Brand page · Clothing Accessories · Italy
Otticanet: 54.5k visits a month, 14 active Meta ads, Gravity score 379.
Otticanet — Otticanet is an online retailer that sells discounted sunglasses and eyeglasses from luxury brands including Dior, Prada, Gucci, Armani, Jacobs, Police, Ray-Ban, and Carrera. In September 2026 otticanet.it drew an estimated 54.5k visits, down 33% on the month before. It ranks #80 of 3,771 Clothing Accessories brands in Italy and holds a 1.4 Trustpilot rating over 61 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 40 peers: Clothing Accessories brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Otticanet is an online retailer that sells discounted sunglasses and eyeglasses from luxury brands including Dior, Prada, Gucci, Armani, Jacobs, Police, Ray-Ban, and Carrera.
01 · Traffic
How much traffic Otticanet gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Otticanet drew an estimated 54.5k visits in September 2026, down 33% on the month before and down 28% over three months.
- Worldwide#157,870of 4.5m sites · Top 5%
- In Canada#2,902of 104k sites · Top 5%
- Clothing Accessories, worldwide#2,130of 85,207 brands · Top 5%
- Clothing Accessories, Canada#80of 3,771 brands · Top 5%
54.5k
estimated visits in September
1 mo ▼ −33.1%4 mo ▼ −28.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Otticanet.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Otticanet holds 1.4 out of 5 on Trustpilot over 61 reviews: 74% of customers give five stars and 21% one star. That volume places Otticanet in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Sunglasses Store Fashion Accessories Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Otticanet sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Otticanet sells on Shopify, 100% of its catalogue in stock. The best seller is GG1680S, at €255.00, followed by SL 545 and SMU 52YS.
#1GG1680SOtticanet€255.00In stock
#2SL 545Otticanet€334.00In stock
#3SMU 52YSOtticanet€390.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Otticanet in its comparison group.
- Average rating
- 4.87 / 5
- Rated products
- 1% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$394.26
- Currency
- EUR
04 · Ads
What Otticanet is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Otticanet runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Gucci Eyewear presents its Fall Winter 2026 collectionOtticanet2 Oct 2026image
Gucci Eyewear presents its Fall Winter 2026 collectionOtticanet29 Sept 2026video
Gucci Eyewear presents its Fall Winter 2026 collectionOtticanet28 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Star Srlverified
Text ad20 Oct 2026Star Srlverified
Text ad20 Oct 2026Star Srlverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Otticanet.
The creators who tag @otticanet on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Otticanet competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Otticanet among Clothing Accessories brands in Italy. The closest is Ottica Occhiblu, then eye-oo.com, LookerOnline, giarre.com, Ottica Bergomi, Occhialivernaleone.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Ottica Occhibluotticaocchiblu.com | |||||||
| eye-oo.comeye-oo.com | |||||||
| LookerOnlinelookeronline.com | |||||||
| giarre.comgiarre.com | |||||||
| Ottica Bergomiotticabergomi.it | |||||||
| Occhialivernaleone.comocchialivernaleone.com |
07 · Company
The company behind Otticanet.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Otticanet is a company based in Biella, Italy.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy · Biella
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- otticanet.it · Shopify · EUR
- Catalogue
- 19,832 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Otticanet
What people ask Google about Otticanet.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Otticanet legit or a scam?
According to Gravity by Benchr, Otticanet is a brand based in Biella, Italy: it sells on a Shopify store, it has 14,138 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Otticanet?
Customers rate Otticanet 1.4 out of 5 on Trustpilot over 61 reviews: 74% give five stars, 21% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Otticanet?
Otticanet is an online retailer that sells discounted sunglasses and eyeglasses from luxury brands including Dior, Prada, Gucci, Armani, Jacobs, Police, Ray-Ban, and Carrera. Gravity by Benchr classifies it under Clothing Accessories, with Sunglasses making up 58% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Otticanet cost?
Otticanet's best seller, GG1680S, sells €255.00 on otticanet.it. 100% of the catalogue is in stock. Gravity does not track prices daily: check otticanet.it before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Otticanet promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Otticanet advertises on Facebook and Instagram and on Google, where its offers often run. Check otticanet.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Otticanet?
Otticanet sells on its own website, otticanet.it, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Is Otticanet doing well?
Not at the moment. Gravity by Benchr estimates about 54,500 visits to otticanet.it in September 2026, down 33% in a month and down 28% over three months. Otticanet ranks #80 of 3,771 Clothing Accessories brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Otticanet use?
Gravity by Benchr identifies otticanet.it as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Otticanet spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Otticanet on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands in Italy?
Among Clothing Accessories brands in Italy in the Gravity by Benchr index, Otticanet ranks #80 of 3,771 by estimated traffic. Its closest competitors on the same market are Ottica Occhiblu, eye-oo.com, LookerOnline, giarre.com and Ottica Bergomi. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Otticanet.