Brand page · Household Appliances · United States
SharkNinja traffic, ads & competitors 215k visits a month, 142 active Meta ads, Gravity score 619.
SharkNinja — SharkNinja UK is a company that sells home appliances, cleaning solutions, beauty products and other lifestyle solutions through its Shark and Ninja brands. In September 2026 ninjakitchen.co.uk drew an estimated 215k visits, down 51% on the month before. It ranks #3 of 356 Household Appliances brands in the United States and holds a 4.6 Trustpilot rating over 56,634 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 38 peers: Household Appliances brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
SharkNinja UK is a company that sells home appliances, cleaning solutions, beauty products and other lifestyle solutions through its Shark and Ninja brands.
01 · Traffic
SharkNinja website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SharkNinja drew an estimated 215k visits in September 2026, down 51% on the month before and down 62% over three months.
- Worldwide#49,318of 4.5m sites · Top 5%
- In United Kingdom#2,517of 192k sites · Top 5%
- Household Appliances, worldwide#107of 20,238 brands · Top 1%
- Household Appliances, United Kingdom#3of 356 brands · Top 1%
215k
estimated visits in September
1 mo ▼ −50.7%4 mo ▼ −61.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
SharkNinja reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SharkNinja holds 4.6 out of 5 on Trustpilot over 56,634 reviews, 13,339 of them in the last twelve months: 83% of customers give five stars and 10% one star. That volume places SharkNinja in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
SharkNinja best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read SharkNinja's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places SharkNinja in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
SharkNinja ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SharkNinja runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since February 2022 (image, text, video).
Ninja CREAMi Scoop & SwirlNinja Kitchen UK13 Oct 2026video
Ninja CREAMi Scoop & SwirlNinja Kitchen UK13 Oct 2026video
Ninja CREAMi Scoop & SwirlNinja Kitchen UK13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad8 Apr 2026SharkNinja Europe LTDverified
Text ad7 Apr 2026SharkNinja Europe LTDverified
Image ad7 Apr 2026SharkNinja Europe LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
SharkNinja influencers
The creators who tag @ninjakitchenuk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ninjakitchenuk on Instagram, led by Christina | Online Fitness Coach (196k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CChristina | Online Fitness Coach@lowcalorie_foodhunter · 🇬🇧 GB | Fitness sport bodybuilding Creator | 196k | 0.2% | 5 | Tagged @ninjakitchenuk |
06 · Competitors according to Gravity
SharkNinja competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SharkNinja among Household Appliances brands in the United States. The closest is SharkNinja, then sharkclean.fr, Tineco, go-electrical.co.uk, AGARO, High Street TV.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| SharkNinjasharkninja.co.uk | |||||||
| sharkclean.frsharkclean.fr | |||||||
| Tinecotineco.com | |||||||
| go-electrical.co.ukgo-electrical.co.uk | |||||||
| AGAROagarolifestyle.com | |||||||
| High Street TVhighstreettv.com |
07 · Company
Who is behind SharkNinja?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SharkNinja is a company based in United States, founded in 1994 according to LinkedIn, on a domain registered in January 2011. It employs about 4,417 people.
- Entity country
- 🇺🇸 United States
- Founded
- 1994, per LinkedIn
- Domain registered
- 7 Jan 2011
- Employees
- 4,417 on LinkedIn
- Own store
- ninjakitchen.co.uk · Salesforce_commerce
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SharkNinja
What people ask Google about SharkNinja.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SharkNinja legit or a scam?
According to Gravity by Benchr, SharkNinja is a brand based in the United States: its website has existed since January 2011, its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 4,417 people on LinkedIn, it has 503,438 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
SharkNinja reviews
Customers rate SharkNinja 4.6 out of 5 on Trustpilot over 56,634 reviews, 13,339 of them in the last twelve months: 83% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is SharkNinja?
SharkNinja UK is a company that sells home appliances, cleaning solutions, beauty products and other lifestyle solutions through its Shark and Ninja brands. Gravity by Benchr classifies it under Household Appliances. Source: Gravity by Benchr product classification.
Is there a SharkNinja discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SharkNinja advertises on Facebook and Instagram and on Google, where its offers often run. Check ninjakitchen.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy SharkNinja?
SharkNinja sells on its own website, ninjakitchen.co.uk, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns SharkNinja?
Gravity by Benchr records a company based in United States, founded in 1994 according to LinkedIn, on a domain registered in 2011, with 4,417 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is SharkNinja growing?
Not at the moment. Gravity by Benchr estimates about 215,200 visits to ninjakitchen.co.uk in September 2026, down 51% in a month and down 62% over three months. SharkNinja ranks #3 of 356 Household Appliances brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SharkNinja use?
Gravity by Benchr identifies ninjakitchen.co.uk as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is SharkNinja's ad budget?
Gravity by Benchr does not publish a spend figure for SharkNinja on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Appliances brands in the United States?
Among Household Appliances brands in the United States in the Gravity by Benchr index, SharkNinja ranks #3 of 356 by estimated traffic. Its closest competitors on the same market are SharkNinja, sharkclean.fr, Tineco, go-electrical.co.uk and AGARO. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SharkNinja.