Brand page · Kitchen & Dining · United Arab Emirates
Nutricook traffic, ads & competitors 112k visits a month, 236 active Meta ads, Gravity score 644.
Nutricook — Nutricook is a brand that sells smart kitchen appliances including air fryers, smart pots, indoor grills, and ovens, designed to make cooking healthier, simpler and faster. In September 2026 nutricookworld.com drew an estimated 112k visits, up 83% on the month before. It ranks #4 of 173 Kitchen & Dining brands in the United Arab Emirates and holds a 1.9 Trustpilot rating over 13 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 4 peers: Kitchen & Dining brands in the United Arab Emirates with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Nutricook is a brand that sells smart kitchen appliances including air fryers, smart pots, indoor grills, and ovens, designed to make cooking healthier, simpler and faster.
01 · Traffic
Nutricook website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Nutricook drew an estimated 112k visits in September 2026, up 83% on the month before and up 100% over three months.
- Worldwide#85,078of 4.5m sites · Top 5%
- In United Arab Emirates#226of 9.8k sites · Top 5%
- Kitchen & Dining, worldwide#1,975of 145,612 brands · Top 5%
- Kitchen & Dining, United Arab Emirates#4of 173 brands · Top 5%
112k
estimated visits in September
1 mo ▲ +83.4%4 mo ▲ +99.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Nutricook reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Nutricook holds 1.9 out of 5 on Trustpilot over 13 reviews, 1 of them in the last twelve months: 54% of customers give five stars and 15% one star.
Appliance Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Nutricook best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Nutricook sells on Shopify, 66% of its catalogue in stock. The best seller is Smart Pot 2 - 6L & 8L, at AED 325.00–AED 405.00, followed by Frost - Ice Cream Maker, Slushie, Sorbet & Milkshake and Mini Waffle Maker.
#1Smart Pot 2 - 6L & 8LNutricookAED 325.00–AED 405.00In stock
#2Frost - Ice Cream Maker, Slushie, Sorbet & MilkshakeNutricookAED 1,277.00In stock
#3Mini Waffle MakerNutricookAED 79.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Nutricook in its comparison group.
- Average rating
- 4.77 / 5
- Rated products
- 35% of the catalogue
- In stock
- 66%
- Upper price quartile
- US$176.11
- Currency
- AED
04 · Ads
Nutricook ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Nutricook runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since November 2024 (image, text, video).
Eterna Is Back. Get Yours Today.Nutricook7 Oct 2026image
Eterna Is Back. Get Yours Today.Nutricook7 Oct 2026image
🛡️2-Year Warranty + 🚚 Free ShippingNutricook7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Caliber Brands General Trading LLCverified
Text ad21 Oct 2026Caliber Brands General Trading LLCverified
Text ad21 Oct 2026Caliber Brands General Trading LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Nutricook influencers
The creators who tag @nutricookworld on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nutricookworld on Instagram, led by Suzu Homecafe🧸 (187k followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSuzu Homecafe🧸@suzuvibes · INTL | Food cooking nutrition Creator | 187k | 0.4% | 4 | Tagged @nutricookworld |
06 · Competitors according to Gravity
Nutricook competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Nutricook among Kitchen & Dining brands in the United Arab Emirates. The closest is Holstein Housewares, then Kenwood South Africa, EasyWays, Kitchen-It, Olivo Việt Nam, EDTWORLD.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Holstein Housewaresholsteinhousewares.com | |||||||
| Kenwood South Africashopkenwood.co.za | |||||||
| EasyWayseasyways.cl | |||||||
| Kitchen-Itkitchenit.cl | |||||||
| Olivo Việt Namolivo.vn | |||||||
| EDTWORLDedtworld.com |
07 · Company
Who is behind Nutricook?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Nutricook is a company based in Dubai Production City, United Arab Emirates, on a domain registered in May 2019. It employs about 3 people.
- Entity country
- 🇦🇪 United Arab Emirates · Dubai Production City
- Domain registered
- 18 May 2019
- Status
- Operating
- Employees
- 3 on LinkedIn
- Own store
- nutricookworld.com · Shopify · AED
- Catalogue
- 48 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Nutricook
What people ask Google about Nutricook.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Nutricook legit or a scam?
According to Gravity by Benchr, Nutricook is a brand based in Dubai Production City, United Arab Emirates: its website has existed since May 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 190,432 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Nutricook?
Customers rate Nutricook 1.9 out of 5 on Trustpilot over 13 reviews, 1 of them in the last twelve months: 54% give five stars, 15% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Nutricook?
Nutricook is a brand that sells smart kitchen appliances including air fryers, smart pots, indoor grills, and ovens, designed to make cooking healthier, simpler and faster. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Appliances making up 29% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Nutricook expensive?
Nutricook's best seller, Smart Pot 2 - 6L & 8L, sells from AED 325.00 to AED 405.00 on nutricookworld.com. 66% of the catalogue is in stock. Gravity does not track prices daily: check nutricookworld.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Nutricook have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Nutricook advertises on Facebook and Instagram and on Google, where its offers often run. Check nutricookworld.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Nutricook?
Nutricook sells on its own website, nutricookworld.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Nutricook?
Gravity by Benchr records a company based in Dubai Production City, United Arab Emirates, whose domain was registered in 2019, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Nutricook doing well?
Yes. Gravity by Benchr estimates about 112,200 visits to nutricookworld.com in September 2026, up 83% in a month and up 100% over three months. Nutricook ranks #4 of 173 Kitchen & Dining brands in the United Arab Emirates in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Nutricook use?
Gravity by Benchr identifies nutricookworld.com as a Shopify store (standard plan, not Shopify Plus), selling in AED. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Nutricook spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Nutricook on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in the United Arab Emirates?
Among Kitchen & Dining brands in the United Arab Emirates in the Gravity by Benchr index, Nutricook ranks #4 of 173 by estimated traffic. Its closest competitors on the same market are Holstein Housewares, Kenwood South Africa, EasyWays, Kitchen-It and Olivo Việt Nam. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nutricook.