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  5. Outbax

Brand page · Power & Electrical Supplies · Australia

Outbax Top 5% worldwide Top 5% in Australia Top 5% in Power & Electrical Supplies Top 10% in Power & Electrical Supplies in Australia
outbax.com.au·🇦🇺 Silverwater, Australia· Shopify

Outbax traffic, ads & competitors 44.2k visits a month, 52 active Meta ads, Gravity score 533.

Outbax — Outbax is an Australian company that supplies outdoor and camping products including lithium batteries, inverter generators, power stations, solar panels, and other camping gear. In September 2026 outbax.com.au drew an estimated 44.2k visits, down 13% on the month before. It ranks #21 of 299 Power & Electrical Supplies brands in Australia and holds a 3.6 Trustpilot rating over 418 reviews.

outbax.com.au@outbaxau 3.9kYouTube 827FacebookLinkedIn 1.6kTrustpilot 3.6Meta Ad Library 52

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
44.2k
−13% vs. August 2026
Instagram followers
3.9k
1,117 posts · @outbaxau
Trustpilot
3.6
418 reviews · 3 in 12 months
Meta ads
52
active · on Google since 2025
Products
36%
in stock · 342 collections
Rank in Australia
#21
of 299 in Power & Electrical Supplies
LinkedIn
1.6k
followers · 6 employees
Earned media value
—
Data not available

Gravity score

533/ 1000 · 8 of 10 indicators rated
Brand Power515
Momentum450
Performance633

Percentiles within 19 peers: Power & Electrical Supplies brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Outbax is an Australian company that supplies outdoor and camping products including lithium batteries, inverter generators, power stations, solar panels, and other camping gear.

01 · Traffic

Outbax website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Outbax drew an estimated 44.2k visits in September 2026, down 13% on the month before and down 30% over three months.

  • Worldwide#188,976of 4.5m sites · Top 5%
  • In Australia#4,688of 105k sites · Top 5%
  • Power & Electrical Supplies, worldwide#841of 26,468 brands · Top 5%
  • Power & Electrical Supplies, Australia#21of 299 brands · Top 10%
Monthly visitssource Sept 2026

44.2k

estimated visits in September

1 mo ▼ −13.1%4 mo ▼ −30.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Outbax reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Outbax holds 3.6 out of 5 on Trustpilot over 418 reviews, 3 of them in the last twelve months: 88% of customers give five stars and 2% one star. That volume places Outbax in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.6TrustScore · 418 reviews · 3 in 12 months
Top 20% review volume
5 ★88%
4 ★9%
3 ★2%
2 ★0%
1 ★2%

Camping Store Generator Shop Battery Store Hobby Store Solar Energy Equipment Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Outbax best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Outbax sells on Shopify, 36% of its catalogue in stock. The best seller is Gentrax GT3500 Inverter Generator, at A$899.00, followed by Gentrax GTX4200 Pro Inverter Generator and Gentrax GT800 Inverter Generator.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Power6%
Generators2%
Solar Panels2%
Power Inverters1%

Share of the catalogue by product family.

Activity mixdominant: Power & Electrical Supplies
Power & Electrical Supplies32%
Electronics Accessories31%
Vehicle Parts & Accessories22%
Lawn & Garden4%
Tool Accessories3%

The dominant category places Outbax in its comparison group.

Prices and ratingsstore data
Average rating
4.79 / 5
Rated products
31% of the catalogue
In stock
36%
Upper price quartile
US$626.96
Currency
AUD

05 · Influencers

Outbax influencers

The creators who tag @outbaxau on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @outbaxau · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Outbax competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Outbax among Power & Electrical Supplies brands in Australia. The closest is Solar 4 RVs, then RENOGY, Townsville Wholesale Batteries, Zero Grid, 1224.com.au, Energy Eco.

CompetitorsPower & Electrical Supplies · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Solar 4 RVssolar4rvs.com.au
RENOGYau.renogy.com
Townsville Wholesale Batteriestownsvillewholesalebatteries.com
Zero Gridzerogrid.com.au
1224.com.au1224.com.au
Energy Ecoenergyeco.com.au
Competitors Gravity finds for Outbax. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Outbax with Solar 4 RVs

07 · Company

Who is behind Outbax?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Outbax is a company based in Silverwater, Australia, founded in 2012 according to LinkedIn. It employs about 6 people.

Legal entityGravity index, Nov 2026
Entity country
🇦🇺 Australia · Silverwater
Founded
2012, per LinkedIn
Employees
6 on LinkedIn
DistributionGravity index, Nov 2026
Own store
outbax.com.au · Shopify · AUD
Catalogue
342 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Outbax

What people ask Google about Outbax.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Outbax legit or a scam?

According to Gravity by Benchr, Outbax is a brand based in Silverwater, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 6 people on LinkedIn, it has 3,905 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Outbax reviews

Customers rate Outbax 3.6 out of 5 on Trustpilot over 418 reviews, 3 of them in the last twelve months: 88% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Outbax sell?

Outbax is an Australian company that supplies outdoor and camping products including lithium batteries, inverter generators, power stations, solar panels, and other camping gear. Gravity by Benchr classifies it under Power & Electrical Supplies, with Power making up 6% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Outbax prices: how much is it?

Outbax's best seller, Gentrax GT3500 Inverter Generator, sells A$899.00 on outbax.com.au. 36% of the catalogue is in stock. Gravity does not track prices daily: check outbax.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Outbax discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Outbax advertises on Facebook and Instagram and on Google, where its offers often run. Check outbax.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Outbax?

Outbax sells on its own website, outbax.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Outbax?

Gravity by Benchr records a company based in Silverwater, Australia, founded in 2012 according to LinkedIn, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Outbax doing well?

Not at the moment. Gravity by Benchr estimates about 44,200 visits to outbax.com.au in September 2026, down 13% in a month and down 30% over three months. Outbax ranks #21 of 299 Power & Electrical Supplies brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Outbax use?

Gravity by Benchr identifies outbax.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Outbax spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Outbax on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Power & Electrical Supplies brands in Australia?

Among Power & Electrical Supplies brands in Australia in the Gravity by Benchr index, Outbax ranks #21 of 299 by estimated traffic. Its closest competitors on the same market are Solar 4 RVs, RENOGY, Townsville Wholesale Batteries, Zero Grid and 1224.com.au. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Outbax.