Brand page · Jewelry
Oomiay: 105k visits a month, 62 active Meta ads.
Oomiay — Oomiay is a jewelry brand that creates everyday jewelry using demi fine techniques with hand-set stones, offering sterling silver pieces alongside styles finished with 2.5 microns of 18k gold. Their jewelry is designed to be anti-tarnish and water-resistant for daily wear. In September 2026 oomiay.com drew an estimated 105k visits, down 22% on the month before. It ranks #354 of 33,382 Jewelry brands.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Oomiay is a jewelry brand that creates everyday jewelry using demi fine techniques with hand-set stones, offering sterling silver pieces alongside styles finished with 2.5 microns of 18k gold. Their jewelry is designed to be anti-tarnish and water-resistant for daily wear.
01 · Traffic
How much traffic Oomiay gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Oomiay drew an estimated 105k visits in September 2026, down 22% on the month before and down 38% over three months.
- Worldwide#73,273of 4.5m sites · Top 5%
- In United States#24,172of 1.2m sites · Top 5%
- Jewelry, worldwide#1,924of 132,285 brands · Top 5%
- Jewelry, United States#354of 33,382 brands · Top 5%
105k
estimated visits in September
1 mo ▼ −21.5%4 mo ▼ −38.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Oomiay.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Oomiay holds 3.1 out of 5 on Trustpilot over 4 reviews, 3 of them in the last twelve months: 25% of customers give five stars and 50% one star.
Jewelry Store Fashion Accessories Store Jeweler Watch Store Costume Jewelry Shop Jewelry Designer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Oomiay sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Oomiay sells on Shopify, 86% of its catalogue in stock. The best seller is Succulent Ring, at US$69.00, followed by Kombucha Ring and Bang Bang Earrings.
#1Succulent RingOomiayUS$69.00In stock
#2Kombucha RingOomiayUS$69.00In stock
#3Bang Bang EarringsOomiayUS$65.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Oomiay in its comparison group.
- Average rating
- 4.70 / 5
- Rated products
- 78% of the catalogue
- In stock
- 86%
- Upper price quartile
- US$89.00
- Currency
- USD
04 · Ads
What Oomiay is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Oomiay runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp.
Meet FloraOomiay13 Oct 2026video
Meet the Double Hoop DanglesOomiay13 Oct 2026video
Meet ChampagneOomiay13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Oomiay.
The creators who tag @oomiay on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @oomiay on Instagram, led by Jessie Paege (1.1m followers, 2.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJessie Paege@jessiepaege · 🇺🇸 US | Music concerts dance Creator | 1.1m | 2.1% | 1 | Tagged @oomiay |
06 · Competitors according to Gravity
Who Oomiay competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity has not computed competitors for this brand yet.
Data not available
07 · Company
The company behind Oomiay.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Oomiay is an e-commerce brand, on a domain registered in April 2022. It employs about 4 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 19 Apr 2022
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 4 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- oomiay.com · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Oomiay
What people ask Google about Oomiay.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Oomiay a legit company?
According to Gravity by Benchr, Oomiay is a brand: its website has existed since April 2022, it sells on a Shopify store, it employs 4 people on LinkedIn, it has 268,674 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Oomiay known for?
Oomiay is a jewelry brand that creates everyday jewelry using demi fine techniques with hand-set stones, offering sterling silver pieces alongside styles finished with 2.5 microns of 18k gold. Their jewelry is designed to be anti-tarnish and water-resistant for daily wear. Gravity by Benchr classifies it under Jewelry, with Rings making up 59% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Oomiay prices: how much is it?
Oomiay's best seller, Succulent Ring, sells US$69.00 on oomiay.com. 86% of the catalogue is in stock. Gravity does not track prices daily: check oomiay.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Oomiay discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Oomiay advertises on Facebook and Instagram, where its offers often run. Check oomiay.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Oomiay?
Oomiay sells on its own website, oomiay.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Oomiay?
Gravity by Benchr records a company, whose domain was registered in 2022, with 4 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Oomiay doing well?
Not at the moment. Gravity by Benchr estimates about 105,100 visits to oomiay.com in September 2026, down 22% in a month and down 38% over three months. Oomiay ranks #354 of 33,382 Jewelry brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Oomiay use?
Gravity by Benchr identifies oomiay.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta. Source: Gravity by Benchr platform and advertising records.
How much does Oomiay spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Oomiay on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Oomiay.