Brand page · Clothing · United Kingdom

Noughts & Kisses Top 5% worldwide Top 5% in United Kingdom Top 5% in Clothing Top 5% in Clothing in United Kingdom
noughtsandkisses.co.uk·🇬🇧 Skelmersdale, United Kingdom· Shopify·Since 2012

Noughts & Kisses: 122K visits a month, 13 active Meta ads, Gravity score 565.

Noughts & Kisses — Noughts & Kisses is a fashion brand offering clothing, sunglasses, and accessories for women and girls. The brand creates seasonal collections including beachwear, swimwear, and winter items. In September 2026 noughtsandkisses.co.uk drew an estimated 122K visits, down 13% on the month before. It ranks #433 of 19,668 Clothing brands in United Kingdom and holds a 4.2 Trustpilot rating over 207 reviews.

noughtsandkisses.co.uk@noughtsandkisses 296KLinkedIn 1.5KTrustpilot 4.2Meta Ad Library 13

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
122K
−13% vs. August 2026
Instagram followers
296K
5,530 posts · @noughtsandkisses
Trustpilot
4.2
207 reviews · 31 in 12 months
Meta ads
13
active · on Google since 2024
Products
98%
in stock · 128 collections
Rank in United Kingdom
#433
of 19,668 in Clothing
LinkedIn
1.5K
followers · 13 employees
Earned media value
€27.6k
per month, Instagram

Gravity score

565/ 1000 · 10 of 10 indicators rated
Brand Power608
Momentum496
Performance593

Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Noughts & Kisses is a fashion brand offering clothing, sunglasses, and accessories for women and girls. The brand creates seasonal collections including beachwear, swimwear, and winter items.

01 · Traffic

How much traffic Noughts & Kisses gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Noughts & Kisses drew an estimated 122K visits in September 2026, down 13% on the month before and down 52% over three months.

  • Worldwide#79,062of 4.5M sites · Top 5%
  • In United Kingdom#4,064of 192K sites · Top 5%
  • Clothing, worldwide#7,453of 459,295 brands · Top 5%
  • Clothing, United Kingdom#433of 19,668 brands · Top 5%
Monthly visitssource Sept 2026

122K

estimated visits in September

1 mo ▼ −12.6%4 mo ▼ −52.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Noughts & Kisses.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Noughts & Kisses holds 4.2 out of 5 on Trustpilot over 207 reviews, 31 of them in the last twelve months: 76% of customers give five stars and 18% one star. That volume places Noughts & Kisses in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 21 Oct 2026
4.2TrustScore · 207 reviews · 31 in 12 months
Top 20% review volumeTop 30% rating quality
5 ★76%
4 ★0%
3 ★2%
2 ★3%
1 ★18%

Women's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Noughts & Kisses sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Noughts & Kisses sells on Shopify, 98% of its catalogue in stock. The best seller is AMAYA Black Lace Cut Out Mini Dress, at £65.00, followed by LEOLA Black Lace Shorts and LEOLA Leopard Print Lace Shorts.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops26%
Dresses18%
Pants13%
Shorts11%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing86%
Clothing Accessories8%
Jewelry6%
Gift Cards0%

The dominant category places Noughts & Kisses in its comparison group.

Prices and ratingsstore data
Average rating
4.77 / 5
Rated products
43% of the catalogue
In stock
98%
Upper price quartile
US$72.80
Currency
GBP

05 · Influencers

Who talks about Noughts & Kisses.

The creators who tag @noughtsandkisses on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @noughtsandkisses on Instagram, led by Lindsi Lane Watts (238K followers, 0.4% engagement).

Influencersaccounts tagging @noughtsandkisses · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLindsi Lane Watts@lindsilanestyle · 🇺🇸 USBeauty cosmetics skincare Creator238K0.4%3Tagged @noughtsandkisses
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Noughts & Kisses competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Noughts & Kisses among Clothing brands in United Kingdom. The closest is nastygal.com, then twisttango.com, pleasefashion.com, accessfashion.eu, Katharina Lou, thestorewoerden.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
nastygal.comnastygal.com
twisttango.comtwisttango.com
pleasefashion.compleasefashion.com
accessfashion.euaccessfashion.eu
Katharina Loukatharinalou.com
thestorewoerdenthestorewoerden.nl
Competitors Gravity finds for Noughts & Kisses. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Noughts & Kisses with nastygal.com

07 · Company

The company behind Noughts & Kisses.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Noughts & Kisses is a company based in Skelmersdale, United Kingdom, on a domain registered in June 2012. It employs about 13 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Skelmersdale
Founded
Data not available
Domain registered
25 Jun 2012
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
13 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
noughtsandkisses.co.uk · Shopify · GBP
Catalogue
128 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Noughts & Kisses

What people ask Google about Noughts & Kisses.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Noughts & Kisses legit?

According to Gravity by Benchr, Noughts & Kisses is a brand based in Skelmersdale, United Kingdom: its website has existed since June 2012, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 13 people on LinkedIn, it has 295,633 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Noughts & Kisses?

Customers rate Noughts & Kisses 4.2 out of 5 on Trustpilot over 207 reviews, 31 of them in the last twelve months: 76% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Noughts & Kisses known for?

Noughts & Kisses is a fashion brand offering clothing, sunglasses, and accessories for women and girls. The brand creates seasonal collections including beachwear, swimwear, and winter items. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 26% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Noughts & Kisses cost?

Noughts & Kisses' best seller, AMAYA Black Lace Cut Out Mini Dress, sells £65.00 on noughtsandkisses.co.uk. 98% of the catalogue is in stock. Gravity does not track prices daily: check noughtsandkisses.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Noughts & Kisses have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Noughts & Kisses advertises on Facebook and Instagram and on Google, where its offers often run. Check noughtsandkisses.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Noughts & Kisses?

Noughts & Kisses sells on its own website, noughtsandkisses.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Noughts & Kisses?

Gravity by Benchr records a company based in Skelmersdale, United Kingdom, whose domain was registered in 2012, with 13 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Noughts & Kisses growing?

Not at the moment. Gravity by Benchr estimates about 122,500 visits to noughtsandkisses.co.uk in September 2026, down 13% in a month and down 52% over three months. Noughts & Kisses ranks #433 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Noughts & Kisses use?

Gravity by Benchr identifies noughtsandkisses.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Noughts & Kisses' ad budget?

Gravity by Benchr does not publish a spend figure for Noughts & Kisses on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, Noughts & Kisses ranks #433 of 19,668 by estimated traffic. Its closest competitors on the same market are nastygal.com, twisttango.com, pleasefashion.com, accessfashion.eu, Katharina Lou. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Noughts & Kisses.