Brand page · Food Items · United Kingdom

Ottolenghi Top 1% worldwide Top 1% in United Kingdom Top 1% in Food Items Top 1% in Food Items in United Kingdom
ottolenghi.co.uk·🇬🇧 London, United Kingdom· Shopify·Since 2002

Ottolenghi: 839k visits a month, 23 active Meta ads, Gravity score 625.

Ottolenghi — Ottolenghi is a food brand that operates restaurants, delis, and bakeries, offering recipes, hampers, and gifts with a focus on vegetables, well-sourced produce, and unusual ingredients. In September 2026 ottolenghi.co.uk drew an estimated 839k visits, down 4% on the month before. It ranks #10 of 5,144 Food Items brands in United Kingdom and holds a 2.9 Trustpilot rating over 43 reviews.

ottolenghi.co.uk@ottolenghi 3.1mLinkedIn 9.3kTrustpilot 2.9Meta Ad Library 23

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
839k
−4% vs. August 2026
Instagram followers
3.1m
5,407 posts · @ottolenghi
Trustpilot
2.9
43 reviews · 11 in 12 months
Meta ads
23
active · on Google since 2022
Products
85%
in stock · 132 collections
Rank in United Kingdom
#10
of 5,144 in Food Items
LinkedIn
9.3k
followers · 292 employees
Earned media value
€61.4k
per month, Instagram

Gravity score

625/ 1000 · 10 of 10 indicators rated
Brand Power652
Momentum544
Performance680

Percentiles within 80 peers: Food Items brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Ottolenghi is a food brand that operates restaurants, delis, and bakeries, offering recipes, hampers, and gifts with a focus on vegetables, well-sourced produce, and unusual ingredients.

01 · Traffic

How much traffic Ottolenghi gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Ottolenghi drew an estimated 839k visits in September 2026, down 4% on the month before and up 6% over three months.

  • Worldwide#16,615of 4.5m sites · Top 1%
  • In United Kingdom#668of 192k sites · Top 1%
  • Food Items, worldwide#378of 260,714 brands · Top 1%
  • Food Items, United Kingdom#10of 5,144 brands · Top 1%
Monthly visitssource Sept 2026

839k

estimated visits in September

1 mo ▼ −3.6%4 mo ▲ +6.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Ottolenghi.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Ottolenghi holds 2.9 out of 5 on Trustpilot over 43 reviews, 11 of them in the last twelve months: 49% of customers give five stars and 30% one star. That volume places Ottolenghi in the top 40% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
2.9TrustScore · 43 reviews · 11 in 12 months
Top 40% review volume
5 ★49%
4 ★5%
3 ★5%
2 ★12%
1 ★30%

Grocery Delivery Service Supermarket

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Ottolenghi sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Ottolenghi sells on Shopify, 85% of its catalogue in stock. The best seller is Granola, at £8.80, followed by Aleppo Chilli Flakes and Sumac.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Tableware19%
Seasonings & Spices14%
Condiments & Sauces13%
Bakery12%

Share of the catalogue by product family.

Activity mixdominant: Food Items
Food Items66%
Kitchen & Dining21%
Beverages5%
Books4%
Shopping Totes2%

The dominant category places Ottolenghi in its comparison group.

Prices and ratingsstore data
Average rating
4.78 / 5
Rated products
36% of the catalogue
In stock
85%
Upper price quartile
US$46.33
Currency
GBP

05 · Influencers

Who talks about Ottolenghi.

The creators who tag @ottolenghi on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @ottolenghi on Instagram, led by Katja Tausig (22k followers, 10.9% engagement).

Influencersaccounts tagging @ottolenghi · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKatja Tausig@katjatausig · 🇬🇧 GBFood cooking nutrition Creator22k10.9%3Tagged @ottolenghi
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Ottolenghi competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Ottolenghi among Food Items brands in United Kingdom. The closest is curiouserfoods.com, then fortnumandmason.com, DeLallo, lagrandeepicerie.com, bettys.co.uk, eataly.com.

CompetitorsFood Items · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
curiouserfoods.comcuriouserfoods.com
fortnumandmason.comfortnumandmason.com
DeLallodelallo.com
lagrandeepicerie.comlagrandeepicerie.com
bettys.co.ukbettys.co.uk
eataly.comeataly.com
Competitors Gravity finds for Ottolenghi. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Ottolenghi with curiouserfoods.com

07 · Company

The company behind Ottolenghi.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Ottolenghi is a company based in London, United Kingdom, founded in 2002 according to LinkedIn, on a domain registered in June 2002. It employs about 292 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
2002, per LinkedIn
Domain registered
15 Jun 2002
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
292 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
ottolenghi.co.uk · Shopify · GBP
Catalogue
132 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Ottolenghi

What people ask Google about Ottolenghi.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Ottolenghi a legit company?

According to Gravity by Benchr, Ottolenghi is a brand based in London, United Kingdom: its website has existed since June 2002, it sells on a Shopify store, it employs 292 people on LinkedIn, it has 3,107,216 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Ottolenghi?

Customers rate Ottolenghi 2.9 out of 5 on Trustpilot over 43 reviews, 11 of them in the last twelve months: 49% give five stars, 30% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Ottolenghi known for?

Ottolenghi is a food brand that operates restaurants, delis, and bakeries, offering recipes, hampers, and gifts with a focus on vegetables, well-sourced produce, and unusual ingredients. Gravity by Benchr classifies it under Food Items, with Tableware making up 19% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Ottolenghi prices: how much is it?

Ottolenghi's best seller, Granola, sells £8.80 on ottolenghi.co.uk. 85% of the catalogue is in stock. Gravity does not track prices daily: check ottolenghi.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Ottolenghi discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Ottolenghi advertises on Facebook and Instagram and on Google, where its offers often run. Check ottolenghi.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Ottolenghi?

Ottolenghi sells on its own website, ottolenghi.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Ottolenghi?

Gravity by Benchr records a company based in London, United Kingdom, founded in 2002 according to LinkedIn, on a domain registered in 2002, with 292 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Ottolenghi growing?

Yes. Gravity by Benchr estimates about 839,400 visits to ottolenghi.co.uk in September 2026, down 4% in a month and up 6% over three months. Ottolenghi ranks #10 of 5,144 Food Items brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Ottolenghi use?

Gravity by Benchr identifies ottolenghi.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Ottolenghi spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Ottolenghi on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Food Items brands in United Kingdom?

Among Food Items brands in United Kingdom in the Gravity by Benchr index, Ottolenghi ranks #10 of 5,144 by estimated traffic. Its closest competitors on the same market are curiouserfoods.com, fortnumandmason.com, DeLallo, lagrandeepicerie.com and bettys.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ottolenghi.