Brand page · Decor · Italy
Novamobili: 62.1k visits a month, 114 active Meta ads, Gravity score 592.
Novamobili — Novamobili is an Italian interior design brand that produces furniture and systems, specializing in modular designs for home interiors. In September 2026 novamobili.it drew an estimated 62.1k visits, up 21% on the month before. It ranks #32 of 1,989 Decor brands in Italy.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 47 peers: Decor brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Novamobili is an Italian interior design brand that produces furniture and systems, specializing in modular designs for home interiors.
01 · Traffic
How much traffic Novamobili gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Novamobili drew an estimated 62.1k visits in September 2026, up 21% on the month before and up 17% over three months.
- Worldwide#141,308of 4.5m sites · Top 5%
- In Italy#3,351of 138k sites · Top 5%
- Decor, worldwide#2,799of 185,686 brands · Top 5%
- Decor, Italy#32of 1,989 brands · Top 5%
62.1k
estimated visits in September
1 mo ▲ +21.0%4 mo ▲ +16.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Novamobili.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Novamobili holds 2.6 out of 5 on Trustpilot over 8 reviews, 2 of them in the last twelve months: 13% of customers give five stars and 88% one star.
Bedroom Furniture Store Bed Shop Furniture Manufacturer Furniture Store Sofa Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Novamobili sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Novamobili's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Novamobili in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Novamobili is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Novamobili runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2025 (image, text, video).
Rendi unico il tuo spazioNovamobili7 Oct 2026image
Rendi unico il tuo spazioNovamobili7 Oct 2026image
Home System Daily InspiredNovamobili7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Novamobili spaverified
Text ad20 Oct 2026Novamobili spaverified
Text ad20 Oct 2026Novamobili spaverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Novamobili.
The creators who tag @novamobili on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @novamobili on Instagram, led by Livarea Designermöbel Shop (92.5k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLivarea Designermöbel Shop@livareade · 🇩🇪 DE | Decoration garden diy Creator | 92.5k | 0.2% | 7 | Tagged @novamobili |
06 · Competitors according to Gravity
Who Novamobili competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Novamobili among Decor brands in Italy. The closest is KARE（カレ）公式通販｜ドイツの家具・インテリア雑貨のオンラインストア, then Elvila, Hogar Venecia, Pak Tameer, Jennifer Taylor, Tuco.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| KARE（カレ）公式通販｜ドイツの家具・インテリア雑貨のオンラインストアkare.co.jp | |||||||
| Elvilaelvila.ro | |||||||
| Hogar Veneciahogarvenecia.com | |||||||
| Pak Tameerpaktameer.com | |||||||
| Jennifer Taylorjennifertaylorhome.com | |||||||
| Tucotuco.net |
07 · Company
The company behind Novamobili.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Novamobili is a company based in Italy, founded in 1953 according to LinkedIn. It employs about 128 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 1953, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 128 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- novamobili.it
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Novamobili
What people ask Google about Novamobili.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Novamobili legit or a scam?
According to Gravity by Benchr, Novamobili is a brand based in Italy: it employs 128 people on LinkedIn, it has 79,305 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Novamobili?
Novamobili is an Italian interior design brand that produces furniture and systems, specializing in modular designs for home interiors. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.
Is there a Novamobili discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Novamobili advertises on Facebook and Instagram and on Google, where its offers often run. Check novamobili.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Novamobili?
Gravity by Benchr records a company based in Italy, founded in 1953 according to LinkedIn, with 128 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Novamobili doing well?
Yes. Gravity by Benchr estimates about 62,100 visits to novamobili.it in September 2026, up 21% in a month and up 17% over three months. Novamobili ranks #32 of 1,989 Decor brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Novamobili spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Novamobili on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in Italy?
Among Decor brands in Italy in the Gravity by Benchr index, Novamobili ranks #32 of 1,989 by estimated traffic. Its closest competitors on the same market are KARE（カレ）公式通販｜ドイツの家具・インテリア雑貨のオンラインストア, Elvila, Hogar Venecia, Pak Tameer and Jennifer Taylor. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Novamobili.