Brand page · Jewelry · Netherlands
Notbranded: 89.2k visits a month, 288 active Meta ads, Gravity score 621.
Notbranded — Notbranded is an Amsterdam-based jewelry brand that sells trendy and affordable accessories including earrings, necklaces, rings, and bracelets, with pieces ranging from stainless steel to stylish eyecatchers. In September 2026 notbranded.nl drew an estimated 89.2k visits, down 5% on the month before. It ranks #29 of 1,541 Jewelry brands in Netherlands and holds a 4.0 Trustpilot rating over 1,983 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 68 peers: Jewelry brands in Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Notbranded is an Amsterdam-based jewelry brand that sells trendy and affordable accessories including earrings, necklaces, rings, and bracelets, with pieces ranging from stainless steel to stylish eyecatchers.
01 · Traffic
How much traffic Notbranded gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Notbranded drew an estimated 89.2k visits in September 2026, down 5% on the month before and up 22% over three months.
- Worldwide#103,375of 4.5m sites · Top 5%
- In Netherlands#1,393of 78.6k sites · Top 5%
- Jewelry, worldwide#2,242of 132,285 brands · Top 5%
- Jewelry, Netherlands#29of 1,541 brands · Top 5%
89.2k
estimated visits in September
1 mo ▼ −4.6%4 mo ▲ +21.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Notbranded.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Notbranded holds 4.0 out of 5 on Trustpilot over 1,983 reviews, 590 of them in the last twelve months: 69% of customers give five stars and 13% one star. That volume places Notbranded in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Jewelry Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Notbranded sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Notbranded sells on Shopify, 91% of its catalogue in stock. The best seller is Dora - Earrings - Natural stone - Stainless Steel, at €15.26, followed by Eloise - Bracelet - Natural Stone - 4 Layer - Stainless Steel and Heart To Heart - Necklace - Natural Stone - Stainless Steel.
#1Dora - Earrings - Natural stone - Stainless SteelNotbranded€15.26In stock
#2Eloise - Bracelet - Natural Stone - 4 Layer - Stainless SteelNotbranded€17.96In stock
#3Heart To Heart - Necklace - Natural Stone - Stainless SteelNotbranded€22.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Notbranded in its comparison group.
- Average rating
- 4.55 / 5
- Rated products
- 25% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$22.34
- Currency
- EUR
04 · Ads
What Notbranded is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Notbranded runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2024 (image, text, video).
Elke week nieuwe itemsNotbranded8 Oct 2026image
10% korting: Herfst Sale 🍂Notbranded8 Oct 2026image
✨ Jede Woche neue DropsNotbranded8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Video ad20 Oct 2026Notbranded B.V.verified
Text ad20 Oct 2026Notbranded B.V.verified
Text ad20 Oct 2026Notbranded B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Notbranded.
The creators who tag @notbranded on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @notbranded on Instagram, led by Amber Leemans (18.4k followers, 1.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAmber Leemans@amberleemans · 🇧🇪 BE | Parenting family Creator | 18.4k | 1.4% | 2 | Tagged @notbranded |
06 · Competitors according to Gravity
Who Notbranded competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Notbranded among Jewelry brands in Netherlands. The closest is Notbranded, then ebineofficial.com, Notbranded, Ekadori, notbranded.it, Ulip Acessórios.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Notbrandednotbranded.de | |||||||
| ebineofficial.comebineofficial.com | |||||||
| Notbrandednotbranded.be | |||||||
| Ekadoriekadoristudio.com | |||||||
| notbranded.itnotbranded.it | |||||||
| Ulip Acessóriosulipacessorios.com.br |
07 · Company
The company behind Notbranded.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Notbranded is a company based in Netherlands, on a domain registered in January 2018.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands
- Founded
- Data not available
- Domain registered
- 8 Jan 2018
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- notbranded.nl · Shopify · EUR
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Notbranded
What people ask Google about Notbranded.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Notbranded legit or a scam?
According to Gravity by Benchr, Notbranded is a brand based in Netherlands: its website has existed since January 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 289,245 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Notbranded reviews: is it worth it?
Customers rate Notbranded 4.0 out of 5 on Trustpilot over 1,983 reviews, 590 of them in the last twelve months: 69% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Notbranded sell?
Notbranded is an Amsterdam-based jewelry brand that sells trendy and affordable accessories including earrings, necklaces, rings, and bracelets, with pieces ranging from stainless steel to stylish eyecatchers. Gravity by Benchr classifies it under Jewelry, with Earrings making up 39% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Notbranded cost?
Notbranded's best seller, Dora - Earrings - Natural stone - Stainless Steel, sells €15.26 on notbranded.nl. 91% of the catalogue is in stock. Gravity does not track prices daily: check notbranded.nl before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Notbranded discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Notbranded advertises on Facebook and Instagram and on Google, where its offers often run. Check notbranded.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Notbranded?
Notbranded sells on its own website, notbranded.nl, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Notbranded?
Gravity by Benchr records a company based in Netherlands, whose domain was registered in 2018. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Notbranded growing?
Yes. Gravity by Benchr estimates about 89,200 visits to notbranded.nl in September 2026, down 5% in a month and up 22% over three months. Notbranded ranks #29 of 1,541 Jewelry brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Notbranded use?
Gravity by Benchr identifies notbranded.nl as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Notbranded's ad budget?
Gravity by Benchr does not publish a spend figure for Notbranded on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in Netherlands?
Among Jewelry brands in Netherlands in the Gravity by Benchr index, Notbranded ranks #29 of 1,541 by estimated traffic. Its closest competitors on the same market are Notbranded, ebineofficial.com, Notbranded, Ekadori and notbranded.it. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Notbranded.