Brand page · Kitchen & Dining
Oster: 58.9k visits a month, 19 active Meta ads.
Oster — Oster is a producer of kitchen appliances and tools designed to make cooking easier, including blenders, cooking appliances, and specialty items. In September 2026 oster.com drew an estimated 58.9k visits, down 15% on the month before. It ranks #543 of 25,135 Kitchen & Dining brands.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Oster is a producer of kitchen appliances and tools designed to make cooking easier, including blenders, cooking appliances, and specialty items.
01 · Traffic
How much traffic Oster gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Oster drew an estimated 58.9k visits in September 2026, down 15% on the month before and down 25% over three months.
- Worldwide#128,594of 4.5m sites · Top 5%
- In United States#41,772of 1.2m sites · Top 5%
- Kitchen & Dining, worldwide#3,728of 145,612 brands · Top 5%
- Kitchen & Dining, United States#543of 25,135 brands · Top 5%
58.9k
estimated visits in September
1 mo ▼ −15.0%4 mo ▼ −24.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Oster.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Oster holds 2.7 out of 5 on Trustpilot over 4 reviews, 1 of them in the last twelve months: 25% of customers give five stars and 75% one star.
Countertop Store Kitchen Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Oster sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Oster's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Oster in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Oster is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Oster runs Meta ads on Facebook, Instagram, Threads, whatsapp.
Soup season's onOster9 Oct 2026image
Oster® Vortex BlenderOster25 Sept 2026image
#ad #OsterPartner Open concept is great until it’s dinner time. My kitchen, living room, and dining room are all one big space, so there’s nOster22 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Oster.
The creators who tag @osterkitchen on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @osterkitchen on Instagram, led by Oster® (260k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| OOster®@osterlatino · 🇵🇦 PA | Food cooking nutrition Creator | 260k | 0.1% | 2 | Tagged @osterkitchen |
06 · Competitors according to Gravity
Who Oster competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Oster among Kitchen & Dining brands. The closest is CÜRAA, then kitchenaid.be, WMF, brevilleusa.com, Homend, tefal.bg.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| CÜRAAcuraahome.com | |||||||
| kitchenaid.bekitchenaid.be | |||||||
| WMFwmf.com.tr | |||||||
| brevilleusa.combrevilleusa.com | |||||||
| Homendhomend.com.tr | |||||||
| tefal.bgtefal.bg |
07 · Company
The company behind Oster.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Oster is an e-commerce brand, on a domain registered in October 1995.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 5 Oct 1995
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- oster.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Oster
What people ask Google about Oster.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Oster legit or a scam?
According to Gravity by Benchr, Oster is a brand: its website has existed since October 1995, it has 32,557 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What does Oster sell?
Oster is a producer of kitchen appliances and tools designed to make cooking easier, including blenders, cooking appliances, and specialty items. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.
Does Oster have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Oster advertises on Facebook and Instagram, where its offers often run. Check oster.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Oster?
Gravity by Benchr records a company, whose domain was registered in 1995. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Oster growing?
Not at the moment. Gravity by Benchr estimates about 58,900 visits to oster.com in September 2026, down 15% in a month and down 25% over three months. Oster ranks #543 of 25,135 Kitchen & Dining brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Oster's ad budget?
Gravity by Benchr does not publish a spend figure for Oster on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands?
Among Kitchen & Dining brands in the Gravity by Benchr index, Oster ranks #543 of 25,135 by estimated traffic. Its closest competitors on the same market are CÜRAA, kitchenaid.be, WMF, brevilleusa.com and Homend. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Oster.