Brand page
Online Metals: 632k visits a month, 1 active Meta ads.
Online Metals — Online Metals is an online retailer specializing in small quantity, cut-to-size metals and plastics with no minimum order requirements. They supply a wide assortment of metals and plastics including aluminum, stainless steel, brass, copper, and ABS Plastic. In September 2026 onlinemetals.com drew an estimated 632k visits, up 23% on the month before.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026
About the store
Online Metals is an online retailer specializing in small quantity, cut-to-size metals and plastics with no minimum order requirements. They supply a wide assortment of metals and plastics including aluminum, stainless steel, brass, copper, and ABS Plastic.
01 · Traffic
How much traffic Online Metals gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Online Metals drew an estimated 632k visits in September 2026, up 23% on the month before and up 38% over three months.
- Worldwide#24,331of 4.5m sites · Top 1%
- In United States#7,977of 1.2m sites · Top 1%
- Category, worldwide—Data not available
- Category, United States—Data not available
632k
estimated visits in September
1 mo ▲ +23.1%4 mo ▲ +38.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Online Metals.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Online Metals holds 4.3 out of 5 on Trustpilot over 176 reviews, 4 of them in the last twelve months: 79% of customers give five stars and 5% one star. That volume places Online Metals in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Metal Industry Suppliers
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Online Metals sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Online Metals's catalogue yet.
Data not available
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Share of the catalogue by product family.
Data not available
The dominant category places Online Metals in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Online Metals is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Online Metals runs Meta ads on Facebook, Instagram.
Aluminum to Zinc, Metal and More! The right material is just ONE click away 📦🛒 📐 Shop now at OnlineMetals.com! 🛠️Online Metals2 Mar 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Online Metals.
The creators who tag @onlinemetals on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @onlinemetals on Instagram, led by TMRCustoms (67.1k followers, 1.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTMRCustoms@tmrcustoms · 🇺🇸 US | Automotive mobility Creator | 67.1k | 1.7% | 2 | Tagged @onlinemetals |
06 · Competitors according to Gravity
Who Online Metals competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Online Metals. The closest is alro.com, then Metals Depot, Metal Store, Metals4U, The Metal Store, Stahl-Shop24.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| alro.comalro.com | |||||||
| Metals Depotmetalsdepot.com | |||||||
| Metal Storemetalsupermarkets.com | |||||||
| Metals4Umetals4u.co.uk | |||||||
| The Metal Storethemetalstore.co.uk | |||||||
| Stahl-Shop24stahl-shop24.de |
07 · Company
The company behind Online Metals.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Online Metals is an e-commerce brand, on a domain registered in July 1997. It employs about 53 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 4 Jul 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
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- Employees
- 53 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- onlinemetals.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Online Metals
What people ask Google about Online Metals.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Online Metals a legit company?
According to Gravity by Benchr, Online Metals is a brand: its website has existed since July 1997, its Trustpilot profile is claimed by the brand, it employs 53 people on LinkedIn, it has 29,405 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Online Metals?
Customers rate Online Metals 4.3 out of 5 on Trustpilot over 176 reviews, 4 of them in the last twelve months: 79% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Online Metals?
Online Metals is an online retailer specializing in small quantity, cut-to-size metals and plastics with no minimum order requirements. They supply a wide assortment of metals and plastics including aluminum, stainless steel, brass, copper, and ABS Plastic. Source: Gravity by Benchr product classification.
Is there a Online Metals discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Online Metals advertises on Facebook and Instagram, where its offers often run. Check onlinemetals.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Online Metals?
Gravity by Benchr records a company, whose domain was registered in 1997, with 53 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Online Metals growing?
Yes. Gravity by Benchr estimates about 631,900 visits to onlinemetals.com in September 2026, up 23% in a month and up 38% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
What is Online Metals' ad budget?
Gravity by Benchr does not publish a spend figure for Online Metals on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Online Metals.