Brand page · Health Care

openfarma.it Top 1% worldwide Top 1% in Health Care
openfarma.it·Since 2014

openfarma.it: 460K visits a month, 2 active Meta ads.

openfarma.it — Farmacia Online Openfarma: Compra Farmaci Parafarmaci prodotti per la salute in offerta. Acquista dalla farmacia Italiana sicura e economica Openfarma, Farmaci Parafarmaci e prodotti per la salute. Spedizione rapida in tutta Italia. In September 2026 openfarma.it drew an estimated 460K visits, down 3% on the month before. It ranks #2 of 634 Health Care brands and holds a 4.7 Trustpilot rating over 952 reviews.

openfarma.it@openfarma.it 4.1KFacebookTrustpilot 4.7Meta Ad Library 2

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
460K
−3% vs. August 2026
Instagram followers
4.1K
897 posts · @openfarma.it
Trustpilot
4.7
952 reviews · 248 in 12 months
Meta ads
2
active · on Google since 2021
Products
—
Data not available
Rank in Italy
#2
of 634 in Health Care
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Farmacia Online Openfarma: Compra Farmaci Parafarmaci prodotti per la salute in offerta. Acquista dalla farmacia Italiana sicura e economica Openfarma, Farmaci Parafarmaci e prodotti per la salute. Spedizione rapida in tutta Italia.

01 · Traffic

How much traffic openfarma.it gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

openfarma.it drew an estimated 460K visits in September 2026, down 3% on the month before and down 29% over three months.

  • Worldwide#26,531of 4.5M sites · Top 1%
  • In Italy#702of 138K sites · Top 1%
  • Health Care, worldwide#434of 105,715 brands · Top 1%
  • Health Care, Italy#2of 634 brands · Top 1%
Monthly visitssource Sept 2026

460K

estimated visits in September

1 mo ▼ −3.1%4 mo ▼ −28.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about openfarma.it.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

openfarma.it holds 4.7 out of 5 on Trustpilot over 952 reviews, 248 of them in the last twelve months: 81% of customers give five stars and 6% one star. That volume places openfarma.it in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %.

Trustpilotclaimed page · read 20 Oct 2026
4.7TrustScore · 952 reviews · 248 in 12 months
Top 10% review volumeTop 10% rating quality
5 ★81%
4 ★10%
3 ★2%
2 ★1%
1 ★6%

Vitamin and Supplements Store Pharmacy Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What openfarma.it sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read openfarma.it's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care60%
Personal Care33%
Health & Beauty2%

The dominant category places openfarma.it in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about openfarma.it.

The creators who tag @openfarma.it on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @openfarma.it · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who openfarma.it competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for openfarma.it among Health Care brands. The closest is Farmasoler, then Farmae, farmadea.it, meafarma.it, viafarmaciaonline.it, topfarmacia.it.

CompetitorsHealth Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Farmasolerfarmasoler.com
Farmaefarmae.it
farmadea.itfarmadea.it
meafarma.itmeafarma.it
viafarmaciaonline.itviafarmaciaonline.it
topfarmacia.ittopfarmacia.it
Competitors Gravity finds for openfarma.it. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare openfarma.it with Farmasoler

07 · Company

The company behind openfarma.it.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

openfarma.it is an e-commerce brand, on a domain registered in July 2014.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
8 Jul 2014
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
openfarma.it
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about openfarma.it

What people ask Google about openfarma.it.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is openfarma.it a legit company?

According to Gravity by Benchr, openfarma.it is a brand: its website has existed since July 2014, its Trustpilot profile is claimed by the brand, it has 4,093 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

openfarma.it reviews

Customers rate openfarma.it 4.7 out of 5 on Trustpilot over 952 reviews, 248 of them in the last twelve months: 81% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is openfarma.it?

Farmacia Online Openfarma: Compra Farmaci Parafarmaci prodotti per la salute in offerta. Acquista dalla farmacia Italiana sicura e economica Openfarma, Farmaci Parafarmaci e prodotti per la salute. Spedizione rapida in tutta Italia. Gravity by Benchr classifies it under Health Care. Source: Gravity by Benchr product classification.

Is there a openfarma.it discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: openfarma.it advertises on Facebook and Instagram and on Google, where its offers often run. Check openfarma.it for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind openfarma.it?

Gravity by Benchr records a company, whose domain was registered in 2014. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is openfarma.it doing well?

Not at the moment. Gravity by Benchr estimates about 460,300 visits to openfarma.it in September 2026, down 3% in a month and down 29% over three months. openfarma.it ranks #2 of 634 Health Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does openfarma.it spend on Meta ads?

Gravity by Benchr does not publish a spend figure for openfarma.it on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands?

Among Health Care brands in the Gravity by Benchr index, openfarma.it ranks #2 of 634 by estimated traffic. Its closest competitors on the same market are Farmasoler, Farmae, farmadea.it, meafarma.it, viafarmaciaonline.it. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with openfarma.it.