Brand page · Clothing · United Kingdom
Oh Polly: 4M visits a month, 1,897 active Meta ads, Gravity score 710.
Oh Polly — Oh Polly UK is a womenswear brand that creates high-quality, trend-driven designs including occasionwear, gym and activewear under Bo+Tee, and swimwear under Neena Swim. In September 2026 ohpolly.com drew an estimated 4M visits, down 5% on the month before. It ranks #25 of 97,158 Clothing brands in United Kingdom and holds a 4.3 Trustpilot rating over 52,187 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 35 peers: Clothing brands in United Kingdom with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Oh Polly UK is a womenswear brand that creates high-quality, trend-driven designs including occasionwear, gym and activewear under Bo+Tee, and swimwear under Neena Swim.
01 · Traffic
How much traffic Oh Polly gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Oh Polly drew an estimated 4M visits in September 2026, down 5% on the month before and down 6% over three months.
- Worldwide#4,735of 4.5M sites · Top 1%
- In United States#1,611of 1.2M sites · Top 1%
- Clothing, worldwide#297of 459,295 brands · Top 1%
- Clothing, United States#25of 97,158 brands · Top 1%
4M
estimated visits in September
1 mo ▼ −4.6%4 mo ▼ −5.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Oh Polly.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Oh Polly holds 4.3 out of 5 on Trustpilot over 52,187 reviews, 1,615 of them in the last twelve months: 76% of customers give five stars and 13% one star. That volume places Oh Polly in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %. On Google, Oh Polly scores 4.5 over 485 reviews.
Women's Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Oh Polly sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Oh Polly sells on Shopify, 92% of its catalogue in stock. The best seller is Modal Halter-Neck Thigh-Split Maxi Dress in Black, at £52.00, followed by Cowl Neck Ruched Bodycon Midi Dress in Green and Strapless Flared Hem Jumpsuit in Black.
#2Modal Halter-Neck Thigh-Split Maxi Dress in BlackOh Polly£52.00In stock
#3Cowl Neck Ruched Bodycon Midi Dress in GreenOh Polly£42.00In stock
Strapless Flared Hem Jumpsuit in BlackOh Polly£55.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Oh Polly in its comparison group.
- Average rating
- 4.93 / 5
- Rated products
- 96% of the catalogue
- In stock
- 92%
- Upper price quartile
- US$72.80
- Currency
- GBP
04 · Ads
What Oh Polly is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Oh Polly runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since June 2023 (image, text, video).
Shop Best DressedOh Polly7 Oct 2026image
Shop Oh Polly RunwayOh Polly7 Oct 2026video
Shop New InOh Polly7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Oh Polly Ltdverified
Text ad20 Oct 2026Oh Polly Ltdverified
Text ad20 Oct 2026Oh Polly Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Oh Polly.
The creators who tag @ohpolly on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ohpolly on Instagram, led by Hani 🎶♐️♓️⚡️💃🏿📚🫀R💘 (96.6K followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| HHani 🎶♐️♓️⚡️💃🏿📚🫀R💘@haniii_abazi · 🇦🇱 AL | Photography visual arts Creator | 96.6K | 0.9% | 16 | Tagged @ohpolly |
06 · Competitors according to Gravity
Who Oh Polly competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Oh Polly among Clothing brands in United Kingdom. The closest is Princess Polly, then Club L London, Outcast Clothing, Emprada, By Amica, Pink Boutique.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Princess Pollyprincesspolly.co.uk | |||||||
| Club L Londonclubllondon.com | |||||||
| Outcast Clothingoutcast-clothing.co.uk | |||||||
| Empradaemprada.com | |||||||
| By Amicabyamica.com | |||||||
| Pink Boutiquepinkboutique.co.uk |
07 · Company
The company behind Oh Polly.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Oh Polly is a company based in Wirral, United Kingdom, founded in 2016 according to LinkedIn, on a domain registered in June 2008. It employs about 346 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Wirral
- Founded
- 2016, per LinkedIn
- Domain registered
- 16 Jun 2008
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 346 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ohpolly.com · Shopify · GBP
- Catalogue
- 697 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Oh Polly
What people ask Google about Oh Polly.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Oh Polly a legit company?
According to Gravity by Benchr, Oh Polly is a brand based in Wirral, United Kingdom: its website has existed since June 2008, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 346 people on LinkedIn, it has 6,827,342 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Oh Polly?
Customers rate Oh Polly 4.3 out of 5 on Trustpilot over 52,187 reviews, 1,615 of them in the last twelve months: 76% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Oh Polly scores 4.5 over 485 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Oh Polly?
Oh Polly UK is a womenswear brand that creates high-quality, trend-driven designs including occasionwear, gym and activewear under Bo+Tee, and swimwear under Neena Swim. Gravity by Benchr classifies it under Clothing, with Dresses making up 36% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Oh Polly cost?
Oh Polly's best seller, Modal Halter-Neck Thigh-Split Maxi Dress in Black, sells £52.00 on ohpolly.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check ohpolly.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Oh Polly discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Oh Polly advertises on Facebook and Instagram and on Google, where its offers often run. Check ohpolly.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Oh Polly?
Oh Polly sells on its own website, ohpolly.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Oh Polly?
Gravity by Benchr records a company based in Wirral, United Kingdom, founded in 2016 according to LinkedIn, on a domain registered in 2008, with 346 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Oh Polly growing?
Not at the moment. Gravity by Benchr estimates about 3,981,100 visits to ohpolly.com in September 2026, down 5% in a month and down 6% over three months. Oh Polly ranks #25 of 97,158 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Oh Polly use?
Gravity by Benchr identifies ohpolly.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Oh Polly spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Oh Polly on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, Oh Polly ranks #25 of 97,158 by estimated traffic. Its closest competitors on the same market are Princess Polly, Club L London, Outcast Clothing, Emprada, By Amica. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Oh Polly.