Brand page · Jewelry · United Kingdom

NOTCH® Top 5% worldwide Top 5% in United Kingdom Top 5% in Jewelry Top 5% in Jewelry in United Kingdom
notch.io·🇬🇧 Hull, United Kingdom· Shopify·Since 2020

NOTCH®: 52.7k visits a month, 238 active Meta ads, Gravity score 580.

NOTCH® — NOTCH® is a brand that creates achievement bracelets and charms, specially engraved with words and icons to commemorate personal stories, milestones, and memories. In September 2026 notch.io drew an estimated 52.7k visits, down 20% on the month before. It ranks #198 of 6,772 Jewelry brands in United Kingdom and holds a 4.1 Trustpilot rating over 57 reviews.

notch.io@nextnotch 12.8kFacebookLinkedIn 62Trustpilot 4.1Meta Ad Library 238

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
52.7k
−20% vs. August 2026
Instagram followers
12.8k
2,523 posts · @nextnotch
Trustpilot
4.1
57 reviews · 16 in 12 months
Meta ads
238
active · on Google since 2022
Products
100%
in stock · 434 collections
Rank in United Kingdom
#198
of 6,772 in Jewelry
LinkedIn
62
followers · 4 employees
Earned media value
€22.0
per month, Instagram

Gravity score

580/ 1000 · 10 of 10 indicators rated
Brand Power511
Momentum504
Performance725

Percentiles within 265 peers: Jewelry brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

NOTCH® is a brand that creates achievement bracelets and charms, specially engraved with words and icons to commemorate personal stories, milestones, and memories.

01 · Traffic

How much traffic NOTCH® gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

NOTCH® drew an estimated 52.7k visits in September 2026, down 20% on the month before and down 46% over three months.

  • Worldwide#162,426of 4.5m sites · Top 5%
  • In United Kingdom#8,571of 192k sites · Top 5%
  • Jewelry, worldwide#3,695of 132,285 brands · Top 5%
  • Jewelry, United Kingdom#198of 6,772 brands · Top 5%
Monthly visitssource Sept 2026

52.7k

estimated visits in September

1 mo ▼ −20.2%4 mo ▼ −46.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about NOTCH®.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

NOTCH® holds 4.1 out of 5 on Trustpilot over 57 reviews, 16 of them in the last twelve months: 70% of customers give five stars and 12% one star. That volume places NOTCH® in the top 40% of the 270,321 Trustpilot pages in the Gravity index. On Google, NOTCH® scores 4.3 over 10 reviews.

Trustpilotclaimed page · read 20 Oct 2026
4.1TrustScore · 57 reviews · 16 in 12 months
Top 40% review volume
5 ★70%
4 ★0%
3 ★7%
2 ★11%
1 ★12%

Jewelry Store

Google reviewsread 20 Oct 2026
4.310 reviews on the Google business profile
5 ★60%
4 ★30%
3 ★0%
2 ★0%
1 ★10%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What NOTCH® sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

NOTCH® sells on Shopify, 100% of its catalogue in stock. The best seller is Personalise Your Notch, at £18.00, followed by Create A Bracelet and Clasp Engraving.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Charms & Pendants86%
Bracelets10%
Apparel & Accessories2%
Clothing2%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry96%
Apparel & Accessories2%
Clothing2%
Communications0%
Product Customization0%

The dominant category places NOTCH® in its comparison group.

Prices and ratingsstore data
Average rating
4.91 / 5
Rated products
5% of the catalogue
In stock
100%
Upper price quartile
US$19.85
Currency
GBP

05 · Influencers

Who talks about NOTCH®.

The creators who tag @nextnotch on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nextnotch on Instagram, led by Clan Jenkson 🏴󠁧󠁢󠁳󠁣󠁴󠁿 (11.4k followers, 0.6% engagement).

Influencersaccounts tagging @nextnotch · Instagram
AccountProfileFollowersEngagementTagsRelationship
CClan Jenkson 🏴󠁧󠁢󠁳󠁣󠁴󠁿@clanjenkson · 🇬🇧 GBPets nature Creator11.4k0.6%1Tagged @nextnotch
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who NOTCH® competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for NOTCH® among Jewelry brands in United Kingdom. The closest is El Camino Bracelets, then TheCharmWorks, Nalu Beads Ltd, The Bee Charm, sparkscharms.co.uk, The Charming Keepsake Co.

CompetitorsJewelry · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
El Camino Braceletselcaminobracelets.com
TheCharmWorksthecharmworks.com
Nalu Beads Ltdnalubeads.com
The Bee Charmthebeecharm.co.uk
sparkscharms.co.uksparkscharms.co.uk
The Charming Keepsake Cothecharmingkeepsakeco.co.uk
Competitors Gravity finds for NOTCH®. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare NOTCH® with El Camino Bracelets

07 · Company

The company behind NOTCH®.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

NOTCH® is a company based in Hull, United Kingdom, founded in 2019 according to LinkedIn, on a domain registered in August 2020. It employs about 4 people and is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Hull
Founded
2019, per LinkedIn
Domain registered
18 Aug 2020
Share capital
Data not available
Status
closed
President
Data not available
Activity code
Data not available
Employees
4 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
notch.io · Shopify · GBP
Catalogue
434 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about NOTCH®

What people ask Google about NOTCH®.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is NOTCH® legit or a scam?

According to Gravity by Benchr, NOTCH® is a brand based in Hull, United Kingdom: its website has existed since August 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 4 people on LinkedIn, it has 12,771 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

NOTCH® reviews

Customers rate NOTCH® 4.1 out of 5 on Trustpilot over 57 reviews, 16 of them in the last twelve months: 70% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. On Google, NOTCH® scores 4.3 over 10 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does NOTCH® sell?

NOTCH® is a brand that creates achievement bracelets and charms, specially engraved with words and icons to commemorate personal stories, milestones, and memories. Gravity by Benchr classifies it under Jewelry, with Charms & Pendants making up 86% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does NOTCH® cost?

NOTCH®'s best seller, Personalise Your Notch, sells £18.00 on notch.io. 100% of the catalogue is in stock. Gravity does not track prices daily: check notch.io before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does NOTCH® have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: NOTCH® advertises on Facebook and Instagram and on Google, where its offers often run. Check notch.io for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy NOTCH®?

NOTCH® sells on its own website, notch.io, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind NOTCH®?

Gravity by Benchr records a company based in Hull, United Kingdom, founded in 2019 according to LinkedIn, on a domain registered in 2020, with 4 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is NOTCH® doing well?

Not at the moment. Gravity by Benchr estimates about 52,700 visits to notch.io in September 2026, down 20% in a month and down 46% over three months. NOTCH® ranks #198 of 6,772 Jewelry brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does NOTCH® use?

Gravity by Benchr identifies notch.io as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does NOTCH® spend on Meta ads?

Gravity by Benchr does not publish a spend figure for NOTCH® on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in United Kingdom?

Among Jewelry brands in United Kingdom in the Gravity by Benchr index, NOTCH® ranks #198 of 6,772 by estimated traffic. Its closest competitors on the same market are El Camino Bracelets, TheCharmWorks, Nalu Beads Ltd, The Bee Charm and sparkscharms.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NOTCH®.