Brand page · Pet Supplies · United States

Nom Nom Top 5% worldwide Top 5% in United States Top 5% in Pet Supplies Top 5% in Pet Supplies in United States
nomnomnow.com·🇺🇸 United States·Since 2012

Nom Nom: 63.2k visits a month, 3 active Meta ads, Gravity score 551.

Nom Nom — Nom Nom is a company that delivers fresh dog food formulated by veterinary nutritionists, with meals prepared in their Nashville kitchens. In September 2026 nomnomnow.com drew an estimated 63.2k visits, down 20% on the month before. It ranks #200 of 7,399 Pet Supplies brands in United States and holds a 4.3 Trustpilot rating over 1,869 reviews.

nomnomnow.com@nomnom 57kYouTube 1.9kFacebookLinkedIn 9.3kTrustpilot 4.3Meta Ad Library 3

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
63.2k
−20% vs. August 2026
Instagram followers
57k
1,075 posts · @nomnom
Trustpilot
4.3
1,869 reviews · 47 in 12 months
Meta ads
3
active · on Google since 2024
Products
—
Data not available
Rank in United States
#200
of 7,399 in Pet Supplies
LinkedIn
9.3k
followers · 282 employees
Earned media value
€1.4k
per month, Instagram

Gravity score

551/ 1000 · 8 of 10 indicators rated
Brand Power737
Momentum388
Performance528

Percentiles within 276 peers: Pet Supplies brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nom Nom is a company that delivers fresh dog food formulated by veterinary nutritionists, with meals prepared in their Nashville kitchens.

01 · Traffic

How much traffic Nom Nom gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nom Nom drew an estimated 63.2k visits in September 2026, down 20% on the month before and down 3% over three months.

  • Worldwide#139,169of 4.5m sites · Top 5%
  • In United States#45,026of 1.2m sites · Top 5%
  • Pet Supplies, worldwide#1,081of 52,845 brands · Top 5%
  • Pet Supplies, United States#200of 7,399 brands · Top 5%
Monthly visitssource Sept 2026

63.2k

estimated visits in September

1 mo ▼ −20.4%4 mo ▼ −3.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Nom Nom.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nom Nom holds 4.3 out of 5 on Trustpilot over 1,869 reviews, 47 of them in the last twelve months: 72% of customers give five stars and 7% one star. That volume places Nom Nom in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 20 Oct 2026
4.3TrustScore · 1,869 reviews · 47 in 12 months
Top 10% review volumeTop 30% rating quality
5 ★72%
4 ★13%
3 ★6%
2 ★3%
1 ★7%

Pet Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Nom Nom sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Nom Nom's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies93%
Animals & Pet Supplies3%
Food Items1%

The dominant category places Nom Nom in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Nom Nom.

The creators who tag @nomnom on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nomnom on Instagram, led by KARINA NICOLDINE (393k followers, 0.2% engagement).

Influencersaccounts tagging @nomnom · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKARINA NICOLDINE@karina.nicoldine · INTLFitness sport bodybuilding Creator393k0.2%1Tagged @nomnom
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Nom Nom competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nom Nom among Pet Supplies brands in United States. The closest is PEDIGREE®, then HeroMama, Omlet, almonature.com, Guau&Cat, josera.pl.

CompetitorsPet Supplies · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
PEDIGREE®pedigree.com.br
HeroMamaheromamapet.com
Omletomlet.de
almonature.comalmonature.com
Guau&Catguauandcat.com
josera.pljosera.pl
Competitors Gravity finds for Nom Nom. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nom Nom with PEDIGREE®

07 · Company

The company behind Nom Nom.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nom Nom is a company based in United States, founded in 2015 according to LinkedIn, on a domain registered in November 2012. It employs about 282 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
2015, per LinkedIn
Domain registered
21 Nov 2012
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
282 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
nomnomnow.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nom Nom

What people ask Google about Nom Nom.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nom Nom a legit company?

According to Gravity by Benchr, Nom Nom is a brand based in United States: its website has existed since November 2012, its Trustpilot profile is claimed by the brand, it employs 282 people on LinkedIn, it has 56,976 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Nom Nom reviews

Customers rate Nom Nom 4.3 out of 5 on Trustpilot over 1,869 reviews, 47 of them in the last twelve months: 72% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Nom Nom known for?

Nom Nom is a company that delivers fresh dog food formulated by veterinary nutritionists, with meals prepared in their Nashville kitchens. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.

Nom Nom promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Nom Nom advertises on Facebook and Instagram and on Google, where its offers often run. Check nomnomnow.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Nom Nom?

Gravity by Benchr records a company based in United States, founded in 2015 according to LinkedIn, on a domain registered in 2012, with 282 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Nom Nom doing well?

Not at the moment. Gravity by Benchr estimates about 63,200 visits to nomnomnow.com in September 2026, down 20% in a month and down 3% over three months. Nom Nom ranks #200 of 7,399 Pet Supplies brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Nom Nom's ad budget?

Gravity by Benchr does not publish a spend figure for Nom Nom on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands in United States?

Among Pet Supplies brands in United States in the Gravity by Benchr index, Nom Nom ranks #200 of 7,399 by estimated traffic. Its closest competitors on the same market are PEDIGREE®, HeroMama, Omlet, almonature.com and Guau&Cat. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nom Nom.