Brand page · Decor · United Kingdom

NUHR Top 5% worldwide Top 5% in United Kingdom Top 1% in Decor Top 1% in Decor in United Kingdom
nuhrhome.com·🇬🇧 Blackburn, United Kingdom· Shopify·Since 2015

NUHR: 120k visits a month, 714 active Meta ads, Gravity score 589.

NUHR — NUHR Home is a UK luxury home fragrance brand that creates oud-based products including candles, reed diffusers, incense cones, and alcohol-free perfumes for the home and body. In September 2026 nuhrhome.com drew an estimated 120k visits, up 94% on the month before. It ranks #108 of 13,189 Decor brands in United Kingdom and holds a 4.2 Trustpilot rating over 447 reviews.

nuhrhome.com@nuhrhome 58.9kYouTube 313FacebookLinkedIn 74Trustpilot 4.2Meta Ad Library 714

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
120k
+94% vs. August 2026
Instagram followers
58.9k
2,270 posts · @nuhrhome
Trustpilot
4.2
447 reviews · 230 in 12 months
Meta ads
714
active · on Google since 2025
Products
89%
in stock · 112 collections
Rank in United Kingdom
#108
of 13,189 in Decor
LinkedIn
74
followers · 2 employees
Earned media value
€84.6
per month, Instagram

Gravity score

589/ 1000 · 9 of 10 indicators rated
Brand Power395
Momentum749
Performance622

Percentiles within 131 peers: Decor brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

NUHR Home is a UK luxury home fragrance brand that creates oud-based products including candles, reed diffusers, incense cones, and alcohol-free perfumes for the home and body.

01 · Traffic

How much traffic NUHR gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

NUHR drew an estimated 120k visits in September 2026, up 94% on the month before and up 104% over three months.

  • Worldwide#80,627of 4.5m sites · Top 5%
  • In United Kingdom#4,147of 192k sites · Top 5%
  • Decor, worldwide#1,425of 185,686 brands · Top 1%
  • Decor, United Kingdom#108of 13,189 brands · Top 1%
Monthly visitssource Sept 2026

120k

estimated visits in September

1 mo ▲ +93.6%4 mo ▲ +104.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about NUHR.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

NUHR holds 4.2 out of 5 on Trustpilot over 447 reviews, 230 of them in the last twelve months: 72% of customers give five stars and 16% one star. That volume places NUHR in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 20 Oct 2026
4.2TrustScore · 447 reviews · 230 in 12 months
Top 20% review volumeTop 30% rating quality
5 ★72%
4 ★7%
3 ★2%
2 ★4%
1 ★16%

Candle Store Home Goods Store Flavours, Fragrances and Aroma Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What NUHR sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

NUHR sells on Shopify, 89% of its catalogue in stock. The best seller is Oud Incense Cones Gift Set, at £27.00, followed by Rose & Oud Room Spray and Rose and Oud Incense Cones.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Home Fragrances69%
Home Fragrance Accessories15%
Cosmetics10%
Gift Giving2%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor84%
Personal Care11%
Party & Celebration2%
Kitchen & Dining2%
Vehicle Parts & Accessories1%

The dominant category places NUHR in its comparison group.

Prices and ratingsstore data
Average rating
4.85 / 5
Rated products
81% of the catalogue
In stock
89%
Upper price quartile
US$52.94
Currency
GBP

05 · Influencers

Who talks about NUHR.

The creators who tag @nuhrhome on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nuhrhome on Instagram, led by 𝕊 𝕚 𝕕 𝕣 𝕒 𝕙 (101k followers, 0.1% engagement).

Influencersaccounts tagging @nuhrhome · Instagram
AccountProfileFollowersEngagementTagsRelationship
�𝕊 𝕚 𝕕 𝕣 𝕒 𝕙@lotustreee · 🇳🇱 NLFood cooking nutrition Creator101k0.1%1Tagged @nuhrhome
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who NUHR competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for NUHR among Decor brands in United Kingdom. The closest is Blue Oud, then alharamainperfumes.in, Oud Arabia Dubai, ghalati.com, Adilqadri, dkhoonemirates.com.

CompetitorsDecor · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Blue Oudblueoud.com
alharamainperfumes.inalharamainperfumes.in
Oud Arabia Dubaioudarabiadubai.com
ghalati.comghalati.com
Adilqadriadilqadri.com
dkhoonemirates.comdkhoonemirates.com
Competitors Gravity finds for NUHR. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare NUHR with Blue Oud

07 · Company

The company behind NUHR.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

NUHR is a company based in Blackburn, United Kingdom, on a domain registered in November 2015. It employs about 2 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Blackburn
Founded
Data not available
Domain registered
20 Nov 2015
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
2 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
nuhrhome.com · Shopify · GBP
Catalogue
112 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about NUHR

What people ask Google about NUHR.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is NUHR a legit company?

According to Gravity by Benchr, NUHR is a brand based in Blackburn, United Kingdom: its website has existed since November 2015, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 2 people on LinkedIn, it has 58,898 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about NUHR?

Customers rate NUHR 4.2 out of 5 on Trustpilot over 447 reviews, 230 of them in the last twelve months: 72% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is NUHR?

NUHR Home is a UK luxury home fragrance brand that creates oud-based products including candles, reed diffusers, incense cones, and alcohol-free perfumes for the home and body. Gravity by Benchr classifies it under Decor, with Home Fragrances making up 69% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does NUHR cost?

NUHR's best seller, Oud Incense Cones Gift Set, sells £27.00 on nuhrhome.com. 89% of the catalogue is in stock. Gravity does not track prices daily: check nuhrhome.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a NUHR discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: NUHR advertises on Facebook and Instagram and on Google, where its offers often run. Check nuhrhome.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy NUHR?

NUHR sells on its own website, nuhrhome.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind NUHR?

Gravity by Benchr records a company based in Blackburn, United Kingdom, whose domain was registered in 2015, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is NUHR doing well?

Yes. Gravity by Benchr estimates about 119,700 visits to nuhrhome.com in September 2026, up 94% in a month and up 104% over three months. NUHR ranks #108 of 13,189 Decor brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does NUHR use?

Gravity by Benchr identifies nuhrhome.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is NUHR's ad budget?

Gravity by Benchr does not publish a spend figure for NUHR on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in United Kingdom?

Among Decor brands in United Kingdom in the Gravity by Benchr index, NUHR ranks #108 of 13,189 by estimated traffic. Its closest competitors on the same market are Blue Oud, alharamainperfumes.in, Oud Arabia Dubai, ghalati.com and Adilqadri. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NUHR.