Brand page · Health Care

NOVOS Top 5% worldwide Top 5% in Health Care
novoslabs.com· Woocommerce·Since 2019

NOVOS: 150k visits a month, 28 active Meta ads.

NOVOS — NOVOS is a longevity biotechnology company that develops clinically studied supplements and anti-aging solutions designed to support healthier aging through science-based formulas. In September 2026 novoslabs.com drew an estimated 150k visits. It ranks #313 of 12,108 Health Care brands and holds a 4.2 Trustpilot rating over 163 reviews.

novoslabs.com@novoslabs 42.9kYouTube 1.5kFacebookLinkedIn 11.8kTrustpilot 4.2Meta Ad Library 28

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
150k
+0% vs. August 2026
Instagram followers
42.9k
1,158 posts · @novoslabs
Trustpilot
4.2
163 reviews · 53 in 12 months
Meta ads
28
active · on Google since 2022
Products
—
Data not available
Rank in United States
#313
of 12,108 in Health Care
LinkedIn
11.8k
followers · 34 employees
Earned media value
€1.2k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

NOVOS is a longevity biotechnology company that develops clinically studied supplements and anti-aging solutions designed to support healthier aging through science-based formulas.

01 · Traffic

How much traffic NOVOS gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

NOVOS drew an estimated 150k visits in September 2026 and down 26% over three months.

  • Worldwide#66,622of 4.5m sites · Top 5%
  • In United States#21,955of 1.2m sites · Top 5%
  • Health Care, worldwide#1,540of 105,715 brands · Top 5%
  • Health Care, United States#313of 12,108 brands · Top 5%
Monthly visitssource Sept 2026

150k

estimated visits in September

1 mo ▲ +0.1%4 mo ▼ −25.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about NOVOS.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

NOVOS holds 4.2 out of 5 on Trustpilot over 163 reviews, 53 of them in the last twelve months: 67% of customers give five stars and 25% one star. That volume places NOVOS in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 20 Oct 2026
4.2TrustScore · 163 reviews · 53 in 12 months
Top 30% review volumeTop 30% rating quality
5 ★67%
4 ★4%
3 ★2%
2 ★1%
1 ★25%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What NOVOS sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read NOVOS's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care93%
Personal Care1%
Lawn & Garden1%

The dominant category places NOVOS in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about NOVOS.

The creators who tag @novoslabs on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @novoslabs on Instagram, led by Chris Mirabile (16.2k followers, 0.5% engagement).

Influencersaccounts tagging @novoslabs · Instagram
AccountProfileFollowersEngagementTagsRelationship
CChris Mirabile@slowmyage · 🇺🇸 USHealth medicine Creator16.2k0.5%5Tagged @novoslabs
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who NOVOS competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for NOVOS among Health Care brands. The closest is DoNotAge.org, then ProHealth Longevity, Just Glow, vivanmn, Timeline, AgeMate.

CompetitorsHealth Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
DoNotAge.orgdonotage.org
ProHealth Longevityprohealth.com
Just Glowjust-glow.com
vivanmnvivanmn.com
Timelinetimeline.com
AgeMateagemate.com
Competitors Gravity finds for NOVOS. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare NOVOS with DoNotAge.org

07 · Company

The company behind NOVOS.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

NOVOS is an e-commerce brand, founded in 2018 according to LinkedIn, on a domain registered in September 2019. It employs about 34 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2018, per LinkedIn
Domain registered
10 Sept 2019
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
34 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
novoslabs.com · Woocommerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about NOVOS

What people ask Google about NOVOS.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is NOVOS legit?

According to Gravity by Benchr, NOVOS is a brand: its website has existed since September 2019, its Trustpilot profile is claimed by the brand, it sells on a Woocommerce store, it employs 34 people on LinkedIn, it has 42,943 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about NOVOS?

Customers rate NOVOS 4.2 out of 5 on Trustpilot over 163 reviews, 53 of them in the last twelve months: 67% give five stars, 25% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is NOVOS?

NOVOS is a longevity biotechnology company that develops clinically studied supplements and anti-aging solutions designed to support healthier aging through science-based formulas. Gravity by Benchr classifies it under Health Care. Source: Gravity by Benchr product classification.

Is there a NOVOS discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: NOVOS advertises on Facebook and Instagram and on Google, where its offers often run. Check novoslabs.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy NOVOS?

NOVOS sells on its own website, novoslabs.com, a Woocommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind NOVOS?

Gravity by Benchr records a company, founded in 2018 according to LinkedIn, on a domain registered in 2019, with 34 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is NOVOS growing?

Not at the moment. Gravity by Benchr estimates about 150,200 visits to novoslabs.com in September 2026, up 0% in a month and down 26% over three months. NOVOS ranks #313 of 12,108 Health Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does NOVOS use?

Gravity by Benchr identifies novoslabs.com as a Woocommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2022. Source: Gravity by Benchr platform and advertising records.

How much does NOVOS spend on Meta ads?

Gravity by Benchr does not publish a spend figure for NOVOS on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands?

Among Health Care brands in the Gravity by Benchr index, NOVOS ranks #313 of 12,108 by estimated traffic. Its closest competitors on the same market are DoNotAge.org, ProHealth Longevity, Just Glow, vivanmn and Timeline. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NOVOS.