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- Officine Générale
Brand page · Clothing · France
Officine Générale: 93.8k visits a month, 27 active Meta ads, Gravity score 573.
Officine Générale — Officine Générale is a Parisian contemporary fashion brand founded in 2012 by Pierre Mahéo, designing men's and women's clothing in noble materials including Italian wool, Japanese cotton, and selvedge denim. In September 2026 officinegenerale.com drew an estimated 93.8k visits. It ranks #1,589 of 97,158 Clothing brands in France and holds a 1.5 Trustpilot rating over 43 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 234 peers: Clothing brands in France with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Officine Générale is a Parisian contemporary fashion brand founded in 2012 by Pierre Mahéo, designing men's and women's clothing in noble materials including Italian wool, Japanese cotton, and selvedge denim.
01 · Traffic
How much traffic Officine Générale gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Officine Générale drew an estimated 93.8k visits in September 2026 and down 16% over three months.
- Worldwide#98,934of 4.5m sites · Top 5%
- In United States#32,334of 1.2m sites · Top 5%
- Clothing, worldwide#9,454of 459,295 brands · Top 5%
- Clothing, United States#1,589of 97,158 brands · Top 5%
93.8k
estimated visits in September
1 mo ▲ +0.5%4 mo ▼ −15.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Officine Générale.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Officine Générale holds 1.5 out of 5 on Trustpilot over 43 reviews, 20 of them in the last twelve months: 0% of customers give five stars and 93% one star. That volume places Officine Générale in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Women's Clothing Store Clothing Store Men's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Officine Générale sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Officine Générale sells on Shopify, 100% of its catalogue in stock. The best seller is Asahi sneakers, at €160.00, followed by Liam jacket and Crew neck sweatshirt.
#1Asahi sneakersOfficine Générale€160.00In stock
#2Liam jacketOfficine Générale€845.00In stock
#3Crew neck sweatshirtOfficine Générale€135.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Officine Générale in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$476.02
- Currency
- EUR
04 · Ads
What Officine Générale is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Officine Générale runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since February 2022 (image, text, video).
FW6 CollectionOfficine Générale6 Oct 2026image
Collection FW6Officine Générale3 Oct 2026image
FW6 CollectionOfficine Générale2 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026OFFICINE GENERALEverified
Text ad20 Oct 2026OFFICINE GENERALEverified
Text ad20 Oct 2026OFFICINE GENERALEverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Officine Générale.
The creators who tag @officinegenerale on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @officinegenerale on Instagram, led by Trunk (18.4k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTrunk@trunkbeirut · 🇱🇧 LB | Fashion style luxury Creator | 18.4k | 0.1% | 3 | Tagged @officinegenerale |
06 · Competitors according to Gravity
Who Officine Générale competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Officine Générale among Clothing brands in France. The closest is slowear.com, then Sunflower, MARITHÉFRANÇOIS GIRBAUD, Won Hundred Online Store, diyadiya.studio, hope-sthlm.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| slowear.comslowear.com | |||||||
| Sunflowerhellosunflower.com | |||||||
| MARITHÉFRANÇOIS GIRBAUDgirbaud.com | |||||||
| Won Hundred Online Storewonhundred.com | |||||||
| diyadiya.studiodiyadiya.studio | |||||||
| hope-sthlm.comhope-sthlm.com |
07 · Company
The company behind Officine Générale.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Officine Générale is a company based in France, founded in 2012 according to LinkedIn, on a domain registered in May 2012. It employs about 184 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 2012, per LinkedIn
- Domain registered
- 7 May 2012
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 184 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- officinegenerale.com · Shopify · EUR
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Officine Générale
What people ask Google about Officine Générale.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Officine Générale a legit company?
According to Gravity by Benchr, Officine Générale is a brand based in France: its website has existed since May 2012, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 184 people on LinkedIn, it has 112,325 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Officine Générale reviews: is it worth it?
Customers rate Officine Générale 1.5 out of 5 on Trustpilot over 43 reviews, 20 of them in the last twelve months: 0% give five stars, 93% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Officine Générale sell?
Officine Générale is a Parisian contemporary fashion brand founded in 2012 by Pierre Mahéo, designing men's and women's clothing in noble materials including Italian wool, Japanese cotton, and selvedge denim. Gravity by Benchr classifies it under Clothing, with Sunglasses making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Officine Générale prices: how much is it?
Officine Générale's best seller, Asahi sneakers, sells €160.00 on officinegenerale.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check officinegenerale.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Officine Générale have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Officine Générale advertises on Facebook and Instagram and on Google, where its offers often run. Check officinegenerale.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Officine Générale?
Officine Générale sells on its own website, officinegenerale.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Officine Générale?
Gravity by Benchr records a company based in France, founded in 2012 according to LinkedIn, on a domain registered in 2012, with 184 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Officine Générale doing well?
Not at the moment. Gravity by Benchr estimates about 93,800 visits to officinegenerale.com in September 2026, up 0% in a month and down 16% over three months. Officine Générale ranks #1,589 of 97,158 Clothing brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Officine Générale use?
Gravity by Benchr identifies officinegenerale.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Officine Générale spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Officine Générale on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in France?
Among Clothing brands in France in the Gravity by Benchr index, Officine Générale ranks #1,589 of 97,158 by estimated traffic. Its closest competitors on the same market are slowear.com, Sunflower, MARITHÉFRANÇOIS GIRBAUD, Won Hundred Online Store and diyadiya.studio. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Officine Générale.