Brand page · Beverages · Switzerland
Nio Teas: 52k visits a month, 80 active Meta ads, Gravity score 611.
Nio Teas — Nio Teas is a brand specializing in Japanese green tea and Matcha, offering over 50 varieties of Japanese teas all made in Japan. In September 2026 nioteas.com drew an estimated 52k visits, down 28% on the month before. It ranks #304 of 12,385 Beverages brands in Switzerland and holds a 4.6 Trustpilot rating over 95 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 14 peers: Beverages brands in Switzerland with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Nio Teas is a brand specializing in Japanese green tea and Matcha, offering over 50 varieties of Japanese teas all made in Japan.
01 · Traffic
How much traffic Nio Teas gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Nio Teas drew an estimated 52k visits in September 2026, down 28% on the month before and down 25% over three months.
- Worldwide#164,381of 4.5m sites · Top 5%
- In United States#52,743of 1.2m sites · Top 5%
- Beverages, worldwide#1,569of 97,069 brands · Top 5%
- Beverages, United States#304of 12,385 brands · Top 5%
52k
estimated visits in September
1 mo ▼ −28.0%4 mo ▼ −25.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Nio Teas.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Nio Teas holds 4.6 out of 5 on Trustpilot over 95 reviews, 42 of them in the last twelve months: 89% of customers give five stars and 7% one star. That volume places Nio Teas in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Tea Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Nio Teas sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Nio Teas sells on Shopify, 98% of its catalogue in stock. The best seller is Premium-Matcha Latte Pulver, at CHF 24.00–CHF 45.00, followed by Zeremonieller Washimine Matcha -Tee and Fukamushi Sencha Kagoshima Murasaki.
#1Premium-Matcha Latte PulverNio TeasCHF 24.00–CHF 45.00In stock
#2Zeremonieller Washimine Matcha -TeeNio TeasCHF 38.00–CHF 71.00In stock
#3Fukamushi Sencha Kagoshima MurasakiNio TeasCHF 26.00–CHF 48.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Nio Teas in its comparison group.
- Average rating
- 4.63 / 5
- Rated products
- 86% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$51.75
- Currency
- CHF
04 · Ads
What Nio Teas is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Nio Teas runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2023 (image, text, video).
Matcha Advent Calendar 2026🎄Nio Teas6 Oct 2026video
Matcha Advent Calendar 2026🎄Nio Teas6 Oct 2026video
Matcha Advent Calendar 2026🎄Nio Teas6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Oliver Staerkleverified
Text ad21 Oct 2026Oliver Staerkleverified
Text ad21 Oct 2026Oliver Staerkleverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Nio Teas.
The creators who tag @nio_japanese_green_tea on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nio_japanese_green_tea on Instagram, led by Diana | Asian Food Recipes (23.5k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDiana | Asian Food Recipes@diningwithdiana · 🇺🇸 US | Food cooking nutrition Creator | 23.5k | 0.2% | 2 | Tagged @nio_japanese_green_tea |
06 · Competitors according to Gravity
Who Nio Teas competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Nio Teas among Beverages brands in Switzerland. The closest is Tea Repertoire, then SAMAO TEA, mostlymatcha.com, 12Matcha, KTeaShop, ikkyu-tea.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Tea Repertoiretearepertoire.com | |||||||
| SAMAO TEAsamao.ch | |||||||
| mostlymatcha.commostlymatcha.com | |||||||
| 12Matcha12matcha.com | |||||||
| KTeaShopkteashop.com | |||||||
| ikkyu-tea.comikkyu-tea.com |
07 · Company
The company behind Nio Teas.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Nio Teas is a company based in Zurich, Switzerland, on a domain registered in July 2018. It employs about 2 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇭 Switzerland · Zurich
- Founded
- Data not available
- Domain registered
- 30 Jul 2018
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nioteas.com · Shopify · USD
- Catalogue
- 124 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Nio Teas
What people ask Google about Nio Teas.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Nio Teas legit or a scam?
According to Gravity by Benchr, Nio Teas is a brand based in Zurich, Switzerland: its website has existed since July 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 2 people on LinkedIn, it has 151,292 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Nio Teas reviews: is it worth it?
Customers rate Nio Teas 4.6 out of 5 on Trustpilot over 95 reviews, 42 of them in the last twelve months: 89% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Nio Teas?
Nio Teas is a brand specializing in Japanese green tea and Matcha, offering over 50 varieties of Japanese teas all made in Japan. Gravity by Benchr classifies it under Beverages, with Tea & Infusions making up 76% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Nio Teas expensive?
Nio Teas' best seller, Premium-Matcha Latte Pulver, sells from CHF 24.00 to CHF 45.00 on nioteas.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check nioteas.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Nio Teas promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Nio Teas advertises on Facebook and Instagram and on Google, where its offers often run. Check nioteas.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Nio Teas?
Nio Teas sells on its own website, nioteas.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Nio Teas?
Gravity by Benchr records a company based in Zurich, Switzerland, whose domain was registered in 2018, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Nio Teas growing?
Not at the moment. Gravity by Benchr estimates about 52,000 visits to nioteas.com in September 2026, down 28% in a month and down 25% over three months. Nio Teas ranks #304 of 12,385 Beverages brands in Switzerland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Nio Teas use?
Gravity by Benchr identifies nioteas.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Nio Teas' ad budget?
Gravity by Benchr does not publish a spend figure for Nio Teas on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beverages brands in Switzerland?
Among Beverages brands in Switzerland in the Gravity by Benchr index, Nio Teas ranks #304 of 12,385 by estimated traffic. Its closest competitors on the same market are Tea Repertoire, SAMAO TEA, mostlymatcha.com, 12Matcha and KTeaShop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nio Teas.