Brand page · Baby Health · United States
Ninni Co. traffic, ads & competitors 99k visits a month, 44 active Meta ads, Gravity score 666.
Ninni Co. — Ninni Co. is a baby product company that creates breast-like pacifiers and related accessories for moms and babies. In September 2026 ninnico.com drew an estimated 99k visits, down 1% on the month before. It ranks #7 of 236 Baby Health brands in the United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 14 peers: Baby Health brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Ninni Co. is a baby product company that creates breast-like pacifiers and related accessories for moms and babies.
01 · Traffic
Ninni Co. website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ninni Co. drew an estimated 99k visits in September 2026, down 1% on the month before and up 13% over three months.
- Worldwide#94,510of 4.5m sites · Top 5%
- In United States#30,938of 1.2m sites · Top 5%
- Baby Health, worldwide#16of 1,077 brands · Top 5%
- Baby Health, United States#7of 236 brands · Top 5%
99k
estimated visits in September
1 mo ▼ −1.0%4 mo ▲ +12.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Ninni Co. reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ninni Co. holds 2.9 out of 5 on Trustpilot over 2 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Baby Store Maternity Store Baby Clothing Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Ninni Co. best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Ninni Co. sells on Shopify, 94% of its catalogue in stock. The best seller is Ninni Pacifier Oatmeal 1 Pack, at US$13.99, followed by Ninni Pacifier Petal Pink 1 Pack and Ninni Pacifier Blueberry 1 Pack.
#1Ninni Pacifier Oatmeal 1 PackNinni Co.US$13.99In stock
#2Ninni Pacifier Petal Pink 1 PackNinni Co.US$13.99In stock
#3Ninni Pacifier Blueberry 1 PackNinni Co.US$13.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Ninni Co. in its comparison group.
- Average rating
- 4.25 / 5
- Rated products
- 96% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$30.75
- Currency
- USD
04 · Ads
Ninni Co. ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ninni Co. runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since January 2022 (image, text, video).
Ninni Co.Ninni Co.5 Oct 2026image
The Paci That Gets ItNinni Co.5 Oct 2026video
Bundle & SaveNinni Co.5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Covenant Partnership LLCverified
Text ad21 Oct 2026Covenant Partnership LLCverified
Text ad21 Oct 2026Covenant Partnership LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Ninni Co. influencers
The creators who tag @ninnipacifier on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Ninni Co. competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ninni Co. among Baby Health brands in the United States. The closest is Custom Pacifiers, then BIBS, Chewable Charm, RaZbaby, Jollypop, Doddle & Co®.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Custom Pacifierscustompacifiers.com | |||||||
| BIBSus.bibsworld.com | |||||||
| Chewable Charmchewablecharm.com | |||||||
| RaZbabymyrazbaby.com | |||||||
| Jollypopjollypop.com | |||||||
| Doddle & Co®doddleandco.com |
07 · Company
Who is behind Ninni Co.?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ninni Co. is a company based in Saint Peters, United States, founded in 2015 according to LinkedIn, on a domain registered in August 2017. It employs about 5 people.
- Entity country
- 🇺🇸 United States · Saint Peters
- Founded
- 2015, per LinkedIn
- Domain registered
- 15 Aug 2017
- Employees
- 5 on LinkedIn
- Own store
- ninnico.com · Shopify · USD
- Catalogue
- 17 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ninni Co.
What people ask Google about Ninni Co..
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ninni Co. legit or a scam?
According to Gravity by Benchr, Ninni Co. is a brand based in Saint Peters, United States: its website has existed since August 2017, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 60,431 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Ninni Co.?
Ninni Co. is a baby product company that creates breast-like pacifiers and related accessories for moms and babies. Gravity by Benchr classifies it under Baby Health, with Pacifiers & Teethers making up 50% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Ninni Co. prices: how much is it?
Ninni Co.'s best seller, Ninni Pacifier Oatmeal 1 Pack, sells US$13.99 on ninnico.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check ninnico.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Ninni Co. promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Ninni Co. advertises on Facebook and Instagram and on Google, where its offers often run. Check ninnico.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Ninni Co.?
Ninni Co. sells on its own website, ninnico.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Ninni Co.?
Gravity by Benchr records a company based in Saint Peters, United States, founded in 2015 according to LinkedIn, on a domain registered in 2017, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Ninni Co. growing?
Yes. Gravity by Benchr estimates about 99,000 visits to ninnico.com in September 2026, down 1% in a month and up 13% over three months. Ninni Co. ranks #7 of 236 Baby Health brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Ninni Co. use?
Gravity by Benchr identifies ninnico.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since January 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Ninni Co. spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Ninni Co. on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Baby Health brands in the United States?
Among Baby Health brands in the United States in the Gravity by Benchr index, Ninni Co. ranks #7 of 236 by estimated traffic. Its closest competitors on the same market are Custom Pacifiers, BIBS, Chewable Charm, RaZbaby and Jollypop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ninni Co..