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  5. not PERFECT LINEN

Brand page · Clothing · Lithuania

not PERFECT LINEN Top 5% worldwide Top 5% in Lithuania Top 5% in Clothing Top 5% in Clothing in Lithuania
notperfectlinen.com·🇱🇹 Siauliai, Lithuania· Shopify·Since 2013

not PERFECT LINEN traffic, ads & competitors 109k visits a month, 21 active Meta ads, Gravity score 559.

not PERFECT LINEN — not PERFECT LINEN is a sustainable brand for women's linen clothing and linen textile made from Oeko-Tex certified linen fabric. In September 2026 notperfectlinen.com drew an estimated 109k visits, down 7% on the month before. It ranks #1,383 of 97,158 Clothing brands in Lithuania.

notperfectlinen.com@notperfectlinen 207kFacebookTrustpilot 3.2Meta Ad Library 21

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
109k
−7% vs. August 2026
Instagram followers
207k
1,500 posts · @notperfectlinen
Trustpilot
3.2
6 reviews · 6 in 12 months
Meta ads
21
active · on Google since 2022
Products
88%
in stock · 56 collections
Rank in the United States
#1,383
of 97,158 in Clothing
LinkedIn
—
Data not available
Earned media value
€51.7k
per month, Instagram

Gravity score

559/ 1000 · 9 of 10 indicators rated
Brand Power544
Momentum647
Performance487

Percentiles within 5 peers: Clothing brands in Lithuania with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

not PERFECT LINEN is a sustainable brand for women's linen clothing and linen textile made from Oeko-Tex certified linen fabric.

01 · Traffic

not PERFECT LINEN website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

not PERFECT LINEN drew an estimated 109k visits in September 2026, down 7% on the month before and down 14% over three months.

  • Worldwide#87,437of 4.5m sites · Top 5%
  • In United States#28,702of 1.2m sites · Top 5%
  • Clothing, worldwide#8,295of 459,295 brands · Top 5%
  • Clothing, United States#1,383of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

109k

estimated visits in September

1 mo ▼ −6.7%4 mo ▼ −14.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

not PERFECT LINEN reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

not PERFECT LINEN holds 3.2 out of 5 on Trustpilot over 6 reviews, 6 of them in the last twelve months: 50% of customers give five stars and 50% one star. On Google, not PERFECT LINEN scores 4.9 over 55 reviews.

Trustpilotclaimed page · read 20 Oct 2026
3.2TrustScore · 6 reviews · 6 in 12 months
5 ★50%
4 ★0%
3 ★0%
2 ★0%
1 ★50%

Clothing Store Women's Clothing Store

Google reviewsread 20 Oct 2026
4.955 reviews on the Google business profile
5 ★95%
4 ★4%
3 ★0%
2 ★2%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

not PERFECT LINEN best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

not PERFECT LINEN sells on Shopify, 88% of its catalogue in stock. The best seller is Maxi WELS wide leg linen pants, at €123.00, followed by BAY cropped linen top and BAY-2 linen top.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Dresses33%
Clothing Tops31%
Skirts10%
Pants7%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing87%
Linens & Bedding6%
Shopping Totes3%
Kitchen & Dining2%
Clothing Accessories1%

The dominant category places not PERFECT LINEN in its comparison group.

Prices and ratingsstore data
Average rating
4.95 / 5
Rated products
71% of the catalogue
In stock
88%
Upper price quartile
US$166.89
Currency
EUR

05 · Influencers

not PERFECT LINEN influencers

The creators who tag @notperfectlinen on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @notperfectlinen on Instagram, led by Madame Filou | Knitwear & Slow Fashion (43.4k followers, 6.9% engagement).

Influencersaccounts tagging @notperfectlinen · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMadame Filou | Knitwear & Slow Fashion@mme_filou · INTLFashion style luxury Creator43.4k6.9%12Tagged @notperfectlinen
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

not PERFECT LINEN competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for not PERFECT LINEN among Clothing brands in Lithuania. The closest is SonFre, then Zen Oficial, Trelise Cooper Online, FARM Rio, SABRINAGOH, Butik Ceylan Bostancı.

CompetitorsClothing · Lithuania · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
SonFresonfre.com
Zen Oficialzenoficial.com.br
Trelise Cooper Onlinetrelisecooperonline.com
FARM Riofarmrio.com.co
SABRINAGOHsabrinagoh.com
Butik Ceylan Bostancıbutikceylan.com
Competitors Gravity finds for not PERFECT LINEN. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare not PERFECT LINEN with SonFre

07 · Company

Who is behind not PERFECT LINEN?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

not PERFECT LINEN is a company based in Siauliai, Lithuania, on a domain registered in October 2013.

Legal entityGravity index, Nov 2026
Entity country
🇱🇹 Lithuania · Siauliai
Domain registered
29 Oct 2013
DistributionGravity index, Nov 2026
Own store
notperfectlinen.com · Shopify · USD
Catalogue
56 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about not PERFECT LINEN

What people ask Google about not PERFECT LINEN.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is not PERFECT LINEN legit or a scam?

According to Gravity by Benchr, not PERFECT LINEN is a brand based in Siauliai, Lithuania: its website has existed since October 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 206,691 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is not PERFECT LINEN?

not PERFECT LINEN is a sustainable brand for women's linen clothing and linen textile made from Oeko-Tex certified linen fabric. Gravity by Benchr classifies it under Clothing, with Dresses making up 33% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is not PERFECT LINEN expensive?

not PERFECT LINEN's best seller, Maxi WELS wide leg linen pants, sells €123.00 on notperfectlinen.com. 88% of the catalogue is in stock. Gravity does not track prices daily: check notperfectlinen.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does not PERFECT LINEN have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: not PERFECT LINEN advertises on Facebook and Instagram and on Google, where its offers often run. Check notperfectlinen.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy not PERFECT LINEN?

not PERFECT LINEN sells on its own website, notperfectlinen.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind not PERFECT LINEN?

Gravity by Benchr records a company based in Siauliai, Lithuania, whose domain was registered in 2013. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is not PERFECT LINEN growing?

Not at the moment. Gravity by Benchr estimates about 108,600 visits to notperfectlinen.com in September 2026, down 7% in a month and down 14% over three months. not PERFECT LINEN ranks #1,383 of 97,158 Clothing brands in Lithuania in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does not PERFECT LINEN use?

Gravity by Benchr identifies notperfectlinen.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is not PERFECT LINEN's ad budget?

Gravity by Benchr does not publish a spend figure for not PERFECT LINEN on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Lithuania?

Among Clothing brands in Lithuania in the Gravity by Benchr index, not PERFECT LINEN ranks #1,383 of 97,158 by estimated traffic. Its closest competitors on the same market are SonFre, Zen Oficial, Trelise Cooper Online, FARM Rio and SABRINAGOH. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with not PERFECT LINEN.