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Brand page · Health Care · United States

Nutrition Faktory Top 10% worldwide Top 10% in the United States Top 10% in Health Care Top 10% in Health Care in the United States
nutritionfaktory.com·🇺🇸 Murfreesboro, United States· Shopify·Since 2017

Nutrition Faktory traffic, ads & competitors 32k visits a month, 15 active Meta ads, Gravity score 457.

Nutrition Faktory — Nutrition Faktory is a nutrition store that sells vitamins, supplements, healthy meals, and snacks. The company offers products from 100+ brands including protein, pre-workout supplements, weight management items, and health & wellness products. In September 2026 nutritionfaktory.com drew an estimated 32k visits, down 19% on the month before. It ranks #1,140 of 12,108 Health Care brands in the United States and holds a 3.4 Trustpilot rating over 239 reviews.

nutritionfaktory.com@nutritionfaktory 21.1kYouTube 66FacebookLinkedIn 775Trustpilot 3.4Meta Ad Library 15

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
32k
−19% vs. August 2026
Instagram followers
21.1k
2,114 posts · @nutritionfaktory
Trustpilot
3.4
239 reviews · 4 in 12 months
Meta ads
15
active · on Google since 2025
Products
48%
in stock · 197 collections
Rank in the United States
#1,140
of 12,108 in Health Care
LinkedIn
775
followers · 27 employees
Earned media value
€976.9
per month, Instagram

Gravity score

457/ 1000 · 9 of 10 indicators rated
Brand Power549
Momentum451
Performance371

Percentiles within 815 peers: Health Care brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nutrition Faktory is a nutrition store that sells vitamins, supplements, healthy meals, and snacks. The company offers products from 100+ brands including protein, pre-workout supplements, weight management items, and health & wellness products.

01 · Traffic

Nutrition Faktory website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nutrition Faktory drew an estimated 32k visits in September 2026, down 19% on the month before and up 16% over three months.

  • Worldwide#249,065of 4.5m sites · Top 10%
  • In United States#77,978of 1.2m sites · Top 10%
  • Health Care, worldwide#6,875of 105,715 brands · Top 10%
  • Health Care, United States#1,140of 12,108 brands · Top 10%
Monthly visitssource Sept 2026

32k

estimated visits in September

1 mo ▼ −18.7%4 mo ▲ +15.7%

The monthly curve, 24 months of history and the category comparison.

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02 · Reviews

Nutrition Faktory reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nutrition Faktory holds 3.4 out of 5 on Trustpilot over 239 reviews, 4 of them in the last twelve months: 88% of customers give five stars and 5% one star. That volume places Nutrition Faktory in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
3.4TrustScore · 239 reviews · 4 in 12 months
Top 20% review volume
5 ★88%
4 ★5%
3 ★2%
2 ★0%
1 ★5%

Pharmacy Fitness and Nutrition Service

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Nutrition Faktory best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Nutrition Faktory sells on Shopify, 48% of its catalogue in stock. The best seller is Alani Nu Energy Drink RTD 12pk, at US$29.99–US$59.99, followed by Ghost Energy RTD 12pk and Checkout+.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fitness & Nutrition4%
Sports & Energy Drinks0%
Snack Foods0%
Apparel & Accessories0%

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care87%
Food Items5%
Beverages4%
Kitchen & Dining1%
Clothing1%

The dominant category places Nutrition Faktory in its comparison group.

Prices and ratingsstore data
Average rating
4.72 / 5
Rated products
41% of the catalogue
In stock
48%
Upper price quartile
US$49.99
Currency
USD

05 · Influencers

Nutrition Faktory influencers

The creators who tag @nutritionfaktory on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nutritionfaktory on Instagram, led by Michael Bires (32.5k followers, 0.2% engagement).

Influencersaccounts tagging @nutritionfaktory · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMichael Bires@michaelbires · 🇺🇸 USFood cooking nutrition Creator32.5k0.2%2Tagged @nutritionfaktory
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Nutrition Faktory competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nutrition Faktory among Health Care brands in the United States. The closest is Prime Sports Nutrition, then Healthy Habits Living, NutriCartel, getyokd.com, Life Changing Doc, JM Drug Store.

CompetitorsHealth Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Prime Sports Nutritionprimesportsnutrition.com
Healthy Habits Livinghealthyhabitsliving.com
NutriCartelnutricartel.com
getyokd.comgetyokd.com
Life Changing Doclifechangingdoc.com
JM Drug Storejmdrugstore.com
Competitors Gravity finds for Nutrition Faktory. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nutrition Faktory with Prime Sports Nutrition

07 · Company

Who is behind Nutrition Faktory?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nutrition Faktory is a company based in Murfreesboro, United States, founded in 2017 according to LinkedIn, on a domain registered in November 2017. It employs about 27 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Murfreesboro
Founded
2017, per LinkedIn
Domain registered
18 Nov 2017
Status
Operating
Employees
27 on LinkedIn
DistributionGravity index, Nov 2026
Own store
nutritionfaktory.com · Shopify · USD
Catalogue
197 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nutrition Faktory

What people ask Google about Nutrition Faktory.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nutrition Faktory legit or a scam?

According to Gravity by Benchr, Nutrition Faktory is a brand based in Murfreesboro, United States: its website has existed since November 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 27 people on LinkedIn, it has 21,104 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Nutrition Faktory reviews

Customers rate Nutrition Faktory 3.4 out of 5 on Trustpilot over 239 reviews, 4 of them in the last twelve months: 88% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Nutrition Faktory sell?

Nutrition Faktory is a nutrition store that sells vitamins, supplements, healthy meals, and snacks. The company offers products from 100+ brands including protein, pre-workout supplements, weight management items, and health & wellness products. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 4% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Nutrition Faktory expensive?

Nutrition Faktory's best seller, Alani Nu Energy Drink RTD 12pk, sells from US$29.99 to US$59.99 on nutritionfaktory.com. 48% of the catalogue is in stock. Gravity does not track prices daily: check nutritionfaktory.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Nutrition Faktory promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Nutrition Faktory advertises on Facebook and Instagram and on Google, where its offers often run. Check nutritionfaktory.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Nutrition Faktory?

Nutrition Faktory sells on its own website, nutritionfaktory.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Nutrition Faktory?

Gravity by Benchr records a company based in Murfreesboro, United States, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 27 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Nutrition Faktory doing well?

Yes. Gravity by Benchr estimates about 32,000 visits to nutritionfaktory.com in September 2026, down 19% in a month and up 16% over three months. Nutrition Faktory ranks #1,140 of 12,108 Health Care brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Nutrition Faktory use?

Gravity by Benchr identifies nutritionfaktory.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Nutrition Faktory's ad budget?

Gravity by Benchr does not publish a spend figure for Nutrition Faktory on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands in the United States?

Among Health Care brands in the United States in the Gravity by Benchr index, Nutrition Faktory ranks #1,140 of 12,108 by estimated traffic. Its closest competitors on the same market are Prime Sports Nutrition, Healthy Habits Living, NutriCartel, getyokd.com and Life Changing Doc. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nutrition Faktory.