Brand page · Furniture · Germany
Opti-Wohnwelt: 63.6k visits a month, 118 active Meta ads, Gravity score 733.
Opti-Wohnwelt — Opti-Wohnwelt is a German furniture retailer operating both physical stores and an online shop, offering a wide selection of furniture for living, dining, and sleeping areas, as well as kitchens, textiles, and lighting. In September 2026 opti-wohnwelt.de drew an estimated 63.6k visits, up 28% on the month before. It ranks #8 of 118 Furniture brands in Germany and holds a 3.3 Trustpilot rating over 134 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 9 peers: Furniture brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Opti-Wohnwelt is a German furniture retailer operating both physical stores and an online shop, offering a wide selection of furniture for living, dining, and sleeping areas, as well as kitchens, textiles, and lighting.
01 · Traffic
How much traffic Opti-Wohnwelt gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Opti-Wohnwelt drew an estimated 63.6k visits in September 2026, up 28% on the month before and up 66% over three months.
- Worldwide#138,476of 4.5m sites · Top 5%
- In Germany#6,314of 184k sites · Top 5%
- Furniture, worldwide#123of 3,627 brands · Top 5%
- Furniture, Germany#8of 118 brands · Top 10%
63.6k
estimated visits in September
1 mo ▲ +28.4%4 mo ▲ +66.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Opti-Wohnwelt.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Opti-Wohnwelt holds 3.3 out of 5 on Trustpilot over 134 reviews, 40 of them in the last twelve months: 50% of customers give five stars and 40% one star. That volume places Opti-Wohnwelt in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Kitchen Furniture Store Furniture Store Cabinet Store Bedroom Furniture Store Living Room Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Opti-Wohnwelt sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Opti-Wohnwelt's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Opti-Wohnwelt in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Opti-Wohnwelt is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Opti-Wohnwelt runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since December 2025 (image, text, video).
Finden Sie Ihr neues BoxspringbettOpti-Wohnwelt7 Oct 2026video
Entdecken Sie Ihre FavoritenOpti-Wohnwelt5 Oct 2026image
25 Küchentester gesucht!Opti-Wohnwelt5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Opti-Wohnwelt Föst GmbH & Co. KGverified
Image ad21 Oct 2026Opti-Wohnwelt Föst GmbH & Co. KGverified
Image ad20 Oct 2026Opti-Wohnwelt Föst GmbH & Co. KGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Opti-Wohnwelt.
The creators who tag @opti_wohnwelt on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @opti_wohnwelt on Instagram, led by CreaTable PorzellanHaus GmbH (10.9k followers, 1.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCreaTable PorzellanHaus GmbH@creatablegmbh · 🇩🇪 DE | Food cooking nutrition Creator | 10.9k | 1.2% | 1 | Tagged @opti_wohnwelt |
06 · Competitors according to Gravity
Who Opti-Wohnwelt competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Opti-Wohnwelt among Furniture brands in Germany. The closest is mas-mebel.ru, then Möbel Rogg, diksi-mebel.ru, RUG Mööbel, BRW.KIEV.UA, uniqueroom.ch.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| mas-mebel.rumas-mebel.ru | |||||||
| Möbel Roggmoebel-rogg.de | |||||||
| diksi-mebel.rudiksi-mebel.ru | |||||||
| RUG Mööbelrug.ee | |||||||
| BRW.KIEV.UAbrw.kiev.ua | |||||||
| uniqueroom.chuniqueroom.ch |
07 · Company
The company behind Opti-Wohnwelt.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Opti-Wohnwelt is a company based in Germany, founded in 1979 according to LinkedIn. It employs about 83 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- 🇩🇪 Germany
- Founded
- 1979, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 83 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- opti-wohnwelt.de
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Opti-Wohnwelt
What people ask Google about Opti-Wohnwelt.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Opti-Wohnwelt a legit company?
According to Gravity by Benchr, Opti-Wohnwelt is a brand based in Germany: it employs 83 people on LinkedIn, it has 16,912 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Opti-Wohnwelt?
Customers rate Opti-Wohnwelt 3.3 out of 5 on Trustpilot over 134 reviews, 40 of them in the last twelve months: 50% give five stars, 40% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Opti-Wohnwelt known for?
Opti-Wohnwelt is a German furniture retailer operating both physical stores and an online shop, offering a wide selection of furniture for living, dining, and sleeping areas, as well as kitchens, textiles, and lighting. Gravity by Benchr classifies it under Furniture. Source: Gravity by Benchr product classification.
Opti-Wohnwelt promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Opti-Wohnwelt advertises on Facebook and Instagram and on Google, where its offers often run. Check opti-wohnwelt.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Opti-Wohnwelt?
Gravity by Benchr records a company based in Germany, founded in 1979 according to LinkedIn, with 83 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Opti-Wohnwelt growing?
Yes. Gravity by Benchr estimates about 63,600 visits to opti-wohnwelt.de in September 2026, up 28% in a month and up 66% over three months. Opti-Wohnwelt ranks #8 of 118 Furniture brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Opti-Wohnwelt's ad budget?
Gravity by Benchr does not publish a spend figure for Opti-Wohnwelt on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Furniture brands in Germany?
Among Furniture brands in Germany in the Gravity by Benchr index, Opti-Wohnwelt ranks #8 of 118 by estimated traffic. Its closest competitors on the same market are mas-mebel.ru, Möbel Rogg, diksi-mebel.ru, RUG Mööbel and BRW.KIEV.UA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Opti-Wohnwelt.