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Brand page · Plants · United Kingdom

ome Top 5% worldwide Top 5% in the United Kingdom Top 5% in Plants Top 10% in Plants in the United Kingdom
ome.design·🇬🇧 Bristol, United Kingdom· Shopify·Since 2020

ome traffic, ads & competitors 89.5k visits a month, 23 active Meta ads, Gravity score 583.

ome — ome is a UK-based brand that creates handmade terrariums and living art, selling planted terrariums, terrarium kits, supplies, plants, and live moss. In September 2026 ome.design drew an estimated 89.5k visits, up 53% on the month before. It ranks #39 of 727 Plants brands in the United Kingdom.

ome.design@ome.home 278kYouTube 144kLinkedIn 11Trustpilot 3.4Meta Ad Library 23

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
89.5k
+53% vs. August 2026
Instagram followers
278k
1,063 posts · @ome.home
Trustpilot
3.4
7 reviews · 3 in 12 months
Meta ads
23
active · on Google since 2024
Products
81%
in stock · 12 collections
Rank in the United Kingdom
#39
of 727 in Plants
LinkedIn
11
followers · 10 employees
Earned media value
€256.8
per month, Instagram

Gravity score

583/ 1000 · 9 of 10 indicators rated
Brand Power408
Momentum777
Performance565

Percentiles within 48 peers: Plants brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

ome is a UK-based brand that creates handmade terrariums and living art, selling planted terrariums, terrarium kits, supplies, plants, and live moss.

01 · Traffic

ome website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

ome drew an estimated 89.5k visits in September 2026, up 53% on the month before and up 42% over three months.

  • Worldwide#103,069of 4.5m sites · Top 5%
  • In United Kingdom#5,355of 192k sites · Top 5%
  • Plants, worldwide#378of 28,421 brands · Top 5%
  • Plants, United Kingdom#39of 727 brands · Top 10%
Monthly visitssource Sept 2026

89.5k

estimated visits in September

1 mo ▲ +53.5%4 mo ▲ +42.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

ome reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

ome holds 3.4 out of 5 on Trustpilot over 7 reviews, 3 of them in the last twelve months: 57% of customers give five stars and 14% one star.

Trustpilotread 20 Oct 2026
3.4TrustScore · 7 reviews · 3 in 12 months
5 ★57%
4 ★14%
3 ★0%
2 ★14%
1 ★14%

Jewelry Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

ome best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

ome sells on Shopify, 81% of its catalogue in stock. The best seller is Prism, at £130.00–£470.00, followed by Live Moss Bundle and Orchid Bark.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Indoor & Outdoor Plants49%
Reptile & Amphibian Supplies32%
Fish & Aquatic Supplies7%
Gardening5%

Share of the catalogue by product family.

Activity mixdominant: Plants
Plants50%
Pet Supplies40%
Lawn & Garden5%
Personal Care1%
Household Appliance Accessories1%

The dominant category places ome in its comparison group.

Prices and ratingsstore data
Average rating
4.97 / 5
Rated products
88% of the catalogue
In stock
81%
Upper price quartile
US$46.33
Currency
GBP

05 · Influencers

ome influencers

The creators who tag @ome.home on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @ome.home · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

ome competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for ome among Plants brands in the United Kingdom. The closest is Corkbark UK, then Ballyrobert Gardens, Fibrex Nurseries, BuyPlants.co.uk, Ashby Aquatics, Champion Plants.

CompetitorsPlants · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Corkbark UKcorkbark.co.uk
Ballyrobert Gardensballyrobertgardens.com
Fibrex Nurseriesfibrex.co.uk
BuyPlants.co.ukbuyplants.co.uk
Ashby Aquaticsashbyaquatics.co.uk
Champion Plantschampionplants.co.uk
Competitors Gravity finds for ome. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare ome with Corkbark UK

07 · Company

Who is behind ome?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

ome is a company based in Bristol, United Kingdom, founded in 2020 according to LinkedIn, on a domain registered in March 2020. It employs about 10 people.

Legal entityGravity index, Nov 2026
Entity country
🇬🇧 United Kingdom · Bristol
Founded
2020, per LinkedIn
Domain registered
26 Mar 2020
Status
Operating
Employees
10 on LinkedIn
DistributionGravity index, Nov 2026
Own store
ome.design · Shopify · GBP
Catalogue
12 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about ome

What people ask Google about ome.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is ome legit?

According to Gravity by Benchr, ome is a brand based in Bristol, United Kingdom: its website has existed since March 2020, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 278,209 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does ome sell?

ome is a UK-based brand that creates handmade terrariums and living art, selling planted terrariums, terrarium kits, supplies, plants, and live moss. Gravity by Benchr classifies it under Plants, with Indoor & Outdoor Plants making up 49% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is ome expensive?

ome's best seller, Prism, sells from £130.00 to £470.00 on ome.design. 81% of the catalogue is in stock. Gravity does not track prices daily: check ome.design before buying. Source: Gravity by Benchr catalogue reading, October 2026.

ome promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: ome advertises on Facebook and Instagram and on Google, where its offers often run. Check ome.design for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy ome?

ome sells on its own website, ome.design, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind ome?

Gravity by Benchr records a company based in Bristol, United Kingdom, founded in 2020 according to LinkedIn, on a domain registered in 2020, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is ome growing?

Yes. Gravity by Benchr estimates about 89,500 visits to ome.design in September 2026, up 53% in a month and up 42% over three months. ome ranks #39 of 727 Plants brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does ome use?

Gravity by Benchr identifies ome.design as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is ome's ad budget?

Gravity by Benchr does not publish a spend figure for ome on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Plants brands in the United Kingdom?

Among Plants brands in the United Kingdom in the Gravity by Benchr index, ome ranks #39 of 727 by estimated traffic. Its closest competitors on the same market are Corkbark UK, Ballyrobert Gardens, Fibrex Nurseries, BuyPlants.co.uk and Ashby Aquatics. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ome.