Brand page · Clothing · Australia
One Mile: 40.8k visits a month, 30 active Meta ads, Gravity score 507.
One Mile — One Mile The Label is a Sydney-based women's fashion brand that creates elevated off-duty basics and luxury clothing including tops, dresses, sets, bottoms and accessories. In September 2026 onemilethelabel.com drew an estimated 40.8k visits, down 7% on the month before. It ranks #748 of 12,275 Clothing brands in Australia.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 635 peers: Clothing brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
One Mile The Label is a Sydney-based women's fashion brand that creates elevated off-duty basics and luxury clothing including tops, dresses, sets, bottoms and accessories.
01 · Traffic
How much traffic One Mile gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
One Mile drew an estimated 40.8k visits in September 2026, down 7% on the month before and down 26% over three months.
- Worldwide#202,429of 4.5m sites · Top 5%
- In Australia#5,058of 105k sites · Top 5%
- Clothing, worldwide#19,471of 459,295 brands · Top 5%
- Clothing, Australia#748of 12,275 brands · Top 10%
40.8k
estimated visits in September
1 mo ▼ −6.5%4 mo ▼ −25.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about One Mile.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
One Mile holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.
Clothing Store Fashion Accessories Store Jewelry Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What One Mile sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
One Mile sells on Shopify, 94% of its catalogue in stock. The best seller is Amelia Tank Black, at A$90.00, followed by Harley High Rise Jeans Vintage Blue and Harley High Rise Jeans Mid Blue.
#1Amelia Tank BlackOne MileA$90.00In stock
#2Harley High Rise Jeans Vintage BlueOne MileA$159.00In stock
#3Harley High Rise Jeans Mid BlueOne MileA$159.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places One Mile in its comparison group.
- Average rating
- 4.93 / 5
- Rated products
- 39% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$110.89
- Currency
- AUD
04 · Ads
What One Mile is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
One Mile runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since December 2025 (text).
Discover New ArrivalsOne Mile The Label5 Oct 2026image
RESTOCK ALERTOne Mile The Label5 Oct 2026image
Restock AlertOne Mile The Label5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026One Mile The Label Pty Ltdverified
Text ad13 Aug 2026Machiel Sneepverified
Text ad2 Apr 2026One Mile The Label Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about One Mile.
The creators who tag @onemile on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @onemile on Instagram, led by Sammy Robinson (604k followers, 1.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSammy Robinson@sammmyrobinson · 🇬🇧 GB | Beauty cosmetics skincare Creator | 604k | 1.1% | 6 | Tagged @onemile |
06 · Competitors according to Gravity
Who One Mile competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for One Mile among Clothing brands in Australia. The closest is Cloth, then Leonard St, SOLAMUSA, Scotch & Soda®, CABLE, ROWIE.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Clothclothandco.co | |||||||
| Leonard Stleonardstreet.com.au | |||||||
| SOLAMUSAsolamusa.com | |||||||
| Scotch & Soda®scotch-soda.com.au | |||||||
| CABLEcablemelbourne.com | |||||||
| ROWIErowiethelabel.com |
07 · Company
The company behind One Mile.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
One Mile is a company based in Alexandria, Australia, founded in 2020 according to LinkedIn, on a domain registered in October 2019. It employs about 24 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Alexandria
- Founded
- 2020, per LinkedIn
- Domain registered
- 3 Oct 2019
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 24 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- onemilethelabel.com · Shopify · AUD
- Catalogue
- 146 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about One Mile
What people ask Google about One Mile.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is One Mile legit?
According to Gravity by Benchr, One Mile is a brand based in Alexandria, Australia: its website has existed since October 2019, it sells on a Shopify store, it employs 24 people on LinkedIn, it has 159,008 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is One Mile known for?
One Mile The Label is a Sydney-based women's fashion brand that creates elevated off-duty basics and luxury clothing including tops, dresses, sets, bottoms and accessories. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 39% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is One Mile expensive?
One Mile's best seller, Amelia Tank Black, sells A$90.00 on onemilethelabel.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check onemilethelabel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does One Mile have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: One Mile advertises on Facebook and Instagram and on Google, where its offers often run. Check onemilethelabel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy One Mile?
One Mile sells on its own website, onemilethelabel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind One Mile?
Gravity by Benchr records a company based in Alexandria, Australia, founded in 2020 according to LinkedIn, on a domain registered in 2019, with 24 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is One Mile doing well?
Not at the moment. Gravity by Benchr estimates about 40,800 visits to onemilethelabel.com in September 2026, down 7% in a month and down 26% over three months. One Mile ranks #748 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does One Mile use?
Gravity by Benchr identifies onemilethelabel.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since December 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is One Mile's ad budget?
Gravity by Benchr does not publish a spend figure for One Mile on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Australia?
Among Clothing brands in Australia in the Gravity by Benchr index, One Mile ranks #748 of 12,275 by estimated traffic. Its closest competitors on the same market are Cloth, Leonard St, SOLAMUSA, Scotch & Soda® and CABLE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with One Mile.