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  5. No Nasties

Brand page · Clothing · India

No Nasties Top 5% worldwide Top 5% in India Top 5% in Clothing Top 10% in Clothing in India
nonasties.in·🇮🇳 Arpora, India· Shopify·Since 2010

No Nasties traffic, ads & competitors 71.4k visits a month, 242 active Meta ads, Gravity score 570.

No Nasties — No Nasties is an Indian sustainable clothing brand that makes 100% organic cotton clothing for women and men with a focus on being carbon negative and planet positive. In September 2026 nonasties.in drew an estimated 71.4k visits, down 10% on the month before. It ranks #538 of 5,395 Clothing brands in India.

nonasties.in@nonasties 72kFacebookLinkedIn 2.2kTrustpilot 3.2Meta Ad Library 242

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
71.4k
−10% vs. August 2026
Instagram followers
72k
3,794 posts · @nonasties
Trustpilot
3.2
1 review
Meta ads
242
active · on Google since 2025
Products
32%
in stock · 133 collections
Rank in India
#538
of 5,395 in Clothing
LinkedIn
2.2k
followers · 10 employees
Earned media value
€1.9k
per month, Instagram

Gravity score

570/ 1000 · 10 of 10 indicators rated
Brand Power405
Momentum591
Performance715

Percentiles within 750 peers: Clothing brands in India with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

No Nasties is an Indian sustainable clothing brand that makes 100% organic cotton clothing for women and men with a focus on being carbon negative and planet positive.

01 · Traffic

No Nasties website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

No Nasties drew an estimated 71.4k visits in September 2026, down 10% on the month before and down 2% over three months.

  • Worldwide#125,188of 4.5m sites · Top 5%
  • In India#6,085of 164k sites · Top 5%
  • Clothing, worldwide#12,102of 459,295 brands · Top 5%
  • Clothing, India#538of 5,395 brands · Top 10%
Monthly visitssource Sept 2026

71.4k

estimated visits in September

1 mo ▼ −9.7%4 mo ▼ −1.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

No Nasties reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

No Nasties holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
3.2TrustScore · 1 review
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Women's Clothing Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

No Nasties best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

No Nasties sells on Shopify, 32% of its catalogue in stock. The best seller is Noir Knit Halter, at ₹1,999.00, followed by Azul Blue Reversible Mini Skirt and Cloud Sleep Shorts.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops19%
Outfit Sets6%
Dresses5%
Pants2%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing92%
Linens & Bedding4%
Clothing Accessories3%
Gift Cards1%
Tote Bags1%

The dominant category places No Nasties in its comparison group.

Prices and ratingsstore data
Average rating
4.92 / 5
Rated products
67% of the catalogue
In stock
32%
Upper price quartile
US$36.55
Currency
INR

05 · Influencers

No Nasties influencers

The creators who tag @nonasties on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nonasties on Instagram, led by splainer (21.7k followers, 0.1% engagement).

Influencersaccounts tagging @nonasties · Instagram
AccountProfileFollowersEngagementTagsRelationship
ssplainer@splainerin · 🇮🇳 INCinema series pop culture Creator21.7k0.1%2Tagged @nonasties
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

No Nasties competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for No Nasties among Clothing brands in India. The closest is Shop Mauve, then Sheczzar, Peikh, Under Attack, Neofaa, Organique.

CompetitorsClothing · India · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Shop Mauveshopmauve.in
Sheczzarsheczzar.com
Peikhpeikh.com
Under Attackunderattackapparel.com
Neofaaneofaa.com
Organiquetheorganique.in
Competitors Gravity finds for No Nasties. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare No Nasties with Shop Mauve

07 · Company

Who is behind No Nasties?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

No Nasties is a company based in Arpora, India, founded in 2011 according to LinkedIn, on a domain registered in September 2010. It employs about 10 people.

Legal entityGravity index, Nov 2026
Entity country
🇮🇳 India · Arpora
Founded
2011, per LinkedIn
Domain registered
17 Sept 2010
Status
Operating
Employees
10 on LinkedIn
DistributionGravity index, Nov 2026
Own store
nonasties.in · Shopify · INR
Catalogue
133 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about No Nasties

What people ask Google about No Nasties.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is No Nasties a legit company?

According to Gravity by Benchr, No Nasties is a brand based in Arpora, India: its website has existed since September 2010, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 72,027 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does No Nasties sell?

No Nasties is an Indian sustainable clothing brand that makes 100% organic cotton clothing for women and men with a focus on being carbon negative and planet positive. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 19% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is No Nasties expensive?

No Nasties' best seller, Noir Knit Halter, sells ₹1,999.00 on nonasties.in. 32% of the catalogue is in stock. Gravity does not track prices daily: check nonasties.in before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does No Nasties have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: No Nasties advertises on Facebook and Instagram and on Google, where its offers often run. Check nonasties.in for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy No Nasties?

No Nasties sells on its own website, nonasties.in, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind No Nasties?

Gravity by Benchr records a company based in Arpora, India, founded in 2011 according to LinkedIn, on a domain registered in 2010, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is No Nasties growing?

Not at the moment. Gravity by Benchr estimates about 71,400 visits to nonasties.in in September 2026, down 10% in a month and down 2% over three months. No Nasties ranks #538 of 5,395 Clothing brands in India in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does No Nasties use?

Gravity by Benchr identifies nonasties.in as a Shopify store (standard plan, not Shopify Plus), selling in INR. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is No Nasties' ad budget?

Gravity by Benchr does not publish a spend figure for No Nasties on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in India?

Among Clothing brands in India in the Gravity by Benchr index, No Nasties ranks #538 of 5,395 by estimated traffic. Its closest competitors on the same market are Shop Mauve, Sheczzar, Peikh, Under Attack and Neofaa. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with No Nasties.