1. Gravity
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  3. Sporting Goods
  4. Athletics
  5. Nokona

Brand page · Athletics · United States

Nokona Top 5% worldwide Top 10% in the United States Top 5% in Athletics Top 5% in Athletics in the United States
nokona.com·🇺🇸 United States· Woocommerce·Since 1996

Nokona traffic, ads & competitors 45.3k visits a month, 1 active Meta ads, Gravity score 631.

Nokona — Nokona is an American sporting goods manufacturer that produces baseball gloves and leather goods, all made in the USA with proprietary ballglove leathers. In September 2026 nokona.com drew an estimated 45.3k visits, up 43% on the month before. It ranks #99 of 2,484 Athletics brands in the United States.

nokona.com@nokona 63.7kFacebookLinkedIn 1.1kTrustpilot 3.1Meta Ad Library 1

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
45.3k
+43% vs. August 2026
Instagram followers
63.7k
1,894 posts · @nokona
Trustpilot
3.1
2 reviews · 1 in 12 months
Meta ads
1
active · on Google since 2022
Products
—
Data not available
Rank in the United States
#99
of 2,484 in Athletics
LinkedIn
1.1k
followers · 30 employees
Earned media value
—
Data not available

Gravity score

631/ 1000 · 8 of 10 indicators rated
Brand Power681
Momentum656
Performance556

Percentiles within 106 peers: Athletics brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nokona is an American sporting goods manufacturer that produces baseball gloves and leather goods, all made in the USA with proprietary ballglove leathers.

01 · Traffic

Nokona website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nokona drew an estimated 45.3k visits in September 2026, up 43% on the month before and up 12% over three months.

  • Worldwide#185,036of 4.5m sites · Top 5%
  • In United States#59,080of 1.2m sites · Top 10%
  • Athletics, worldwide#595of 14,997 brands · Top 5%
  • Athletics, United States#99of 2,484 brands · Top 5%
Monthly visitssource Sept 2026

45.3k

estimated visits in September

1 mo ▲ +43.0%4 mo ▲ +11.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Nokona reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nokona holds 3.1 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 50% of customers give five stars and 50% one star.

Trustpilotread 20 Oct 2026
3.1TrustScore · 2 reviews · 1 in 12 months
5 ★50%
4 ★0%
3 ★0%
2 ★0%
1 ★50%

Leather Goods Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Nokona best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Nokona's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Athletics
Athletics92%
Clothing2%
Sporting Goods2%

The dominant category places Nokona in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Nokona influencers

The creators who tag @nokona on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @nokona · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Nokona competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nokona among Athletics brands in the United States. The closest is newsinfocuan.online, then gerusport.com.vn, Sports Imports, pros-pro.com, Rogers Athletic, Combat.

CompetitorsAthletics · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
newsinfocuan.onlinenewsinfocuan.online
gerusport.com.vngerusport.com.vn
Sports Importssportsimports.com
pros-pro.compros-pro.com
Rogers Athleticrogersathletic.com
Combatcombatmfg.com
Competitors Gravity finds for Nokona. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nokona with newsinfocuan.online

07 · Company

Who is behind Nokona?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nokona is a company based in United States, founded in 1926 according to LinkedIn, on a domain registered in July 1996. It employs about 30 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States
Founded
1926, per LinkedIn
Domain registered
30 Jul 1996
Employees
30 on LinkedIn
DistributionGravity index, Nov 2026
Own store
nokona.com · Woocommerce
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nokona

What people ask Google about Nokona.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nokona legit?

According to Gravity by Benchr, Nokona is a brand based in the United States: its website has existed since July 1996, it sells on a Woocommerce store, it employs 30 people on LinkedIn, it has 63,731 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Nokona sell?

Nokona is an American sporting goods manufacturer that produces baseball gloves and leather goods, all made in the USA with proprietary ballglove leathers. Gravity by Benchr classifies it under Athletics. Source: Gravity by Benchr product classification.

Nokona promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Nokona advertises on Facebook and Instagram and on Google, where its offers often run. Check nokona.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Nokona?

Nokona sells on its own website, nokona.com, a Woocommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Nokona?

Gravity by Benchr records a company based in United States, founded in 1926 according to LinkedIn, on a domain registered in 1996, with 30 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Nokona doing well?

Yes. Gravity by Benchr estimates about 45,300 visits to nokona.com in September 2026, up 43% in a month and up 12% over three months. Nokona ranks #99 of 2,484 Athletics brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Nokona use?

Gravity by Benchr identifies nokona.com as a Woocommerce store. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Nokona's ad budget?

Gravity by Benchr does not publish a spend figure for Nokona on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Athletics brands in the United States?

Among Athletics brands in the United States in the Gravity by Benchr index, Nokona ranks #99 of 2,484 by estimated traffic. Its closest competitors on the same market are newsinfocuan.online, gerusport.com.vn, Sports Imports, pros-pro.com and Rogers Athletic. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nokona.