1. Gravity
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  3. Health & Beauty
  4. Personal Care
  5. Nuoo

Brand page · Personal Care · France

Nuoo Top 5% worldwide Top 5% in France Top 5% in Personal Care Top 5% in Personal Care in France
nuoobox.com·🇫🇷 Orléans, France· Shopify·Since 2015

Nuoo traffic, ads & competitors 65.9k visits a month, 23 active Meta ads, Gravity score 619.

Nuoo — Nuoo is a French beauty brand that sells organic and natural cosmetics through subscription boxes and an e-shop with over 4500 references from more than 170 brands. In September 2026 nuoobox.com drew an estimated 65.9k visits, up 19% on the month before. It ranks #107 of 3,383 Personal Care brands in France and holds a 2.5 Trustpilot rating over 42 reviews.

nuoobox.com@nuoobox 88.8kLinkedIn 13.8kTrustpilot 2.5Meta Ad Library 23

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
65.9k
+19% vs. August 2026
Instagram followers
88.8k
4,340 posts · @nuoobox
Trustpilot
2.5
42 reviews · 6 in 12 months
Meta ads
23
active · on Google since 2025
Products
92%
in stock · 1,427 collections
Rank in France
#107
of 3,383 in Personal Care
LinkedIn
13.8k
followers · 20 employees
Earned media value
—
Data not available

Gravity score

619/ 1000 · 8 of 10 indicators rated
Brand Power621
Momentum645
Performance592

Percentiles within 166 peers: Personal Care brands in France with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nuoo is a French beauty brand that sells organic and natural cosmetics through subscription boxes and an e-shop with over 4500 references from more than 170 brands.

01 · Traffic

Nuoo website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nuoo drew an estimated 65.9k visits in September 2026, up 19% on the month before and up 24% over three months.

  • Worldwide#134,252of 4.5m sites · Top 5%
  • In France#4,869of 166k sites · Top 5%
  • Personal Care, worldwide#6,729of 215,119 brands · Top 5%
  • Personal Care, France#107of 3,383 brands · Top 5%
Monthly visitssource Sept 2026

65.9k

estimated visits in September

1 mo ▲ +19.0%4 mo ▲ +24.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Nuoo reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nuoo holds 2.5 out of 5 on Trustpilot over 42 reviews, 6 of them in the last twelve months: 40% of customers give five stars and 52% one star. That volume places Nuoo in the top 40% of the 270,321 Trustpilot pages in the Gravity index. On Google, Nuoo scores 4.8 over 3,446 reviews.

Trustpilotclaimed page · read 20 Oct 2026
2.5TrustScore · 42 reviews · 6 in 12 months
Top 40% review volume
5 ★40%
4 ★2%
3 ★2%
2 ★2%
1 ★52%

Cosmetic Products Manufacturer

Google reviewsread 20 Oct 2026
4.83,446 reviews on the Google business profile
5 ★87%
4 ★9%
3 ★2%
2 ★0%
1 ★1%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Nuoo best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Nuoo sells on Shopify, 92% of its catalogue in stock. The best seller is Box NUOO (Sans engagement) - expédiée sous 48h, at €29.90, followed by Gelée Coiffante Hydratante - Boost Curl and Crème Sans Rinçage - Kurl Nectar.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics20%
Hair Care6%
Fitness & Nutrition1%
Deodorants & Anti-Perspirant1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care90%
Health Care4%
Food Items1%
Clothing Accessories1%
Beverages1%

The dominant category places Nuoo in its comparison group.

Prices and ratingsstore data
Average rating
4.56 / 5
Rated products
86% of the catalogue
In stock
92%
Upper price quartile
US$31.36
Currency
EUR

05 · Influencers

Nuoo influencers

The creators who tag @nuoobox on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nuoobox on Instagram, led by Glowing Words (11.3k followers, 7.1% engagement).

Influencersaccounts tagging @nuoobox · Instagram
AccountProfileFollowersEngagementTagsRelationship
GGlowing Words@glowingwords_blog · 🇫🇷 FRBeauty cosmetics skincare Creator11.3k7.1%2Tagged @nuoobox
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Nuoo competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nuoo among Personal Care brands in France. The closest is BIOTYFULL BOX ESHOP, then Greez, Jejuskin, Sykz, Seven Young, Sykz Co Uk.

CompetitorsPersonal Care · France · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
BIOTYFULL BOX ESHOPshop.biotyfullbox.fr
Greezgreez.fr
Jejuskinjejuskin.fr
Sykzsykz.fr
Seven Youngsevenyoung.com
Sykz Co Uksykz.co.uk
Competitors Gravity finds for Nuoo. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nuoo with BIOTYFULL BOX ESHOP

07 · Company

Who is behind Nuoo?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nuoo is a company based in Orléans, France, founded in 2015 according to LinkedIn, on a domain registered in April 2015. It employs about 20 people.

Legal entityGravity index, Nov 2026
Entity country
🇫🇷 France · Orléans
Founded
2015, per LinkedIn
Domain registered
25 Apr 2015
Status
Operating
Employees
20 on LinkedIn
DistributionGravity index, Nov 2026
Own store
nuoobox.com · Shopify · EUR
Catalogue
1,427 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nuoo

What people ask Google about Nuoo.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nuoo a legit company?

According to Gravity by Benchr, Nuoo is a brand based in Orléans, France: its website has existed since April 2015, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 20 people on LinkedIn, it has 88,751 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Nuoo reviews

Customers rate Nuoo 2.5 out of 5 on Trustpilot over 42 reviews, 6 of them in the last twelve months: 40% give five stars, 52% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. On Google, Nuoo scores 4.8 over 3,446 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Nuoo?

Nuoo is a French beauty brand that sells organic and natural cosmetics through subscription boxes and an e-shop with over 4500 references from more than 170 brands. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 20% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Nuoo cost?

Nuoo's best seller, Box NUOO (Sans engagement) - expédiée sous 48h, sells €29.90 on nuoobox.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check nuoobox.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Nuoo promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Nuoo advertises on Facebook and Instagram and on Google, where its offers often run. Check nuoobox.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Nuoo?

Nuoo sells on its own website, nuoobox.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Nuoo?

Gravity by Benchr records a company based in Orléans, France, founded in 2015 according to LinkedIn, on a domain registered in 2015, with 20 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Nuoo growing?

Yes. Gravity by Benchr estimates about 65,900 visits to nuoobox.com in September 2026, up 19% in a month and up 24% over three months. Nuoo ranks #107 of 3,383 Personal Care brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Nuoo use?

Gravity by Benchr identifies nuoobox.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Nuoo spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Nuoo on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in France?

Among Personal Care brands in France in the Gravity by Benchr index, Nuoo ranks #107 of 3,383 by estimated traffic. Its closest competitors on the same market are BIOTYFULL BOX ESHOP, Greez, Jejuskin, Sykz and Seven Young. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nuoo.