
Gravity by Benchr identifies nimara.it as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Nimara spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Nimara on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in Denmark?
Among Decor brands in Denmark in the Gravity by Benchr index, Nimara ranks #14 of 1,989 by estimated traffic. Its closest competitors on the same market are Nimara, asko-nabytek.cz, Garnero Arredamenti, 宜得利家居NITORI and akord.net.pl. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nimara.