Brand page · Jewelry · United States
Original Grain: 273k visits a month, 582 active Meta ads, Gravity score 566.
Original Grain — Original Grain is a watch brand that makes handcrafted wood and steel watches using reclaimed, sustainable materials. The company creates timepieces and accessories from various unique materials like whiskey barrels, guitar wood, and exotic hardwoods. In September 2026 originalgrain.com drew an estimated 273k visits, up 37% on the month before. It ranks #127 of 33,382 Jewelry brands in United States and holds a 3.9 Trustpilot rating over 388 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 352 peers: Jewelry brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Original Grain is a watch brand that makes handcrafted wood and steel watches using reclaimed, sustainable materials. The company creates timepieces and accessories from various unique materials like whiskey barrels, guitar wood, and exotic hardwoods.
01 · Traffic
How much traffic Original Grain gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Original Grain drew an estimated 273k visits in September 2026, up 37% on the month before and down 11% over three months.
- Worldwide#40,477of 4.5m sites · Top 1%
- In United States#13,170of 1.2m sites · Top 5%
- Jewelry, worldwide#665of 132,285 brands · Top 1%
- Jewelry, United States#127of 33,382 brands · Top 1%
273k
estimated visits in September
1 mo ▲ +37.1%4 mo ▼ −11.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Original Grain.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Original Grain holds 3.9 out of 5 on Trustpilot over 388 reviews, 84 of them in the last twelve months: 62% of customers give five stars and 27% one star. That volume places Original Grain in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Watch Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Original Grain sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Original Grain sells on Shopify, 78% of its catalogue in stock. The best seller is Whiskey Espresso Barrel 46mm, at US$217.00, followed by Custom Caseback - Chrono 44mm and Whiskey Black Rugged Automic 44mm.
#1Whiskey Espresso Barrel 46mmOriginal GrainUS$217.00In stock
#2Custom Caseback - Chrono 44mmOriginal GrainUS$29.00In stock
#3Whiskey Black Rugged Automic 44mmOriginal GrainUS$429.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Original Grain in its comparison group.
- Average rating
- 4.80 / 5
- Rated products
- 32% of the catalogue
- In stock
- 78%
- Upper price quartile
- US$49.00
- Currency
- USD
04 · Ads
What Original Grain is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Original Grain runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since August 2023 (image, text, video).
Watches Made From Reclaimed MaterialsOriginal Grain13 Oct 2026video
Watches Made From Reclaimed MaterialsOriginal Grain12 Oct 2026image
Watches Made From Reclaimed MaterialsOriginal Grain12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Original Grain Inc.verified
Text ad20 Oct 2026Original Grain Inc.verified
Image ad19 Oct 2026Original Grain Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Original Grain.
The creators who tag @originalgrain on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @originalgrain on Instagram, led by Denver and Liely (28.1k followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDenver and Liely@denverandliely · 🇦🇺 AU | Food cooking nutrition Creator | 28.1k | 0.5% | 1 | Tagged @originalgrain |
06 · Competitors according to Gravity
Who Original Grain competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Original Grain among Jewelry brands in United States. The closest is +WATCH CONNECTION, then Brew Watch Co, HODINKEE Shop, Junghans, Studio Underd0g, Venezianico.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| +WATCH CONNECTIONwatch-connection.com | |||||||
| Brew Watch Cobrew-watches.com | |||||||
| HODINKEE Shopshop.hodinkee.com | |||||||
| Junghansjunghans.de | |||||||
| Studio Underd0gunderd0g.com | |||||||
| Venezianicovenezianico.com |
07 · Company
The company behind Original Grain.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Original Grain is a company based in San Diego, United States, founded in 2013 according to LinkedIn, on a domain registered in September 2010. It employs about 11 people and is listed at seed stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · San Diego
- Founded
- 2013, per LinkedIn
- Domain registered
- 29 Sept 2010
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 11 on LinkedIn
- Funding stage
- Seed · last deal: seed
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- originalgrain.com · Shopify · USD
- Catalogue
- 562 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Original Grain
What people ask Google about Original Grain.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Original Grain a legit company?
According to Gravity by Benchr, Original Grain is a brand based in San Diego, United States: its website has existed since September 2010, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 11 people on LinkedIn, it has 244,638 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Original Grain?
Customers rate Original Grain 3.9 out of 5 on Trustpilot over 388 reviews, 84 of them in the last twelve months: 62% give five stars, 27% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Original Grain?
Original Grain is a watch brand that makes handcrafted wood and steel watches using reclaimed, sustainable materials. The company creates timepieces and accessories from various unique materials like whiskey barrels, guitar wood, and exotic hardwoods. Gravity by Benchr classifies it under Jewelry, with Jewelry making up 63% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Original Grain expensive?
Original Grain's best seller, Whiskey Espresso Barrel 46mm, sells US$217.00 on originalgrain.com. 78% of the catalogue is in stock. Gravity does not track prices daily: check originalgrain.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Original Grain discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Original Grain advertises on Facebook and Instagram and on Google, where its offers often run. Check originalgrain.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Original Grain?
Original Grain sells on its own website, originalgrain.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Original Grain?
Gravity by Benchr records a company based in San Diego, United States, founded in 2013 according to LinkedIn, on a domain registered in 2010, with 11 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Original Grain doing well?
Not at the moment. Gravity by Benchr estimates about 272,900 visits to originalgrain.com in September 2026, up 37% in a month and down 11% over three months. Original Grain ranks #127 of 33,382 Jewelry brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Original Grain use?
Gravity by Benchr identifies originalgrain.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Original Grain spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Original Grain on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in United States?
Among Jewelry brands in United States in the Gravity by Benchr index, Original Grain ranks #127 of 33,382 by estimated traffic. Its closest competitors on the same market are +WATCH CONNECTION, Brew Watch Co, HODINKEE Shop, Junghans and Studio Underd0g. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Original Grain.