Brand page · Shoes
Northern Runner: 188k visits a month, 1 active Meta ads.
Northern Runner — Northern Runner is an online retailer that sells running shoes, running clothing, and running gear from various brands including Inov8 and Mizuno. In September 2026 northernrunner.com drew an estimated 188k visits, down 11% on the month before. It ranks #56 of 2,017 Shoes brands and holds a 4.4 Trustpilot rating over 115 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
Northern Runner is an online retailer that sells running shoes, running clothing, and running gear from various brands including Inov8 and Mizuno.
01 · Traffic
How much traffic Northern Runner gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Northern Runner drew an estimated 188k visits in September 2026, down 11% on the month before and down 7% over three months.
- Worldwide#55,143of 4.5m sites · Top 5%
- In United Kingdom#2,800of 192k sites · Top 5%
- Shoes, worldwide#1,130of 46,962 brands · Top 5%
- Shoes, United Kingdom#56of 2,017 brands · Top 5%
188k
estimated visits in September
1 mo ▼ −10.9%4 mo ▼ −7.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Northern Runner.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Northern Runner holds 4.4 out of 5 on Trustpilot over 115 reviews, 30 of them in the last twelve months: 90% of customers give five stars and 8% one star. That volume places Northern Runner in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%. On Google, Northern Runner scores 5.0 over 19 reviews.
Activewear Store Clothing Store Shoe Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Northern Runner sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Northern Runner's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Northern Runner in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Northern Runner is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Northern Runner runs Meta ads on Facebook, Instagram, Messenger, Audience Network, and has advertised on Google since October 2021 (image, text, video).
Northern RunnerNorthern Runner27 Jul 2023image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Northern Runner Ltd.verified
Image ad20 Oct 2026Northern Runner Ltd.verified
Image ad20 Oct 2026Northern Runner Ltd.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Northern Runner.
The creators who tag @northern_runner on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Northern Runner competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Northern Runner among Shoes brands. The closest is 21run.com, then Running Point, Run4It, roadrunnersports.com, shop4runners.at, Running Emotion.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| 21run.com21run.com | |||||||
| Running Pointrunning-point.de | |||||||
| Run4Itrun4it.com | |||||||
| roadrunnersports.comroadrunnersports.com | |||||||
| shop4runners.atshop4runners.at | |||||||
| Running Emotionrunningemotion.com |
07 · Company
The company behind Northern Runner.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Northern Runner is an e-commerce brand, on a domain registered in October 2001.
- Legal name
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- Registration no.
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- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 17 Oct 2001
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
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- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- northernrunner.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Northern Runner
What people ask Google about Northern Runner.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Northern Runner legit?
According to Gravity by Benchr, Northern Runner is a brand: its website has existed since October 2001, it has 3,585 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Northern Runner reviews
Customers rate Northern Runner 4.4 out of 5 on Trustpilot over 115 reviews, 30 of them in the last twelve months: 90% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. On Google, Northern Runner scores 5.0 over 19 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Northern Runner?
Northern Runner is an online retailer that sells running shoes, running clothing, and running gear from various brands including Inov8 and Mizuno. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
Is there a Northern Runner discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Northern Runner advertises on Facebook and Instagram and on Google, where its offers often run. Check northernrunner.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Northern Runner?
Gravity by Benchr records a company, whose domain was registered in 2001. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Northern Runner doing well?
Not at the moment. Gravity by Benchr estimates about 188,300 visits to northernrunner.com in September 2026, down 11% in a month and down 7% over three months. Northern Runner ranks #56 of 2,017 Shoes brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Northern Runner spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Northern Runner on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands?
Among Shoes brands in the Gravity by Benchr index, Northern Runner ranks #56 of 2,017 by estimated traffic. Its closest competitors on the same market are 21run.com, Running Point, Run4It, roadrunnersports.com and shop4runners.at. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Northern Runner.