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  5. nurecover

Brand page · Pool & Spa · United Kingdom

nurecover Top 5% worldwide Top 10% in United Kingdom Top 5% in Pool & Spa Top 10% in Pool & Spa in United Kingdom
nurecover.com·🇬🇧 London, United Kingdom· Shopify·Since 2020

nurecover: 41.6k visits a month, 66 active Meta ads, Gravity score 458.

nurecover — Nurecover is a company that specializes in innovative at-home health and wellness products, focusing on recovery and wellbeing technology. In September 2026 nurecover.com drew an estimated 41.6k visits, down 34% on the month before. It ranks #46 of 890 Pool & Spa brands in United Kingdom and holds a 2.5 Trustpilot rating over 5,343 reviews.

nurecover.com@nurecover 141kLinkedIn 2.3kTrustpilot 2.5Meta Ad Library 66

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
41.6k
−34% vs. August 2026
Instagram followers
141k
24 posts · @nurecover
Trustpilot
2.5
5,343 reviews · 663 in 12 months
Meta ads
66
active · on Google since 2024
Products
100%
in stock · 5 collections
Rank in United States
#46
of 890 in Pool & Spa
LinkedIn
2.3k
followers · 7 employees
Earned media value
—
Data not available

Gravity score

458/ 1000 · 8 of 10 indicators rated
Brand Power553
Momentum420
Performance400

Percentiles within 9 peers: Pool & Spa brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nurecover is a company that specializes in innovative at-home health and wellness products, focusing on recovery and wellbeing technology.

01 · Traffic

How much traffic nurecover gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

nurecover drew an estimated 41.6k visits in September 2026, down 34% on the month before and down 63% over three months.

  • Worldwide#198,932of 4.5m sites · Top 5%
  • In United States#63,156of 1.2m sites · Top 10%
  • Pool & Spa, worldwide#206of 9,591 brands · Top 5%
  • Pool & Spa, United States#46of 890 brands · Top 10%
Monthly visitssource Sept 2026

41.6k

estimated visits in September

1 mo ▼ −33.8%4 mo ▼ −62.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about nurecover.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

nurecover holds 2.5 out of 5 on Trustpilot over 5,343 reviews, 663 of them in the last twelve months: 50% of customers give five stars and 32% one star. That volume places nurecover in the top 5% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
2.5TrustScore · 5,343 reviews · 663 in 12 months
Top 5% review volume
5 ★50%
4 ★10%
3 ★4%
2 ★4%
1 ★32%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What nurecover sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

nurecover sells on Shopify, 100% of its catalogue in stock. The best seller is InsureShield Damage, Loss & Theft Shipping Coverage, at £6.00, followed by Pod Ice Bath and SaunaPro® The 20-Minute Reset for Health, Sleep & Stress.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Saunas29%
First Aid25%
Fitness & Nutrition8%
Sauna Accessories8%

Share of the catalogue by product family.

Activity mixdominant: Pool & Spa
Pool & Spa38%
Health Care38%
Gift Cards4%
Plumbing4%
Shipping Insurance4%

The dominant category places nurecover in its comparison group.

Prices and ratingsstore data
Average rating
4.80 / 5
Rated products
88% of the catalogue
In stock
100%
Upper price quartile
US$395.75
Currency
GBP

05 · Influencers

Who talks about nurecover.

The creators who tag @nurecover on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nurecover on Instagram, led by Abigail Clarke (13.3k followers, 35.6% engagement).

Influencersaccounts tagging @nurecover · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAbigail Clarke@abigail_maryann_clarke_ · 🇨🇦 CAPhotography visual arts Creator13.3k35.6%3Tagged @nurecover
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who nurecover competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for nurecover among Pool & Spa brands in United Kingdom. The closest is YUYU, then British Red Cross Store, TENA, Jacuzzi® Spa & Bath, hotteeze.co.uk, London Health Company.

CompetitorsPool & Spa · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
YUYUyuyubottle.com
British Red Cross Storestore.redcross.org.uk
TENAshop.tena.co.uk
Jacuzzi® Spa & Bathshop.jacuzzi.co.uk
hotteeze.co.ukhotteeze.co.uk
London Health Companylondonhealthcompany.co.uk
Competitors Gravity finds for nurecover. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare nurecover with YUYU

07 · Company

The company behind nurecover.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

nurecover is a company based in London, United Kingdom, founded in 2022 according to LinkedIn, on a domain registered in August 2020. It employs about 7 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
2022, per LinkedIn
Domain registered
31 Aug 2020
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
7 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
nurecover.com · Shopify · USD
Catalogue
5 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about nurecover

What people ask Google about nurecover.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is nurecover a legit company?

According to Gravity by Benchr, nurecover is a brand based in London, United Kingdom: its website has existed since August 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 140,647 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

nurecover reviews

Customers rate nurecover 2.5 out of 5 on Trustpilot over 5,343 reviews, 663 of them in the last twelve months: 50% give five stars, 32% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is nurecover known for?

Nurecover is a company that specializes in innovative at-home health and wellness products, focusing on recovery and wellbeing technology. Gravity by Benchr classifies it under Pool & Spa, with Saunas making up 29% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is nurecover expensive?

nurecover's best seller, InsureShield Damage, Loss & Theft Shipping Coverage, sells £6.00 on nurecover.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check nurecover.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does nurecover have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: nurecover advertises on Facebook and Instagram and on Google, where its offers often run. Check nurecover.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy nurecover?

nurecover sells on its own website, nurecover.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns nurecover?

Gravity by Benchr records a company based in London, United Kingdom, founded in 2022 according to LinkedIn, on a domain registered in 2020, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is nurecover doing well?

Not at the moment. Gravity by Benchr estimates about 41,600 visits to nurecover.com in September 2026, down 34% in a month and down 63% over three months. nurecover ranks #46 of 890 Pool & Spa brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does nurecover use?

Gravity by Benchr identifies nurecover.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is nurecover's ad budget?

Gravity by Benchr does not publish a spend figure for nurecover on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pool & Spa brands in United Kingdom?

Among Pool & Spa brands in United Kingdom in the Gravity by Benchr index, nurecover ranks #46 of 890 by estimated traffic. Its closest competitors on the same market are YUYU, British Red Cross Store, TENA, Jacuzzi® Spa & Bath and hotteeze.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with nurecover.