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  5. Onewheel

Brand page · Vehicle Parts & Accessories · United States

Onewheel Top 1% worldwide Top 1% in the United States Top 1% in Vehicle Parts & Accessories Top 1% in Vehicle Parts & Accessories in the United States
onewheel.com·🇺🇸 Santa Cruz, United States· Shopify·Since 2003

Onewheel traffic, ads & competitors 340k visits a month, 128 active Meta ads, Gravity score 583.

Onewheel — Destroy Boredom on Onewheel, the Best Electric Skateboard. Trusted By 300k Riders. 150 Million Miles Ridden. Designed & Assembled in the USA. Official Site to Buy Onewheel. In September 2026 onewheel.com drew an estimated 340k visits, down 24% on the month before. It ranks #59 of 15,945 Vehicle Parts & Accessories brands in the United States and holds a 1.3 Trustpilot rating over 127 reviews.

onewheel.com@onewheel 476kYouTube 135kFacebookLinkedIn 6.8kTrustpilot 1.3Meta Ad Library 128

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
340k
−24% vs. August 2026
Instagram followers
476k
2,638 posts · @onewheel
Trustpilot
1.3
127 reviews · 20 in 12 months
Meta ads
128
active · on Google since 2025
Products
99%
in stock · 85 collections
Rank in the United States
#59
of 15,945 in Vehicle Parts & Accessories
LinkedIn
6.8k
followers · 81 employees
Earned media value
€275.3k
per month, Instagram

Gravity score

583/ 1000 · 10 of 10 indicators rated
Brand Power589
Momentum424
Performance735

Percentiles within 316 peers: Vehicle Parts & Accessories brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Destroy Boredom on Onewheel, the Best Electric Skateboard. Trusted By 300k Riders. 150 Million Miles Ridden. Designed & Assembled in the USA. Official Site to Buy Onewheel.

01 · Traffic

Onewheel website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Onewheel drew an estimated 340k visits in September 2026, down 24% on the month before and down 16% over three months.

  • Worldwide#33,840of 4.5m sites · Top 1%
  • In United States#10,996of 1.2m sites · Top 1%
  • Vehicle Parts & Accessories, worldwide#443of 167,964 brands · Top 1%
  • Vehicle Parts & Accessories, United States#59of 15,945 brands · Top 1%
Monthly visitssource Sept 2026

340k

estimated visits in September

1 mo ▼ −24.0%4 mo ▼ −16.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Onewheel reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Onewheel holds 1.3 out of 5 on Trustpilot over 127 reviews, 20 of them in the last twelve months: 12% of customers give five stars and 71% one star. That volume places Onewheel in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.3TrustScore · 127 reviews · 20 in 12 months
Top 30% review volume
5 ★12%
4 ★2%
3 ★2%
2 ★13%
1 ★71%

Skate Shop Skateboard Shop Adventure Sports

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Onewheel best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Onewheel sells on Shopify, 99% of its catalogue in stock. The best seller is Fender Pint, at US$75.00, followed by Pint Charger Plugs and Onewheel Pint.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hats2%
Sporting Goods1%
Driver Accessories1%
Sunglasses1%

Share of the catalogue by product family.

Activity mixdominant: Vehicle Parts & Accessories
Vehicle Parts & Accessories24%
Outdoor Recreation21%
Clothing10%
Electronics Accessories6%
Clothing Accessories6%

The dominant category places Onewheel in its comparison group.

Prices and ratingsstore data
Average rating
4.72 / 5
Rated products
80% of the catalogue
In stock
99%
Upper price quartile
US$109.97
Currency
USD

05 · Influencers

Onewheel influencers

The creators who tag @onewheel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @onewheel on Instagram, led by Craft&Ride® (149k followers, 1.5% engagement).

Influencersaccounts tagging @onewheel · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCraft&Ride®@craftandride · 🇺🇸 USAutomotive mobility Creator149k1.5%8Tagged @onewheel
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Onewheel competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Onewheel among Vehicle Parts & Accessories brands in the United States. The closest is surfwheel.com, then Meepo Board, INMOTION, isinwheel.com, iScooter UK, segway.com.

CompetitorsVehicle Parts & Accessories · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
surfwheel.comsurfwheel.com
Meepo Boardmeepoboard.com
INMOTIONinmotionworld.com
isinwheel.comisinwheel.com
iScooter UKiscooterglobal.co.uk
segway.comsegway.com
Competitors Gravity finds for Onewheel. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Onewheel with surfwheel.com

07 · Company

Who is behind Onewheel?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Onewheel is a company based in Santa Cruz, United States, founded in 2013 according to LinkedIn, on a domain registered in June 2003. It employs about 81 people and is listed at early_stage_venture stage.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Santa Cruz
Founded
2013, per LinkedIn
Domain registered
21 Jun 2003
Status
Operating
Employees
81 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Early stage venture · last deal: series a
DistributionGravity index, Nov 2026
Own store
onewheel.com · Shopify · USD
Catalogue
85 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Onewheel

What people ask Google about Onewheel.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Onewheel legit or a scam?

According to Gravity by Benchr, Onewheel is a brand based in Santa Cruz, United States: its website has existed since June 2003, it sells on a Shopify store, it employs 81 people on LinkedIn, it has 475,679 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Onewheel reviews: is it worth it?

Customers rate Onewheel 1.3 out of 5 on Trustpilot over 127 reviews, 20 of them in the last twelve months: 12% give five stars, 71% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Onewheel?

Destroy Boredom on Onewheel, the Best Electric Skateboard. Trusted By 300k Riders. 150 Million Miles Ridden. Designed & Assembled in the USA. Official Site to Buy Onewheel. Gravity by Benchr classifies it under Vehicle Parts & Accessories, with Hats making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Onewheel cost?

Onewheel's best seller, Fender Pint, sells US$75.00 on onewheel.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check onewheel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Onewheel promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Onewheel advertises on Facebook and Instagram and on Google, where its offers often run. Check onewheel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Onewheel?

Onewheel sells on its own website, onewheel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Onewheel?

Gravity by Benchr records a company based in Santa Cruz, United States, founded in 2013 according to LinkedIn, on a domain registered in 2003, with 81 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Onewheel doing well?

Not at the moment. Gravity by Benchr estimates about 340,500 visits to onewheel.com in September 2026, down 24% in a month and down 16% over three months. Onewheel ranks #59 of 15,945 Vehicle Parts & Accessories brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Onewheel use?

Gravity by Benchr identifies onewheel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since December 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Onewheel spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Onewheel on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Vehicle Parts & Accessories brands in the United States?

Among Vehicle Parts & Accessories brands in the United States in the Gravity by Benchr index, Onewheel ranks #59 of 15,945 by estimated traffic. Its closest competitors on the same market are surfwheel.com, Meepo Board, INMOTION, isinwheel.com and iScooter UK. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Onewheel.