Brand page · Clothing · Sweden

Twist & Tango Top 5% worldwide Top 10% in Sweden Top 5% in Clothing Top 10% in Clothing in Sweden
twisttango.com·🇸🇪 Sweden·Since 1998

Twist & Tango: 45.6K visits a month, 8 active Meta ads, Gravity score 553.

Twist & Tango — Twist & Tango is a Scandinavian fashion brand that offers women seasonal collections based on core values of fun, simple, personal and feminine, featuring timeless silhouettes and Scandinavian minimalism with unique prints. In September 2026 twisttango.com drew an estimated 45.6K visits, up 42% on the month before. It ranks #99 of 1,542 Clothing brands in Sweden.

twisttango.com@twistandtango 61.1KFacebookLinkedIn 3.1KTrustpilot 2.6Meta Ad Library 8

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
45.6K
+42% vs. August 2026
Instagram followers
61.1K
6,170 posts · @twistandtango
Trustpilot
2.6
4 reviews
Meta ads
8
active · on Google since 2024
Products
—
Data not available
Rank in Sweden
#99
of 1,542 in Clothing
LinkedIn
3.1K
followers · 52 employees
Earned media value
€33.6k
per month, Instagram

Gravity score

553/ 1000 · 10 of 10 indicators rated
Brand Power449
Momentum695
Performance515

Percentiles within 95 peers: Clothing brands in Sweden with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Twist & Tango is a Scandinavian fashion brand that offers women seasonal collections based on core values of fun, simple, personal and feminine, featuring timeless silhouettes and Scandinavian minimalism with unique prints.

01 · Traffic

How much traffic Twist & Tango gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Twist & Tango drew an estimated 45.6K visits in September 2026, up 42% on the month before and up 105% over three months.

  • Worldwide#184,001of 4.5M sites · Top 5%
  • In Sweden#1,392of 27.3K sites · Top 10%
  • Clothing, worldwide#17,689of 459,295 brands · Top 5%
  • Clothing, Sweden#99of 1,542 brands · Top 10%
Monthly visitssource Sept 2026

45.6K

estimated visits in September

1 mo ▲ +41.8%4 mo ▲ +104.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Twist & Tango.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Twist & Tango holds 2.6 out of 5 on Trustpilot over 4 reviews: 25% of customers give five stars and 75% one star.

Trustpilotread 21 Oct 2026
2.6TrustScore · 4 reviews
5 ★25%
4 ★0%
3 ★0%
2 ★0%
1 ★75%

Women's Clothing Store Clothing Store Men's Clothing Store Streetwear Store Children's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Twist & Tango sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Twist & Tango's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing94%
Apparel & Accessories1%
Jewelry1%

The dominant category places Twist & Tango in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Twist & Tango.

The creators who tag @twistandtango on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @twistandtango on Instagram, led by Sara Biderman (94K followers, 0.7% engagement).

Influencersaccounts tagging @twistandtango · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSara Biderman@sarabiderman · 🇸🇪 SEFashion style luxury Creator94K0.7%5Tagged @twistandtango
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Twist & Tango competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Twist & Tango among Clothing brands in Sweden. The closest is URBAN REVIVO, then Petite Mendigote, Noughts & Kisses, accessfashion.eu, The Clothing Factory, Saint and Sofia.

CompetitorsClothing · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
URBAN REVIVOglobal.urbanrevivo.com
Petite Mendigotepetitemendigote.com
Noughts & Kissesnoughtsandkisses.co.uk
accessfashion.euaccessfashion.eu
The Clothing Factorytheclothingfactory.in
Saint and Sofiasaintandsofia.com
Competitors Gravity finds for Twist & Tango. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Twist & Tango with URBAN REVIVO

07 · Company

The company behind Twist & Tango.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Twist & Tango is a company based in Sweden, founded in 1995 according to LinkedIn, on a domain registered in February 1998. It employs about 52 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇸🇪 Sweden
Founded
1995, per LinkedIn
Domain registered
10 Feb 1998
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
52 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
twisttango.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Twist & Tango

What people ask Google about Twist & Tango.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Twist & Tango legit or a scam?

According to Gravity by Benchr, Twist & Tango is a brand based in Sweden: its website has existed since February 1998, it employs 52 people on LinkedIn, it has 61,078 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Twist & Tango known for?

Twist & Tango is a Scandinavian fashion brand that offers women seasonal collections based on core values of fun, simple, personal and feminine, featuring timeless silhouettes and Scandinavian minimalism with unique prints. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a Twist & Tango discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Twist & Tango advertises on Facebook and Instagram and on Google, where its offers often run. Check twisttango.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Twist & Tango?

Gravity by Benchr records a company based in Sweden, founded in 1995 according to LinkedIn, on a domain registered in 1998, with 52 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Twist & Tango growing?

Yes. Gravity by Benchr estimates about 45,600 visits to twisttango.com in September 2026, up 42% in a month and up 105% over three months. Twist & Tango ranks #99 of 1,542 Clothing brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Twist & Tango's ad budget?

Gravity by Benchr does not publish a spend figure for Twist & Tango on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Sweden?

Among Clothing brands in Sweden in the Gravity by Benchr index, Twist & Tango ranks #99 of 1,542 by estimated traffic. Its closest competitors on the same market are URBAN REVIVO, Petite Mendigote, Noughts & Kisses, accessfashion.eu, The Clothing Factory. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Twist & Tango.